1. Yuan Qi Forest issued the original apology? 0 sucrose is low in fat? Change to? Low sugar and low fat? On 20021April 10, Yuan Qi Forest official website issued an apology statement, which was not explained in the product identification and publicity of its own milk tea products. 0 sugar? And then what? 0 sucrose? The difference between them is easy to cause misunderstanding. Most of the milk tea produced on February 4th and all the milk tea produced on March18th were changed from the original? 0 sucrose is low in fat? Change to? Low sugar and low fat? However, Yuan Qi Forest also said that milk tea has milk, so it has sugar.
Didn't it show in Yuan Qi forest as early as now? A belated upgrade? Before the announcement, some netizens were interested in Yuan Qi forest milk tea products. 0 sugar? Ask questions and initiate discussions on lactose and crystalline fructose on social platforms. Yuan Qi Forest official account will be released soon? Apologize and explain apologize for the misunderstanding that may be caused by unclear identification. At the same time, we have also noticed this problem, and have revised some labels of milk tea products, and promised to complete the revision of all product labels of milk tea within three months.
2. The dynamic forest is playing the edge ball. It's better to apologize late than at first. Real? With the development of the times, more and more people pay attention to figure and health, from zero coke to today's vibrant forest. Diet drinks? Our team is more and more popular with the public, and the market scale of sugar-free products is expanding. ?
0 sugar, 0 fat, 0 calories? It's delicious, but it takes into account both obesity and health, which is undoubtedly welcomed by the public. Founded on 20 16, as a new beverage brand, Yuan Qi Forest, and? Sugar-free, non-carbonated drinks? Our promotional selling points and small fresh packaging are favored by young people.
But is the forest of vitality really? 0 sugar, 0 fat? What?
Look at the ingredients list, crystalline fructose, milk powder, these are sugar, fructose, lactose, and fat is 1.4g, isn't it advertised? 0? The ingredients list of Yuan Qi Forest Milk Tea is clearly written, but the advertisements play word games, which makes consumers misunderstand. ?
In July 2020, Article 32 of the Measures for the Supervision and Administration of Food Labeling (Draft for Comment) issued by the State Administration of Markets proposed that food labels should not be labeled? Don't add zero, add or not? Or similar words emphasize substances that are not contained or used in food; At the same time, Article 31 intends to stipulate that food producers are encouraged to mark the tips of low oil, low salt, low sugar or sugar-free on food labels. In the national food safety standard "General Rules for Nutrition Labeling in prepackaged foods", if a food is labeled? Low sugar? , carbohydrate (sugar) content per 100g/ml? 5 grams; If marked? Sugar-free More demanding. What is the carbohydrate (sugar) content per 100g/ml? 0.5 grams.
Not every consumer will read the ingredient list carefully, but since it is publicized, it must be done. This is the most basic attitude of an enterprise. What do consumers do for? 0 sugar 0 fat? Paying for a product, but being cheated, will make the brand lose trust, and it is more difficult to rebuild brand trust.