"Music Seed" Spring Bud Education Action is a public welfare brand activity jointly created by Jiangsu Music Broadcasting and Jiangsu Children and Teenagers Welfare Foundation. Since 20 12, this activity has been paid attention to and strongly supported by caring people from all walks of life inside and outside the province and many caring enterprises and institutions. By August 20 17 17, the activity had raised more than RMB120,000, and supported more than 9,000 children in Jiangsu, Xinjiang and Qinghai. In 20 15, the "Music Seed" Spring Bud Education Action was commended by the Jiangsu Provincial Government as the most influential public welfare project, and now it has become the most well-known and socially credible public welfare activity brand in Jiangsu Province.

This song "Love, Continue to Exist" is the public theme song of Music Seed 20 16, and it is also a work originally created and sung by DJ Shang Hua of Jiangsu Music Station. Shang Hua graduated from the Conservatory of Music of Nanjing Normal University, majoring in musicology. Music DJ, as a public service song, looks at the world from a child's perspective, sings the hope for the future in the simplest and straightforward way, and appeals to and encourages people to pay more attention to vulnerable groups and left-behind children. No slogan propaganda, no grand songs at the party. The catchy melody moistens the heart like a trickle, which is unforgettable.