MUJI can use cash. Muji is a Japanese grocery brand, which means a good product without brand logo in Japanese. Product categories are mainly daily necessities. Products pay attention to the concept of simplicity, conciseness, environmental protection and people-oriented, and there is no brand logo in packaging and product design.

Products range from pencils, notebooks, food to basic kitchen utensils. Recently, it has also begun to enter housing construction, flower shops, coffee shops and other industrial categories.

The origin of muji's name

From 65438 to 0980, the world economic growth fell into a downturn, and Japan also experienced a serious energy crisis. At that time, consumers not only demanded good quality of goods, but also hoped for preferential prices. In this case, the concept of no brand was born in Japan. At that time, Masao Muuchi founded Muji Company and introduced the first batch of brand-free products to the market.

The packaging of these products is simple, the cost is reduced, and the slogan used is value for money. Some Japanese foods exposed at the party on March 5, 20 17 were marked with Japanese-made Chinese labels on the outer packaging of MUJI supermarket. However, when the China label was uncovered, it was found that the real origin of these products was Tokyo, which was on the list of prohibited imports.