MINISO is a brand of China Life Department Store, which was founded by Ye Guofu on 20 13, and China is headquartered in Guangzhou, Guangdong Province. It was listed on the new york Stock Exchange in June 5438+1October 65438+May, 2020 with the code MNSO.

Commodities cover 1 1 category, including perfume, make-up, beauty tools, electronic appliances, skin care, snack food, textiles, packaging accessories, stationery gifts, household items, toy series, etc. To provide consumers with about 8800 core SKUs of beautiful daily necessities.

In 2022, Mingteyoupin officially launched the brand upgrading strategy and launched a brand-new slogan "Lighting up the Good Life in 99 Countries around the World". Famous products have successfully entered 100 countries and regions around the world, with more than 5,000 stores around the world, covering the core business districts of world-famous cities such as new york, Los Angeles, Paris, London, Dubai, Sydney and Istanbul.