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Liu Guanzhong's Personality Achievement
1984, the first "Industrial Design Department" was established in China. Over the years, he has been a conscientious teacher, laid the theoretical foundation and teaching system of industrial design in China, and became the most famous academic leader and theorist of industrial design in China. Its teaching, academic and design practice activities are spread all over the country, and a large number of teaching and design elites and backbones have been trained. His theories and methods, such as "Lifestyle Theory", "* * * Aesthetics" and "Pragmatism", have had a guiding influence in the domestic and even international design circles, forming China's own design theory system.

His theories and methods, such as "Lifestyle Theory", "* * * Aesthetics" and "Pragmatism", have had a guiding influence in the domestic and even international design circles, forming China's own design theory system. Teaching reform and academic achievements won second prize and silver prize at national level, first prize and second prize at provincial and ministerial level, first prize and first prize of China Industrial Design Association, gold prize and nomination prize of international judges. The design results obtained the patent of "utility model" from the West German Patent Office; "Design Theory" was published by the German publishing community; Teaching ideas, theories and methods have been adopted and popularized by most related majors and enterprises in domestic universities; The trained students serve as design backbones in internationally renowned enterprises (such as Mercedes-Benz, Siemens, Philips, Daihatsu and Volkswagen). As a content teacher, I exceed the teaching workload 1-2 times every year. In addition to postgraduate and doctoral students, I also take the basic courses of the first and second grades of undergraduate and the professional design courses of the senior grades; At the same time, it has undertaken a number of national, provincial and ministerial scientific research projects; He also often hosts and participates in academic exchange activities and horizontal research projects at home and abroad, and leads students to participate in international design competitions and often wins prizes.

The master's experience

Design is to create a healthy and reasonable lifestyle. Emphasis on "creation"-making human life healthier, more reasonable and more temperate, and "harmonious" with most people; Live in harmony with nature. Design is to coordinate the relationship between human needs, development and living environment conditions, which is the theory of sustainable development. The object of design is "thing" on the surface, but "thing" in essence. Study the truth of "things" and "feelings", that is, "things" "thing" is the intermediary of the relationship between people and things. Different people or the same person need different tools, methods, behavior processes and behavior states in different environments, at different times, under different conditions and even for the same purpose. The tools, products, even shapes, materials and structures used are of course different, so the concept of "thing" appeared when we understood it. Design is to study "principle" clearly, and its "orientation" is the evaluation basis of selection principle, material, structure, technology, modeling and color. This is a design theory and method to organize and integrate "things" in order to realize the target system. It takes the limitation of "things" and the external factors that may achieve the goal as the basis for selecting and integrating the internal factors of "things". Seeking truth from facts is the essence of pragmatism and design. Pay attention to the study of "things" and establish the concepts of "target system" and "new species" from external factors to achieve the goal. The result of design is "things", but the starting point of design is "things". We advocate "creation" and are not satisfied with imitation. We must start with the study of "things" and study the external factors that limit the realization of our goals, so as to deeply understand the essence of "things" and create "new species". This is the essence of China's traditional concept-"Beyond the image, we can get the best".

Message from a famous teacher

This paper studies the problems of food, clothing, housing and transportation of contemporary China people, explores their own way of life and chooses their own sustainable development path from the perspective of China's resources and international environment. This design is naturally "contemporary nationalization", not a traditional "museum", let alone a "western-style" civilization. In this way, our ancestors continued to create history and China's national traditions and styles. History is the present "yesterday" and today is the future "history". So don't start from the historical phenomenon, which is the materialization of the "things" of our ancestors and the lifestyle at that time. Starting from the contemporary reality of China, it is the primary task of design to constantly create "new national traditions". To create China's "today" is to create the "tomorrow's history" of the Chinese nation.

Words of a famous teacher

Focus on requirements, target systems rather than functions; Pay attention to things rather than things; Paying attention to external factors is not internal factors; Pay attention to structural relations rather than elements; Pay attention to the whole rather than the part; Focus on the process rather than the state; Pay attention to understanding rather than explanation; Pay attention to imperative rather than narrative; Attach importance to the "intersubjectivity" between designers and users; Take advantage of the trend and stop; Beyond the image, you get it. Tsinghua University is a key university directly under the Ministry of Education. It is a comprehensive university with disciplines such as science, engineering, literature, law, medicine, economics, management and art. At present, it is striving to be a world-class university with comprehensive, research-oriented and open features. Tsinghua University design art discipline is a national key discipline. The formation of this discipline began with the establishment of 1956 Central Academy of Arts and Crafts. In the past 50 years, it has inherited the excellent cultural tradition of the motherland and borrowed advanced modern design experience from foreign countries. After long-term practice and accumulation, it has formed an excellent academic tradition and style of study, paid attention to the combination of art and science, and developed and formed a research-oriented design art education system with China characteristics. 198 1 year; 1986 became the only doctoral degree awarding point in China. In 2003, the Ministry of Personnel approved the establishment of a post-doctoral research mobile station for art, which has a strong faculty and gathered a large number of influential academic leaders of art major in China. The team is young and the echelon is reasonable. There are 26 professors and 44 associate professors, including doctoral supervisor 12. In recent five years, this discipline has presided over more than 30 national scientific research projects, won 8 national awards and 70 provincial and ministerial awards, and published a large number of high-level academic papers, including more than 200 core journals. This discipline attaches great importance to teaching and educating people, and has successively won/kloc-0 national excellent doctoral dissertations, 4 second prizes for national teaching achievements, several national excellent teaching materials, and several provincial and ministerial teaching and teaching material awards. The discipline has established long-term and stable cooperation and exchange relations with many internationally renowned art colleges, ensuring that the discipline is always at the forefront of international research and occupies a leading position in China. A large number of high-quality talents have been trained, which has had a far-reaching impact at home and abroad. 1 founded the theories of pattern design, material theory, design culture, life aesthetics, artificial science, design science and systematic design thinking method, which were recognized and cited by the theoretical circles of this discipline in advanced countries in the world. Become the academic leader of design discipline in China.

Because of his high academic attainments and outstanding contributions to higher vocational education, Liu Guanzhong was awarded the third prize of teaching master in colleges and universities by the Ministry of Education on August 22, 2007.