Our work is over again. Looking back on my work in the sales department during this period, it's time to take time to write a work summary. The following is a summary of my work in the sales department carefully arranged for you, hoping to help you.
Work Summary of Sales Department 1 20__ With the care and help of leaders and comrades at all levels, we always stick to the front line of sales, not afraid of hardship, tiredness and triviality, keep in mind the mission, always take the sales task as the center, center of gravity and core of our work, actively implement the spirit of the company's documents, actively participate in business study, familiarize ourselves with the performance of various new products, strive to overcome all kinds of inadaptability under the new situation, and normalize all basic work.
1. As a sales supervisor, I study the theory seriously, apply what I have learned, study the latest document spirit of the company in a timely and in-depth manner, contact my own work practice, creatively carry out my work, put forward reasonable suggestions and opinions to the leaders, be strict with myself, improve my ideological consciousness, and be loyal, dedicated, strict and honest. Strictly abide by the company's prohibitions and the three chapters of the contract, seriously study and understand the spirit of the superior documents, and carry out the decision and deployment of the superior, without perfunctory and superficial.
Second, work hard and complete all tasks seriously.
Sales work is numerous, trivial and repetitive, which easily makes people feel paralyzed, slack and war-weary. Always give yourself a wake-up call at the front line of sales, and firmly establish the concept of "no small matter in sales".
Strictly carry out smiling service for subcontracted films, talk in Kan Kan no matter what the form, do a good job of memorizing, educate opponents regularly, and try to eliminate all kinds of hidden dangers in the bud.
Reasonably stimulate employees' self-discipline, and actively propose salary increase to the head office for employees with top sales rankings to mobilize employees' enthusiasm. He analyzed the reasons why help failed to complete the sales task, such as poor service attitude, poor grasp of product performance, being able to do it well, or being clumsy and slow to respond. He deeply analyzed the reasons why employees can do well, and focused on solving ideological problems, relieving ideological pressure and solving practical difficulties. For employees who are clumsy and unresponsive, suggest to the head office to transfer to other positions where they can play their special skills. Through a series of measures, the sales of each group have risen to a higher level, and all employees are proud of completing the task, forming a strong atmosphere within the group. Complete the sales tasks assigned by the company in advance with good quality and quantity for many times.
Three. Existing problems and deficiencies
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Sometimes you are eager to succeed in your work, but haste makes waste.
In the new year, I will definitely sum up the successful experience, draw lessons from failure, closely unite around the company leaders, and continue to work hard to push the work to a new level with the care and help of leaders and comrades at all levels.
Summary of Sales Department's Work Chapter II After half a year's work, I have experienced a lot and gained a lot of insights. First of all, I want to thank the company for providing us with such a good opportunity. Experienced colleagues gave me guidance and let me learn from their actual combat experience. I also understand that sales are not simple sales. I learned from them not only the way of doing things, but also the way of dealing with people. Now I want to share my work experience in the past six months with you.
Half a year has passed since I joined the company. During this time, I began to get familiar with a newcomer who knew nothing about the product knowledge of the industry, completed the role transformation, began to slowly integrate into this group, and slowly began to adapt.
To enter a new industry, everyone should be familiar with the product knowledge of this industry, the operation mode of the company and the establishment of customer relationship groups. In the process of sales, there are really many things to learn, such as the knowledge of goods, the collocation of clothes, and the need to understand and meet the needs of customers. What is more important among colleagues is team spirit, trust in others and team strength. Sales is not a matter for one person, but for the whole store and the whole company. Then we can give play to our own advantages: constantly sum up and improve, and improve our own quality.
In the past few months, there have been failures and successes. Thankfully, my product knowledge and ability have improved a little, but it is still far from enough for sales, and it has not reached my ideal goal. I really didn't feel anything about the clerk at first, especially in the first few days. Not used to it, I thought it would take a long time to get used to it, and I was worried that I was not qualified for this job at all, because clerical work was not my long-term work style, but I realized that if I came into contact with this job, I should do it well first, and then do something else. But then I found out that being a shop assistant is also a special kind of trainer. What it needs is employees' resilience, employees' product knowledge and even other knowledge, and employees' service attitude, which will affect sales. And the clerk in the image shop also represents the image of the company. The quality of the clerk will be the customer's evaluation of the company.
At work, I also learned and experienced some sales strategies, which are shared as follows:
I divide the guests who enter the store into two categories: the first category of guests, and the purposeful guests: shopping in the mall has the purpose of shopping and has clear needs or ideas. They may come straight to the point or ask about their favorite clothes, or they may be semi-certain guests who want to buy a skirt, but they are not sure what kind of skirt they want to buy. The second kind of guests, wandering guests: There are too many wandering guests in the shopping mall now. Some of them just pass the time, some are in a bad mood, and go to a dazzling array of shopping malls for fun. A loitering guest doesn't necessarily mean that she won't shop. When she meets her favorite and happy goods, she will not hesitate to start. At present, most customers in shopping malls are loitering guests, and at the same time, there will be more and more customers. The reception of wandering guests and destination guests cannot be exactly the same. Wandering guests need space and time to enjoy our elaborate display and goods after entering the store. The most taboo thing to receive is to receive it immediately, and 80% of the time you get the answer: I'm just looking. Obviously, such reception service is problematic. When homeless guests enter the store, my correct service action is to look for opportunities. After welcoming the guests, keep a distance from the people wandering in twos and threes, observe the guests' movements from the corner of your eyes, and give them appropriate space and time to enjoy our products and displays. Then they will enter the reception and introduction work.
My future efforts:
First, earnestly implement the post responsibilities and earnestly perform their duties.
Do everything possible to complete the regional sales task; Strive to fulfill the sales requirements; Actively and extensively collect market information and report it in time; Strictly abide by the rules and regulations; Have a high degree of professionalism and a high sense of ownership; Complete other work.
Second, clear the task and be proactive.
On the one hand, actively understand the standards and requirements reached, and strive to complete them ahead of time within the required time limit, on the other hand, actively consider and supplement them.
Third, strive to operate a harmonious employee relationship, be kind to employees and stabilize their emotions.
Plan the career development of employees in the store. Due to the shrinking regional market, fierce peer competition and falling prices, it is necessary to conduct serious research and integrate the information feedback of market conditions to stimulate sales enthusiasm. At the same time, I plan to seriously study knowledge, skills and sales practice to improve my theoretical knowledge and strive to continuously improve my comprehensive quality.
Thank the company for the opportunity and trust, I will be proactive and full of enthusiasm. Work with a more positive attitude.
Summary of the work of the sales department 3 The work of 20 _ _ years was successfully completed. I worked in the company's overseas sales department and worked diligently for a year. I did a good job. Under the influence of the financial crisis, the company's overseas sales did not develop as comprehensively as in previous years. This is not entirely the company's problem. The situation of economic crisis has reduced the purchasing power and desire of many people to the lowest point. However, the work of 20__ years still has a lot to sum up.
I. Improvements and plans:
A. Product development
1. Every salesperson should make a suggestion on the product to be developed every month. If it is adopted, or a certain amount of reward, it will stimulate the salesman to communicate with customers and actively obtain information about product development.
2. Independent development and cooperation with product design companies to develop series products.
3. The development of imitation products must avoid patents.
4. It is good for both export and domestic sales to unify the style of product packaging, establish a unified logo and establish a product spleen.
B. Sales business
1. With the continuous appreciation of RMB, the impact on our industry will be greater and greater. In terms of turnover, the requirements should not be too high, and it is ideal to maintain 6-7 million/month, and it is enough to ensure profitability.
2. The export environment is harsh, and customer service and maintenance are needed. Customer service and maintenance, which is the key training content of 16 export department.
3. Reduce the ratio of gift orders to oem/odm, and vigorously develop products suitable for Japan City, jumbo, cainz home and Wal-Mart. Only these companies will provide us with lasting and stable orders, and gift orders are difficult to meet. Uneven drought and flood are not good for the factory.
4. List key customers, and treat them as vip customers, giving priority to product development, order distribution and gift distribution.
5. Establish a system of regular telephone contact with buyers, requiring merchants to actively communicate with buyers to understand customers' real intentions and their plans, so as to cooperate with them and expand turnover.
C. Staffing
1. Strengthen the training of newcomers to make them have good sales skills and professionalism. If they really can't integrate into this team, they should be resolutely dismissed.
2. After moving out of Guangzhou, you should recruit a Japanese-speaking business.
3. Open more business exchange meetings, let them exchange experiences and narrow the uneven level.
4. Communicate with each business individually on a regular basis to understand their mentality and stabilize the team.
Encourage businesses to study in their spare time, including Japanese and sales skills. And the company can give them a certain percentage of reimbursement.
6. Take part in some outreach activities to make yourself more team-oriented.
D. Cooperation with factories
1. The instructions to the factory should be clear, so that the factory can produce and sample in strict accordance with the instructions of the sales department.
2. Communicate with the factory supervisor to let them know about the sales work and be willing to cooperate with the sales department.
3. In order to cooperate with the production progress of the factory, our department should establish a customer information supply confirmation form, including the confirmation of packaging materials, wheat heads, design drafts, etc.
4. Extend the delivery time, and the factory has sufficient production space. (except the promotion list).
Second, shortcomings and challenges:
A. Product development
1. failed to provide effective product development direction to the factory.
2. The current product development is to see a good product in the market, buy it back to imitate/copy, and not understand the patent of the product. This is a big risk, and no customer dares to buy/sell the products that may be developed.
3. The current product packaging is poor and the design style is not uniform, which can not highlight our brand characteristics.
4. The geographical division of customers is complicated, so it is impossible to develop products in one market for a specific single market, and it is impossible for a product to be suitable for all markets.
B. Sales business
1. Generally speaking, the sales performance of the export department will be lower than that of last year, which is mainly reflected in the poor start at the beginning of the year 1 and February, and the insufficient orders in the middle of June. The instability of order volume seriously affects the sales performance of the whole year.
2. External policies and political environment have great influence on sales performance. For example, RMB appreciated by 7% in _ _ _, the export tax rebate was changed from 1 1% to 5%, and the wages of workers also rose sharply, which affected the pricing of products, made our price system unstable, and directly affected customers' willingness to place orders. According to the retail pricing regulations, it is 3 to 8 times the fob price. When the unit price of fob products increases by 5%, the retail price will increase by 15% to 40%. Such a big increase will have a great impact on the sales of products.
3. Mattel incident also made customers wary of China manufacturing, and sgs certificates were required for all plastic products, which was a burden to customers and factories. The willingness to place an order will decrease in the short term. However, it turns out that this is good. Customers dare not reduce the price too much, and will also seek cooperation from large standard chemical plants to make safe money.
4. The proportion of gift orders is too large, the proportion of regular orders is getting smaller and smaller, the proportion of oem/odm orders is too large, the proportion of self-developed products is getting smaller and smaller, there are many imitation/plagiarism products, and there are many patent problems, which limit the sales area and affect the sales volume.
C. Staffing
As my old job, 1. Nico's departure has a certain impact on us, and the specific impact will not be reflected until early next year.
2. At present, the staff is adequate, but it feels a little out of touch. The old business is overloaded, and the new business starts slowly, which can't help much. There are also great differences between the new personality and the old business, so it is difficult to balance them.
3. Newcomers are not professional enough.
4. The business level of salesmen is uneven, which affects the overall performance of the team.
As the most important market of our factory, Japan lacks a Japanese business.
6. We hold weekly meetings to provide a platform for exchanges between businesses and provide training for new businesses, but the overall effect is not satisfactory.
D. Cooperation with factories
1. Generally speaking, it's ok, but the details are not enough. If communication with all departments of the factory is not in place and skills are lacking, it will cause misunderstanding.
2. I don't know the quality requirements of customers and the production process details of products, so there are many defective products and unprofitable phenomena.
3. The factory doesn't pay enough attention to the model, which leads to the unstable business mood when it loses faith with customers.
4. The mold period was not completed on time, and customers complained frequently, which affected the enthusiasm of the business.
20__ is a hard year, with the continuous appreciation of RMB, the labor cost and the energy rental price rising sharply. Policies are vigorously encouraging markets that promote domestic demand. These are the difficulties that our export department has to face. We must practice hard, really improve our service level and provide high-quality products in order to win this tough battle.
The year of 20__ is the slowest year for the company's overseas sales over the years, so we must see the current situation clearly and make corresponding countermeasures and plans after fully understanding the prospects of overseas markets, which is undoubtedly the most beneficial to the company's development. As an ordinary employee of the company, I will definitely see the present situation. I believe that with the collective efforts of all the staff in the company's overseas sales department, our work will definitely get better and better!
In 4 __ years, the general branch of the sales department has closely combined the actual situation of oilfield production and technical services, carried out innovative and effective young employee activities among all young employees in accordance with the requirements of the party Committee and the general branch of the company and the needs of young employees. Actively organize and mobilize the majority of youth league members, and vigorously carry out technological innovation, management innovation, thinking innovation and service innovation activities. They take innovation and efficiency as an opportunity to guide all young workers to stand on their posts and face the oilfield. By carrying out innovative and effective activities, they injected new vitality into the development of the sales department, promoted the improvement of the service quality of the sales department, and made positive contributions to the sales department becoming the "leader" of the water supply company.
First, intensify publicity to enhance young workers' awareness of innovation and efficiency.
In order to carry out young workers' innovation and efficiency-enhancing activities in a down-to-earth manner, with the support of party and government leaders, the general branch of the business department takes the general branch as its main task, and the grassroots party and government leaders cooperate vigorously, make full use of various propaganda positions, widely publicize and launch, actively create a good public opinion atmosphere, and create conditions for the development of young workers' innovation and efficiency-enhancing activities. Among all the young workers, we actively carried out theme education activities, which enhanced the awareness of the youth league members. In order to ensure the development of the activities, the General Branch of the Communist Youth League established a leading group to promote the theme education activities of the youth league members, mainly grassroots cadres. The activity requires each member to make a feasible plan in accordance with the unified deployment of the general branch of the Communist Youth League and implement it conscientiously. Combined with the current situation of young workers' business knowledge, the "situational interaction" training is carried out according to the characteristics of young workers, so that the training is all-round and three-dimensional. Since its implementation, it has been widely accepted by young workers. In the past, the training of young workers mostly used the way of "teachers speak on the stage and students write it down", so it was impossible to combine the knowledge learned with production well after learning. The three-dimensional training of "scene interaction" is to simulate the on-site pipe network accident, implement water cut-off measures, deal with the accident problems, and combine the on-site construction situation to move the study class to the job site, so that young workers can feel the distribution of the pipe network in the South Campus in three dimensions by watching, listening, thinking, asking, thinking independently and discussing problems, and guide young workers to understand and master the skills with the help of live drills, so that the content learned by young workers can find application in their posts. In the process of training, combined with the development of the big discussion activity "We workers have stronger skills", we publicized the successful cases of young workers in the same industry who made innovations and made a foothold in their posts, and made the majority of young workers realize that technology is the inevitable choice for young workers to survive and develop in their posts and is the foundation for their survival. Through persistent training, the young workers' technical and professional consciousness has been stimulated. This year, due to the need of work, new young workers were transferred from other units. Through this three-dimensional training and learning, they gradually reached proficiency.
Second, pay attention to people-oriented and comprehensively improve the comprehensive quality of the vast number of young workers in the business department.
The purpose of innovation is to create efficiency, and the foundation of innovation is talent. Only when young workers devote themselves to their jobs, constantly study and practice, and strive to improve their comprehensive quality, can they have the ability to innovate, solve the difficulties in production and work through innovation, and thus achieve the purpose of creating benefits for enterprises. Therefore, the General Branch of the Communist Youth League makes full use of various opportunities, combines the characteristics of the industry, strengthens production operation, and reduces the difference between production and sales. On the basis of full investigation of the pipe network work in the business office, young workers standardized the filling of the inspection records of the pipe network, and regarded the inspection records as an important content of the inspection personnel. At the same time, the education of line patrol personnel's responsibility and on-site emergency handling ability has been strengthened, and the sense of responsibility of line patrol personnel has been enhanced, achieving the purpose of timely finding problems and timely and reasonable handling. In terms of water meter measurement, the management of water meters has been strengthened. Only _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ At the same time, actively introduce advanced technologies such as network. In order to strengthen the monitoring of water consumption of large-caliber water meters, young workers in Dongcheng Business Office have implemented remote meter reading of _ _ _ water meters and raw water flowmeters in power plants, which not only achieved the purpose of monitoring and analyzing the measured water quantity, but also reduced the labor intensity and cost. In terms of quality service, as the leading core unit of the company, the image of the business department represents the overall image of the company to some extent, and the service level of the business department directly reflects the service level of the water supply company. The youth league branch of the customer service center strictly establishes the service concept of "customer-centered, satisfaction-oriented", establishes and improves the service process, and deepens the family service and the first question responsibility system. A learning atmosphere of "comparing, learning, catching up, helping and surpassing" is being formed throughout the sales department. The vast number of young workers are eager to learn and make progress, and their quality is constantly improving, which has created favorable conditions for better carrying out innovation and efficiency-enhancing activities in the future.
Work summary of the sales department. Do a good job in business planning and effectively promote business development.
Since 20__, according to the guiding ideology of business development of provincial companies, the theme of creating wealth for salespeople has been highlighted in previous business competitions, and large-scale business planning work within the city has been planned twice every quarter around this theme:
In the first quarter, in order to achieve a good start in the first quarter of 20__ _, especially in the first month, we invited Mr. Tian Fang as an opportunity to hold a summary commendation meeting for more than 200 sales elites and marketers at Yaodong Hotel in Yan 'an on February113. With the help of the east wind of the training course, we held the kick-off meeting of the first quarter commercial competition of "Red Bull Intensive Cultivation China Spring" in Yaodong Hotel in Yan 'an on February 4th, 2008, and put forward the individual commercial competition plan at the meeting. The task objectives of each unit in the first quarter and the implementation steps and objectives in each stage were clarified, and the methods of subsection operation and subsection assessment were put forward to promote the development of business in each stage. After more than half a month's operation and accumulation, in 20__ _ year 10, the city realized the premium income of 5.742 million yuan on the first sales day of individual insurance, ranking first in the province. Achieved the first sales day business start. By March 3 1 day, through the concerted efforts of Qi Xin, the sales staff at all levels in the city, our city * * * realized the income of individual insurance premium payment of RMB18,833,900, and successfully completed the individual insurance business work target issued by the provincial company.
In the second quarter, according to the goal of "Time has passed, the task has passed" put forward by the provincial company and the development idea of speeding up the development of individual insurance business in our city for 20 years or more, we formulated the planning scheme of "Red Bull Intensive Cultivation to Create Wealth and Increase Efficiency" in the second quarter. In order to ensure the realization of the program objectives, during the period, according to the spirit of relevant training meetings of provincial companies, we also formulated and issued the "China Life Yan 'an Branch's" Charming China Life and Creating Wealth Together "activity planning plan. Through extensive sales skill training activities and" Hundred Days Billion Yuan "activities among the city's sales staff, we created a competitive atmosphere for the development of individual insurance business, improved the level and skills of exhibition sales staff, and consolidated and developed the sales team.
Through hard work, in June of 15, with the premium income of 2150.10,000 yuan for 20__ years, we successfully completed the goal and task of the provincial company to spend 20__ years in half a year, and won the honor in the whole province.
The second is to organize a business kick-off meeting to effectively form a joint force to ensure the realization of the phased goals.
Since the first half of the year, around the introduction of various business planning schemes, we have planned and organized business kick-off meetings to further unify our thinking and gather strength to ensure the realization of objectives and tasks at all stages. During this period, the first-quarter kick-off meeting of "Red Bull Intensive Cultivation, Spring Man China" was planned and organized successively to create a competition atmosphere in the form of unit confrontation. After the Spring Festival in February, in Yan 'an Communication Hotel, with the help of a letter from the general manager of Wang Xinsheng, a provincial company, to the marketing supervisor and the salesmen, in order to further enhance the supervisor's awareness of independent operation, the personal insurance business after the Spring Festival was organized in time; In March, at the end of the whole city's part-time group training course, a one-month part-time group training activity called "Creating Wealth Together" was held in the whole city to test the basic skills of part-time group training in practice. In the second quarter, on April 1 day, the life insurance business of "Red Bull Intensive Cultivation to Create Wealth and Increase Efficiency" was systematically carried out in the whole city, and the foundation was further consolidated and the low-performance manpower was revitalized by strengthening the performance improvement rate and the success rate of wealth creation. And with the help of the elite summit to allocate places to stimulate the enthusiasm of sales staff in the development industry, enhance their sense of elite honor, unify their thinking and gather together.
Third, strengthen the training of salespeople and improve their display skills.
After the Spring Festival in February, in order to make the sales staff return to their normal business work as soon as possible and enhance the sense of self-superiority of team leaders, we held a training course for marketing leaders in Yan 'an Communication Hotel, and more than 200 senior executives and some elites from the whole city participated in the training. The training class invited Zhen Guoli, an outstanding sales leader from the whole province, to communicate with the leaders of our city from a practical point of view. At the same time, the education and training department of the provincial company also gave us strong support, and selected lecturers to teach some courses, which made the supervisor clear his job responsibilities and role orientation again. In the training class, we passed the Basic Law for all inspectors, so that they can re-define their own interests and stimulate their willingness to work and autonomy from the perspective of the Basic Law. At the meeting, with the improvement of supervisors' awareness of independent management, the plan of establishing standardized teams in branches was publicized, the rank structure of supervisors at the end of 20__ was notified, and the reasons why the ranks were untenable were analyzed. Through this training, the construction of standardized marketing team in the city and the promotion of independent management of team leaders were kicked off.
Organize pre-job training courses for newcomers with the Education and Training Department every month around the standardization team building. The training course adopts semi-military management mode, and strives to exercise the spirit of struggle and temper the will of all participants from the beginning. Through training, all personnel can understand and master the most basic product sales process and professional ethics, laying the foundation for long-term engagement in this work in the future. By the end of June, we had held four semi-militarized pre-job training courses for newcomers, with a total of 277 participants. After each newcomer training course, we put forward a business promotion plan for one month after the newcomers return to the team, and arrange special personnel to follow up. Through the implementation of these tasks, these newcomers have played an active role in the business sprint in the first and second quarters.