strengthening is the construction of corporate culture, so that employees can work hard for you. I think it's mainly up to everyone to maintain it. I think the quality of products, the unity and friendship between people, and honesty are the most important soul of an enterprise's development. I think this is the most important thing.
Explain the sentence "Quality is the soul of an enterprise and the market is the life of an enterprise" with the content of the first lesson of economic life.
Quality is the embodiment of the use value of goods. Commodity is the unity of value and use value, and use value is the material undertaker of value.
producing marketable high-quality goods is the right way for enterprises to realize the value of goods and make an amazing leap. Therefore, quality is the soul of an enterprise.
Enterprises are the main body of the market, and the law of value is the objective law of the market economy. Enterprises must follow the law of market value, flexibly adjust the allocation of resources, actively participate in market competition, and grow stronger in the competition. Therefore, the market is the life of an enterprise.
What is the relationship between quality and enterprise development?
Reprint
The significance of product quality management
Product quality management is of far-reaching significance to the survival and development of enterprises, specifically as follows:
(1) It is an important guarantee for enterprises to make profits. The authoritative Gagegap poll in the United States shows that most users are willing to spend more money as long as the product quality is satisfactory ... They are willing to spend twice as much money on a pair of high-quality shoes that are better than ordinary quality. In this sense, quality = profit, that is, only when the product quality is good and the customers are full of treasures, can the enterprise profit.
(2) is the key for enterprises to win in competition. The following example can illustrate that product quality is the key to winning the competition. In 1979, SONY Corporation of Japan found that there was something wrong with the color TV set made by SONY American factory, and customers often complained that the color density and balance of the TV set were worse than those of the original Japanese TV set. Later, after SONY's in-depth research, all TV parts in American factories meet the design tolerance requirements. The only difference is that the distribution of size errors is different: the error distribution in American factories is uniform, while the error distribution in Japanese factories is normal. From the statistical point of view, the standard deviation of uniform distribution is 1.73 times larger than that of normal distribution, that is, the individual differences of products are relatively large, so the quality is poor. In other words, the industrial competitiveness of the United States and Japan is 1.73 times worse than the basic product management concept. Because of the gap of 1.73 times, the throne of home appliances, automobiles, steel, semiconductors and textiles in the United States has been handed over to Japan one by one.
(3) Make a name for the enterprise products. Many people are familiar with the mention of "Little Swan" washing machine. This is all due to the first-class quality of Little Swan. In 1992, the "Little Swan" washing machine produced by Wuxi Washing Machine Factory realized 5 trouble-free operations. 5 times trouble-free operation means that the "Little Swan" washing machine can run reliably for buyers for 13 years and 8 months if it is used once a day, which reflects the reliability of the "Little Swan" washing machine. No wonder "Little Swan" washing machine became famous in China. It not only won the only national gold medal for high-quality products in the history of washing machines in China, but also occupied 5% of the domestic market. Products were in short supply, and there were no overstocked products in the warehouse.
Quality is the soul of an enterprise. Is it appropriate to use it as the slogan of an enterprise?
Soul is unique to higher animals.
Why quality is the life of an enterprise?
Here are some management mottos that affect the world:
1. Quality is the soul of a product and the life of an enterprise;
2. Quality is the guarantee to maintain customer loyalty;
3. There is no poor quality product in the world, and it can survive for a long time only by cheap products;
4. Quality equals profit;
5. Quality is the guarantee of enterprise's survival.
What are the most important qualities for an enterprise?
Reprint the following information for reference.
Entrepreneurs should have the following qualities.
Innovation is the soul.
Schumpeter's view that entrepreneurs are innovators engaged in "creative destruction" highlights the essence and characteristics of entrepreneurship. The biggest hidden danger of an enterprise is the demise of innovative spirit. An enterprise must either add value or scrap its human resources, and innovation must become the instinct of entrepreneurs. But innovation is not a "flash of genius", but the result of entrepreneurs' hard work. Innovation is a typical feature of entrepreneurial activities, from product innovation to technological innovation, market innovation, organizational form innovation and so on. The essence of innovative spirit is "to do different things, not to do better what has been done". Therefore, an entrepreneur with innovative spirit is more like an artist full of * * *.
taking risks is nature
two economists, Richard Cantillion and Frank Rnight, associate entrepreneurship with risk or uncertainty. Without the courage to take risks and take risks, it is impossible to become an entrepreneur. Enterprise innovation risk is binary, either success or failure, only hedging can not be traded, entrepreneurs have no other third way. In the United States, 3M Company has a valuable slogan: "In order to find the prince, you must kiss countless frogs". "Kissing frogs" often means taking risks and failing, but "If you don't want to make mistakes, then do nothing". Similarly, for many enterprises, such as Hewlett-Packard, which was established in Silicon Valley in 1939, Sony, which was established in Tokyo in 1946, Acer, which was established in Taiwan Province in 1976, Lenovo and Haier, which were established in Beijing and Qingdao in China in 1984, although the growth environment, growth background and entrepreneurial opportunities of the founders of these enterprises are different, without exception, they dare to be the first in the case of extremely immature conditions and unclear external environment.
Cooperation is the essence
As Albert Hirschman said, entrepreneurs conduct collective actions rather than individual actions in major decisions. Although great entrepreneurs are often One-ManShow on the surface, real entrepreneurs are actually good at cooperation, and this spirit of cooperation needs to be extended to every employee of the enterprise. It is neither possible nor necessary for an entrepreneur to become a superman, but an entrepreneur should strive to become a spiderman and have a very strong ability and consciousness of "networking". Siemens is an example. This company adheres to the concept that employees are "entrepreneurs within the enterprise" and develops the potential of employees. In this process, the manager acts as a coach, allowing employees to cooperate, guiding their reasonable goal positioning, giving enough space for display and encouraging them in time. As a result, Siemens has gained an enviable record of product innovation and growth.
Dedication is the driving force
Max Weber wrote in "Protestant Ethics and the Spirit of Capitalism": "This kind of career that requires people to keep working has become an indispensable part of their lives. In fact, this is the only possible motive. But at the same time, from the point of view of personal happiness, it expresses that this kind of life is so unreasonable: in life, one lives for his career, not for his survival. " Money is only one of the signs of success, and loyalty and responsibility to the cause are the "peak experience" and inexhaustible motivation of entrepreneurs.
Learning is the key
Xunzi said, "Learning is not enough". Peter Shengji said in his famous book "The Fifth Discipline": "Real learning involves the core of the meaning that people are human". Learning and IQ complement each other. From the perspective of systematic thinking, from entrepreneurs to the whole enterprise, it must be continuous learning, full-time learning, team learning and lifelong learning. The learning spirit of Japanese enterprises is particularly valuable. They learn quality and brand management from edwards Deming. Learn from Jocheff M. Zhu Lan to organize production; Learn marketing and management from peter drucker. Similarly, American enterprises are also learning modestly. Business process reengineering and flat organization are the fruits of learning Japanese team spirit.
Persistence is the true color
Intel President Grove has a famous saying: "Only paranoia can survive". This means that in the information age following Moore's Law, only by persistent and continuous innovation and Kuafu's persistent pursuit of the sun, can we be sure of success. In the event of an economic crisis, capitalists can vote with their feet and sell their stocks ...... > >
quality is the life of an enterprise: what's the next sentence?
It is the soul of enterprise development and the core of competition
What is the quality of the company
They are interdependent and mutually external. Quality is the soul of enterprise development, and enterprise is the foundation of producing quality
Why is quality the future of enterprise?
The following is taken from the journal of Science and Technology of South China University of Technology. Please refer to a famous saying in the business field: Without quality, there is no tomorrow. Indeed, in today's increasingly fierce competition, quality is the key for enterprises to win the competition and ensure sustainable development, especially for enterprises that provide high-tech products like South China University of Technology. In a sense, we can say that quality creates profits, productivity, market and the future of enterprises. However, it is a pity that there are some misunderstandings in our core enterprises: R&D personnel pay more attention to technology than technology, production personnel pay more attention to scale than quality, sales personnel pay more attention to signing orders than after-sales, and the work of quality personnel basically stays at the level of product sampling and fails to upgrade to the level of quality management. What is quality? Perhaps everyone and every enterprise have their own cognition and understanding. Good quality, good service, good management and so on. Today, when science and technology are superior to everything else and the competition is intensifying day by day, it is even more necessary to establish a correct understanding and attention to quality, which requires us to have a further profound understanding of the quality concept. First of all, quality should be customer-centered and meet customer requirements. Under the condition of market economy, customer demand has become the main axis of business activities of enterprises, and how to meet customer demand is the premise of whether enterprises can obtain profits. However, good quality is not only achieved by simple high-tech indicators or several so-called international certifications, but measured by customer standards. An expert once said: the customer is the final judge of the quality of the product, and whether it is suitable or not is the key to determine the quality. Therefore, enterprises should take the customers they face as the fundamental starting point, and decide the quality level of their products on this basis. What is suitable is the best, instead of deliberately pursuing absolute perfection. Absolute perfection is something beyond the reach of customers. If so, there is no quality. Second, quality is based on the integration of management, life, decision-making, products and employees. Perhaps when it comes to quality, people will naturally think of product quality. Indeed, product quality is an important aspect of quality, but quality definitely includes not only product quality. Quality is a result, a comprehensive management achievement of all activities of an enterprise, including management, production, decision-making, products, employees and so on, which comes from all aspects of enterprise operation. Any aspect related to an enterprise is related to each other, and what is purely isolated from one aspect is by no means the concept of quality under modern economic conditions. Only when the enterprise has created a management atmosphere that pursues quality and attaches importance to quality and a comprehensive management system in all aspects such as environment, culture and life, will it be meaningful to emphasize quality, and the real quality will become possible. In order to realize the quality of enterprises, it is necessary to establish the quality of decision-making, management, work, environment, culture and the quality of life of employees, so as to finally achieve the goal of improving quality. Third, there is no static standard for quality management. Quality is persistent self-reflection and improvement, and it is endless learning in pursuit of Excellence. Improve in the pursuit of quality and pursue higher quality through improvement. The core idea of quality management is the continuous improvement of quality with the changes of market demand and various conditions. The goal of improving quality is to pursue zero defects, which is a process of pursuing good quality. Quality is not an achievement to be achieved, but a spiritual strength to support the life and soul of a person and company, and a realm of self-satisfaction in the endless process. Similarly, there is an example. In Toyota, Japan, the product quality standard required that the defective rate was one in a million in 1995, which is already quite high in the world. But this year, the requirement is that only one defective part is allowed in every two million parts, which shows their spirit of pursuing quality. Fourth, the goal of quality management-"zero defect". It seems that as soon as we see "zero defects", we will intuitively judge that it is impossible to have zero defects in products or services. But the "zero defect" mentioned here does not mean the perfection of a product or service. Recently, the "zero defect" in management put forward by the business community means that enterprise activities should ensure that they reach the quality level set by the enterprise in advance and can fully meet the standards beforehand. Take the example of Toyota Company in Japan as an example, the established standard is one in a million, so above this standard, we can achieve zero defects in terms of product quality. That is to say, since the standard is set, it should be regarded as the scale and standard of an effective action, and as an important aspect of our work assessment. If the standard is just a standard, just an idea before action or something floating above words, then ... > >