On September 6th, after Lexus 05, Lexus launched a new model-Lexus 06, with the manufacturer's guide price of118600-158600 yuan. The new car * * * has launched five models, and there are many gifts for buying a car. It is understood that you can enjoy a bonus of 2000 yuan when you buy a car now, and buy PHEV? Plus models can also be given free function options and Hicks distribution packages for a limited time.
In addition, at the press conference, Lectra 04, a mysterious member of Lectra family, also appeared on the stage, making this trip more like an egg-twisting contest than just a car, and this time it became an electric scooter. Ninebot？ No.9 joint venture, the guide price is 2999 yuan, limited to 200 vehicles.
The appearance remains the same.
From Lectra 0 1 limited edition to Lectra 02 high-energy edition, from Lectra 02? From Funky Music Edition to Lectra 03+ performance editions, Lectra seems to like to use "limited edition" as a slogan. And whenever such words are mentioned, people always feel inexplicable dignity. This tradition was continued when we arrived in Ke Ling 06, and Ke Ling 06 Science and Technology Pioneer Edition was first launched, with a limited edition of 600 vehicles.
The new car is based on BMA architecture, so many people say that it is impure because it does not use the iconic CMA architecture, but is this really the case?
Everyone will not be unfamiliar with its appearance. This design has been used since Lingke 0 1, which is called the aesthetics of urban opposition. However, in terms of details, Lectra 06 has added more logos of its own, such as the arc design of the front grille, like orderly undulating waves, and the mechanical dovetail energy crystal taillights also make Lectra 06 more recognizable.
It is worth mentioning that the "Z-shaped sports waistline" is adopted for the first time on LECK 06, just like a mecha ready to go, and the prismatic C-pillar of the mecha above the Z-shaped waistline is equally dazzling, and the geometric blocks cut by lines are very functional and aesthetic. In terms of body size, the length, width and height of the new car are 4340, 1820 and 1625 mm respectively, and the wheelbase is 2640 mm, which can be regarded as the smallest in the family.
Added a lot of black technology.
Entering the car, compared with other models of the family, the "energy fusion cabin" of the Lectra 06 is somewhat different. The center console is designed with energy superposition, which looks very layered. As for the decorative board, the energy spar is used to cut the indoor decorative board for the first time. The irregular geometric figures are interlaced with light and shade, and a large number of soft materials are wrapped, which is quite textured.
In terms of configuration, the new car is equipped with automatic parking, dual 10.25-inch LCD instrument and central control panel, air purification system and intelligent voice recognition control system. Users can control navigation and multimedia through voice. At the same time, the car also supports the interconnection between mobile phones and vehicles. You can control the vehicle by downloading related apps, such as turning on the air conditioner in advance. Whether it is winter or summer, we can ensure that the temperature is appropriate when entering the vehicle. It is worth mentioning that Link 06 is also equipped with a 540-degree panoramic image function, which can effectively avoid the friction between obstacles and chassis.
In terms of power, the Lectra 06 is equipped with a 1.5T engine, with a maximum output of 130kW and a maximum torque of 255nm. In terms of transmission system, the engine is matched with a 7-speed dual-clutch gearbox. Link 06? PHEV is equipped with a power system consisting of 1.5T engine and motor.
Competitiveness geometry
Judging from the positioning of Lake 06, it can be regarded as the smallest one in Lake's current product series, and the car will enter the small SUV market after listing. Many people say that they are not as good as Honda XR-V and Binzhi. The reason is that these products entered the market earlier, and the word-of-mouth and brand influence accumulated over the years are beyond the reach of Link 06. However, judging from the starting price of 1 18600 yuan, Kelin 06 is still sincere, and the joint venture still has some advantages compared with the car body size. At the same time, the car has dual 10.25 inch LCD instrument and central control panel, air purification system, automatic parking, intelligent voice recognition control system, 540-degree panoramic image and so on. For contemporary consumers, these configurations are as attractive as the brand power of joint venture car companies, especially the Z generation, which has been deeply influenced by technology products such as the Internet and smart phones since childhood.
In addition, Link 06 also needs to pay attention to independent small SUVs such as Geely Yue Bin and its own brothers. First of all, both Yue Bin and Link 06 are from BMA architecture, but the terminal price is much cheaper than Link 06. As for my own brother, it is better to understand that Kelin 0 1 has a good discount in the market at present, and the terminal price has dropped to less than150,000 yuan. For consumers, it is tempting to spend almost the same money and buy a larger model of the same brand.
According to relevant data, in July 2020, the total sales volume of Lectra vehicles was 654.38+0.53 million, which not only achieved double growth for four consecutive months, but also set the highest monthly sales volume in the history of Lectra brand. So after the arrival of Lectra 06, can Lectra continue to maintain this growth trend? We will wait and see.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.