Development of the Swiss Hotel Industry
Switzerland is a country with beautiful scenery, with rolling snow peaks in the Alps and rippling blue waves of Lake Geneva.
Switzerland is also a country with a very developed tourism industry in Europe, surpassing the watch industry and banking industry. The hotel industry is even more famous around the world, and it is the first country in the world to have hotels. Swiss hotels are well-known for their excellent service and well-developed hotel education and training. They enjoy a high reputation in the international hotel education community. There are more than 80 hotel schools (academies) across the country.
Swiss hotel education and training, represented by the Ecole Hoteliere de Lausanne and the Les Roches Institute of Hotel Management, have distinctive features. The author studied at Les Roches Hotel Management School and also interned at the APPINA & SAVOY Hotel in CRANS-MONTANA in Valais for 3 months, giving me a superficial understanding of the Swiss hotel industry.
The star rating is very strict and most of the hotels are small. Switzerland’s tourism industry is highly developed, with more than 7,000 hotels of various grades, which can receive more than 300,000 tourists at the same time. However, with so many hotels, there are not many luxury hotels that can be rated as five stars.
In Switzerland, there are generally hotels that integrate accommodation and catering with four stars or less. The "Swiss Hotel Owners Association" is a specialized organization responsible for determining star standards for hotels and supervising hotel services. It conducts an inspection of hotels every year.
Determining the hotel star standard consists of two parts: hardware and software. Hardware mainly refers to facilities and equipment, and software mainly examines service capabilities and levels.
There are also some "two-and-a-half-star" and "three-and-a-half-star" hotels in Switzerland, which shows that inspection and evaluation are not easy. Most hotels in Switzerland are small, with 42% having no more than 20 beds; 33% having between 21 and 50 beds, but most of them make people feel at home.
If a teacher from a Swiss hotel school comes to China and sees most of the city hotels in China, he will definitely say: "Your hotel is so big!" Labor costs are expensive and employment is extremely high. Switzerland has the highest national income in the world. One of the highest countries, the living index is higher than that of France and Germany. In addition, there has been no war for more than 100 years, the economy is highly developed, and the labor cost is astonishingly high. The labor cost of many hotels accounts for 35% of the total cost, and the hotel where I interned accounted for 45%! The bosses are complaining about the high labor costs, so they can only hire interns and foreign personnel from hotel schools to work.
This also forces the bosses to use their people to the extreme, but at the same time, it also enables most interns to achieve "one specialty and multiple abilities." The income of foreigners here is very high, and everyone, even interns, must have various insurances, so the total labor cost is very high.
In our eyes, the French are wealthy people, but in Switzerland, many are wage earners. Most of the chefs hired in the kitchen are French, so French chefs are respectful when meeting Swiss bosses. Others like the Portuguese, Italians, etc. can only do simple and ordinary jobs.
The hotel where I intern is a veritable "little United Nations". The boss and the landlady are Swiss, the restaurant foreman and chef are French, the housekeeping staff is Portuguese, and the interns are Brazilian and me - ——The only Chinese, and then the Sri Lankan washing dishes. So when it’s time to start eating, the chatterbox is available in every language from all over the world.
During the three months of internship, I personally felt what labor efficiency is in the West. I work an average of 11 to 13 hours a day. After my own work is done, I carry luggage, sweep the floor, tidy up the guest rooms, or help in the laundry room. I can't breathe except for eating.
During my internship in the kitchen, I was so busy that the general manager took off his suit and came to help. At the end of the day, he looked like he had been washed. I remember that I was busy for 16 hours one day on Christmas Day. When I came back from get off work, I couldn’t walk. My feet felt like they had stepped into cotton fields. I walked back to the dormitory holding on to the railing on the roadside. I fell on the bed without taking off my shoes. Sleep until dawn.
With the improvement of the quality and professional development of hotel employees in our country, single skills are becoming less and less competitive. Whether considering the personal development of employees or the reduction of labor costs in hotels, one person has multiple abilities and one person has become a trend.
There are many century-old hotels with a strong cultural atmosphere. The hotel industry in Switzerland has a long history, and there are many family-owned hotels. The hotel where the author is interning is a century-old hotel. On the first day of internship, the boss gave a tour.
The lobby is not big, but it is antique and full of rich classical culture. He pointed to the chandelier in the lobby and said, "It's older than me." He pointed to the fireplace in the lobby and said, "It's more than 100 years old, but it's still in use!" An old-style sewing machine was illuminated by a strong pendant light. The small sign on the sewing machine clearly read "Made in Bern, 1870". The murals and oil paintings in the lobby had yellowed portraits of the boss's grandfather and grandmother. They were still wearing Swiss clothes from the last century.
The elevator in the guest room is not big. It is said that it has been running for almost 50 years, but it is still easy to use. The guest rooms still use old-fashioned mechanical keys. It’s not because they don’t have money to replace them, but it tells guests how simple and elegant they are.
The boss also proudly said that there is still nearly a hundred years of red wine stored in the wine cellar in his basement! The implication is that I am very proud. What is puzzling is that there is an old, polished horse saddle sitting in the corner of the bar, surrounded by hay. The boss often talks about this saddle with the guests. It turns out that this saddle is more than 200 years old. It's history. It's an ancestral treasure of his family. It's really interesting that he doesn't want to be "given" to the bar by the boss.
The Swiss value history, which is also reflected in the hotel’s carefully prepared menu for guests. Every other line has quotes from historical celebrities. Very cultural.
Social Harmony and Tranquility The security position has been cancelled. I remember that on the evening when I first arrived at IHTTI Nasatel School of Hotel Management, the school, in order to show its hospitality, specially held a WELCOME PARTY for all our freshmen, and invited all students to eat and carry their luggage. After all the cars were unloaded, they were piled on the side of the road. We went to the restaurant to eat together. We all looked at each other. We put so much luggage and valuables on the side of the road instead of putting them in the dormitory. What should we do if we lose them? The teacher leading the group saw everyone's suspicious looks and promised everyone: "If a piece of luggage is lost, I am willing to compensate 10,000 Swiss francs!" Although it was a joke, everyone went to eat with hesitation. It was very late after the meal, and everyone checked their luggage. Hey, there are a lot of them! No one even moved the place, which is really a thumbs up! Having been in Switzerland for a long time, I often see the postman delivering my newspaper every day. Why Choose Swiss Hotel Management
First, Switzerland is the birthplace of hotel management education with a long history and the highest reputation in the hotel industry. Its graduates are all over the world in hotel management.
Switzerland has the most authentic hotel management education and has the world's first hotel management school. This is a very important factor in why Swiss hotel management education is world-famous. Second, Swiss hotel management education focuses on the effective combination of theory and practice. The curriculum generally consists of half a year of on-campus study and half a year of paid internship. It is good at cultivating students' ability to flexibly apply theory and their interest in learning.
Practical courses, group cooperation, industry inspections, etc. are all manifestations of the traditional Swiss hotel management teaching model. This is the so-called nurturing education. While studying at school, the friends need to go to the restaurant to take practical classes, and also plan theme banquets to apply what they have learned.
Third, some of the hotel management schools in Switzerland were converted from star-rated hotels, and the dormitories are arranged according to the environment of the hotel. For example, Caux, the undergraduate campus of Swiss Hotel Management University SHMS, was renovated from a five-star hotel that once hosted Princess Sissi of Austria.
Provide students with an immersive opportunity to learn more efficiently. Fourth, Swiss hotel management schools offer a wide range of internship and employment opportunities.
The vast majority of international hotel management groups or related companies will go directly to hotel management schools in Switzerland to recruit students. For example, SEG, the largest hotel management education group in Switzerland, holds it twice every year in March and October. Large international talent recruitment fair. Fifth, studying hotel management in Switzerland allows you to have both learning and entertainment.
Normally, the school organizes spring outings, skiing, company visits, etc. Moreover, Switzerland is a Schengen country, so it is very convenient for school friends to travel to surrounding countries, and there is no need to apply for a tourist visa.
What is the difference between studying hotel management in China and in Switzerland?
1 Switzerland is the birthplace of hotel management, with a history of more than 100 years, and its excellent hotel management tradition has been influenced by
Recognized by star hotels all over the world. Hotel management in Switzerland focuses on students' ability to apply what they learn, combining theoretical courses with practical courses.
2 allows students to better understand the operation and management essence of a hotel in a practical working environment. In addition, in order to train students to become international hotel management talents, as the largest education group in Switzerland, SEG's hotel management courses are not limited to Switzerland and surrounding countries. The group cooperates with many international hotel chains to create opportunities for students. More internship and employment opportunities in the United States, the United Kingdom, Australia, Dubai and other countries.
3 In the current hotel industry, most senior managers of chain hotels and luxury hotels have studied abroad in Swiss hotel management. They use the hotel management expertise they learned in Switzerland to promote the world’s hotels. industry development. Why choose Swiss hotel management
The reasons are as follows:
1. Swiss hotel management is relatively traditional. After nearly a hundred years of history, it has reached a first-class education level, and Swiss universities Some hotel management universities combine theory and practice, allowing students to master the knowledge of hotel management.
2. National competitiveness: Switzerland was the first country in global competitiveness selected by the "World Economic Forum" in 2006. The basis of national competitiveness is the competitiveness of education, and Switzerland has high-quality education. -High-quality living environment: Zurich and Geneva were rated as the two cities with the highest quality of life in the world in 2007. This is a true reflection of the overall high-quality living environment in Switzerland.
3. Superior educational conditions: In Switzerland, the public funding of public universities is 7.2 billion Swiss francs, equivalent to 45.4 billion yuan, and these funds are only used to train 166,000 students. (2004 data, source: Swiss Federal Education Data Report 2006).
4. International courses: In Switzerland, professional education for tourism managers can only be provided by universities of applied sciences. HTW Chur University of Applied Sciences is currently the only university in Switzerland. A university that offers a bachelor's degree in tourism management taught in English.
The vigorous development and employment advantages of the hotel industry
1. The hotel industry continues to grow at a high rate, especially in Asia, mainland China, Macau and Singapore. The hotel industry grows by double digits every year. digital growth.
2. The rapidly developing hotel industry has brought more employment opportunities. Such employment opportunities have driven the vigorous development of the hotel management major. In some excellent hotel management schools, students often have not yet graduated, and some Famous hotels have gone to schools to recruit people. The employment rate of students studying hotel management is relatively high compared to other majors, and Switzerland has the best hotel management schools in the world, making it the first choice for studying hotel management. Which school in Switzerland is better for hotel management?
The wine management major of SEG school is better.
Swiss hotel management schools are very well-known in the world, due to their own advantages such as hotel renovation, combination of theory and practice, and overseas internship opportunities. Therefore, as long as you can find a more authoritative school in Switzerland, There is basically no problem with the association's certification. The most authoritative organization in Switzerland now is ASEH.
I am not a wine management major, so this will not have much impact. Because originally this major is not a major with strong academic restrictions, but a general major. It is more about cultivating you from personal abilities and qualities, not just skills.
Many schools accept this course and you can get a master's degree.
In terms of expenses, the average annual fee for a Swiss school is about 200,000 yuan, which includes tuition, food, accommodation, full coverage, medical insurance, etc.
Of course, Swiss schools still have their own characteristics, such as courses, school atmosphere, etc.
SEG is now the largest wine management school in Switzerland, with the following four schools. Based on its own Swiss school tradition, the achievements of its alumni have been outstanding since the school was founded.
Also based on its largest scale, many resources are unmatched by other schools, such as the largest job fair in Switzerland.
When choosing a school, it is best to understand clearly your purpose of studying abroad, and then compare the school's resources to see which ones meet your requirements and are suitable for you.
It is recommended to contact the office of the school you are interested in to get the most direct answer. Which schools in Switzerland have better hotel management majors
Swiss Study Abroad Network (ruishi.Liuxue86) - Swiss Study Abroad Education System
As we all know, Swiss hotel management education has been a long-established brand with a history of more than a century. Professional, it is the world card of Switzerland like Swiss watches and Swiss Army knives. If we want to set a model among hotel management schools in the world, then this model must be in Switzerland. Although there has never been any official organization ranking hotel management schools, excellent hotel management schools have long been rooted in people's hearts. Over the past century, Swiss hotel management teaching experience has been extremely rich, and it has cultivated generations of outstanding hotel management talents.
1. Introduction to Swiss Hotel Management Major
Studying in Swiss hotel management major has gradually become the "leader" in many industries. Although China is the world's largest tourism exporting country and the largest domestic In the tourism market, there is a very lack of training for senior professional management talents in tourism and hotels. There are almost no undergraduate colleges with this major in China. They are all specialized in junior colleges and lack experience in advanced management methods and practices, making it difficult to integrate with international management standards. Zhaolong study abroad experts said that studying abroad is undoubtedly an effective way. Universities in many countries have regarded Swiss hotel management as a new growth factor in recruiting Chinese students.
2. Current situation of studying hotel management in Switzerland
Due to the developed tourism industry, studying hotel management in Switzerland has become the only choice for international students from all over the world. The hotel management major is a flagship product of Swiss higher education. Switzerland has many of the world's top hotel management schools, and most managers of internationally renowned hotels and general managers of domestic five-star hotels are "produced" in Switzerland. Switzerland's hotel management professional education has a history of 100 years. It adopts the European education system. Students spend half of their time in class and half of their time in paid internships, which is highly practical and operable. So far, there are more than 30 private hotel management schools in Switzerland. However, some of them completely regard this as an industry, so that hotel schools are mixed. When studying in Switzerland, you must choose a formal hotel management school. In addition, starting from September 2003, all students going to Switzerland to study hotel management must provide IELTS scores. This is undoubtedly a restriction for those students with poor language foundation and impure purposes of going abroad, thus ensuring that students studying in Switzerland of high quality.
3. Recommended colleges for hotel management majors in Switzerland
Swiss Hotel Management Institute (IHTTI)
IHTTI was founded in 1984 and is located in Nasa, a French-speaking area. In the city of Neuchatel. Neuchatel is a very nice city with many ancient buildings preserved. IHTTI is a small school with only about 300 students, but the school's equipment is quite complete and the dormitory conditions are very good.
Glion Institute of Hotel Management (GLION)
Glion Institute of Higher Education is one of the three largest hotel management schools in the world. The school was founded in 1962. Has over 40 years of history and experience in training hotel managers. The China Tourism Association invited Glion in 1996 to serve as a consultant for the development of China's hotel and tourism industry.
Les Roches International School of Hotel Management (LesRoches)
Les Roches International School of Hotel Management (Les Roches International School of Hotel Management) is the earliest English-taught school in Switzerland. The School of Advanced Hotel Management is directly affiliated with the Swiss Hotel Association (SHA), an industry authority. It is the only professional hotel management school in Switzerland that can issue the Swiss Hotel Association Diploma (SHA Diploma).
Original source: ://wWw.LiuXue86./a/1806814. What is the hotel management education in Switzerland like when studying in Switzerland?
Hotel management education in Switzerland is a long-established major with a history of more than a hundred years. , like Swiss watches and Swiss Army knives, is Switzerland’s world card.
With the rapid development of the hotel industry, more and more people are turning their attention to the hotel management profession, and Swiss hotel management education, which is famous for its "Swiss model", has attracted even more attention. The author hopes to answer this question from readers by looking into the three charms of the "Swiss model": Switzerland's famous hotel management schools are all private schools. How can their teaching level and industry recognition be better than Chinese public universities? One of the charms - scientific and rigorous hotel management schools in Switzerland all have degree courses and issue degree certificates that are popular in the industry. Students can obtain the corresponding bachelor's degree after completing a three- to four-year undergraduate course or a one- to two-year master's course. degree and master's degree.
While receiving traditional hotel education, students can also absorb the world’s advanced business and management knowledge, because Swiss Hotel Management School has established close ties with many famous universities in the UK and the US, such as the University of Derby and Queen Margaret University in the UK. , Robert Gordon University, the University of Northwood, and Lynn University in the United States cooperate in running schools and share educational resources. The dual bachelor's degrees awarded by the school further enhance the international recognition of academic qualifications, giving graduates an even greater advantage in the fierce international competition.
The "Swiss Model" achieves the best combination of theory and practice. Its professional options cover all aspects of the hospitality industry. In addition to hotel management, there are also hotel operation management, exhibition project management, tourism management, etc. . In terms of curriculum, theoretical courses such as management theory, human resource management, and financial accounting in various hotel departments are all valued. In addition, corresponding practical courses allow students to have a deep understanding of what they have learned through practical experience.
Another embodiment of the best combination of theory and practice is the academic system of half a year of classes and half a year of paid internship. Before students graduate, they must complete at least two periods of four to six months of paid internships in Switzerland or internationally, and obtain relevant internship certifications.
Through the internship period, students can not only master the essence of hotel operation and management, but also enhance their interpersonal skills and foreign language skills, laying a solid foundation for future employment. Charm 2 - Popular in the industry Swiss hotel management schools have been certified by many authoritative industry organizations for their fine traditions, rigorous educational attitudes and high-quality teaching standards.
Obtaining certification from these industry authoritative organizations ensures that its diplomas and certificates are popular and popular in the industry. Association of Swiss Hotel Management Schools (ASEH) The Swiss Association of Hotel Management Schools is the most authoritative Swiss hotel management university association in Switzerland. The association currently has twelve member schools, including SHMS Swiss Hotel Management School, IHTTI Neuchatel School of Hotel Management, HIM Montreux School of Hotel Management and many more.
The association re-examines member schools every four years, and schools that do not meet the standards of the association will be expelled from the association. American Hotel & Lodging Association (AH&LA) The American Hotel & Lodging Association was founded in 1910. It is an international professional organization that provides professional improvement and development for those engaged in the hotel and tourism industry. It has offices around the world including Ritz-Carlton, Hilton, Hyatt With more than 13,000 hotel members including Four Seasons, InterContinental and Shangri-La, it is the representative and symbol of the world's hotel industry.
The certificates issued by it are recognized by 13,000 hotel groups around the world. SHMS Swiss Hotel Management School, IHTTI Neuchatel Hotel Management School, and HIM Swiss Hotel Management School Montreux are currently the few hotel management schools in Switzerland that are certified by AH&LA.
International Hotel and Restaurant Association (IH&RA) The International Hotel and Restaurant Association is the only official representative of the hotel industry in the world. Its members include hotel and hotel associations from all over the world, as well as 50 international or domestic Hotel chain.
All international representative offices of IH&RA are officially recognized by the United Nations. It has approximately 300,000 hotels and 8 million restaurants, 60 million employees, and contributes US$950 billion to the world economy every year.
Charm Three - Difficult to Copy The reason why the "Swiss Model" is difficult to copy lies in its uniqueness in two aspects. First of all, famous hotel management courses in other countries such as Australia and the United States are all offered in comprehensive schools, and the schools have relatively little investment and focus in this.
However, most hotel management courses in Switzerland are offered in specialized hotel management schools. The schools invest 100% in terms of teaching staff, teaching environment, and school facilities. It is worth mentioning that almost every hotel management school in Switzerland was transformed from a star-rated hotel. For example, SHMS Swiss Hotel Management School was formerly the famous five-star hotel Caux-Palace in Switzerland. When students enter the school, I have been living in the hotel since the first day, and I have been influenced by the traditional European hotel culture during the learning process.
The second aspect is reflected in paid internships. Although some hotel management courses in some countries also provide paid internships, the internships in hotel management courses in these countries are limited to those within the country.
In order to allow students to gain richer hotel management internship experience, hotel management schools in Switzerland usually encourage students to not only participate in internships in Swiss hotels, but also participate in internships in countries such as the United Kingdom, the United States, Australia, and Dubai. For hotel internships, the school actively connects students with well-known hotels around the world, and holds large-scale internship and employment fairs every year; the school's huge global alumni network also ensures the smooth progress of international paid internships. These three charms of the "Swiss Model" have attracted many students and working people who are interested in developing in the hotel and tourism industry to study and learn from experience. Those who have completed their studies are often able to quickly enter the workplace and assume the role of hotel management. Marriott , Hilton, Sheraton, Disney and other internationally renowned brands, there are many Swiss management school graduates.
I think that after reading this, readers will not be troubled by the problems mentioned at the beginning of the article. Original source:://wWw.LiuXue86./a/1916756..