The day before yesterday (May 7) during the interview session of the launch conference of the new HI version of Jifox Alpha S, Yu Chengdong (Managing Director of Huawei, CEO of Terminal BG, CEO of Smart Car Solutions BU) came up and threw it away Microphone, said, "I have a loud voice, and the microphone has echoes, so I feel uncomfortable using it."

During the conversation, I wanted to stand up several times when the conversation got exciting, but I was stopped by Liu Yu (Deputy General Manager of BAIC Group, BAIC New Energy Chairman) reminds "Sit down, sit down."

Seeing such a scene, the media teachers in the automotive industry were very happy. After all, traditional media communication meetings in the automobile industry are mostly steady and boring.

While the interview was still going on, a media teacher took out his cell phone and sent a circle saying that he liked Mr. Yu’s frank, straightforward and non-devious personality.

In fact, many people are looking forward to interviewing Yu Chengdong himself during Jihu’s core media communication meeting.

After all, it is not the first day that Huawei’s managing director, known as “Yu Dazui”, has gone from being famous in the technology circle to the automotive circle. It’s just that in the past, people only heard their boasts before seeing them.

You may still remember Mr. Yu’s press conference for the Wenjie M5 at the end of last year. His rhetoric about “killing BBA in a flash” and “comparable to million-level luxury cars” are probably in the ears of many people.

Another point that is often ridiculed by the automotive media is well-known: AITO will sell 300,000 units this year.

Earlier when Huawei decided to introduce car sales to its own terminals, Yu Chengdong also said, "If you use Huawei's channels to sell cars, you will have to sell millions of units."

But have you noticed that Yu Chengdong seems to have restrained himself recently when it comes to bragging and big talk.

In an interview with a media not long ago, the reporter asked about the sales target of Wenjie M5. Yu Chengdong volunteered to "slap him in the face" and bluntly said that the previously set sales target of 300,000 units was simply impossible. "It can be done." 100,000 or 200,000 vehicles is already considered a miracle."

The reason is that when I set the goal, I was new to the automotive industry and didn’t know much about it. For example, I didn’t know that the core shortage in the automotive industry was so serious. In short, I was young and ignorant.

When I was standing for Jihu the day before yesterday, in addition to occasionally revealing a bit of my "big mouth" nature through body language, such as standing up suddenly during the interview, such as grabbing Liu Yu's words during the round table party... …The media teachers originally expected that there were no real quotes that could be used as headlines, but there was not a single one.

Really a bit disappointing.

During the roundtable session specially planned by Jihu on the day of the launch conference, Yu Chengdong often grabbed the conversation

What did Yu Chengdong say that day?

Summary in one sentence: Apart from saying that the advanced driver assistance system equipped on the Extreme Fox Alpha S is "the most powerful in the world", the rest of the time is spent looking back.

For example,

“China’s roads are very complicated. You must not brag too much, and then let everyone relax their vigilance and cause traffic accidents. You must not over-promote it.”

Although according to the road test video last year, the autonomous driving capability of this car has been described as L3 level by the outside world, but throughout the communication meeting and press conference, Yu Chengdong always He did not relent, insisting that its autonomous driving level was L2.99.

While they say it is the strongest on the surface, they seem to be afraid that everyone will have too high expectations for this system.

Some say this is a strategy to leave a way for the actual experience to be delivered later.

The Automobile Industry Economy would like to say that this road must indeed be kept. Because the benchmark significance of Jihu HI version is too great.

It’s so important that even a loudmouth like Yu Chengdong, the soul figure who once single-handedly created Huawei’s mobile phone to c business, cannot afford the possible failure of Huawei on the entire autonomous driving front.

For Huawei, the biggest difference between Jihu HI version and Wenjie M5 is not the cooperation mode, but that the former is the first to apply Huawei's most advanced smart driving technology (hardware + software).

Wang Jun (HUAWEI smart car solution BU COO) once described Huawei Inside's full-stack capabilities to the automotive industry: "Currently, no one in China can do this like Huawei."< /p>

Wang Jun said, “Everyone is doing algorithms, but how many computing power platforms can do it?” “How many chips can do it?” “How many operating systems running on the chip can do it? "Some also need high-precision maps. How many of them are there?" "To do a good job in autonomous driving, you need sensors. How many of them can make sensors, especially lidar?" How many are there?”

“You can count how many in the world are truly full-stack.”

Weima W6 was equipped with Baidu’s AVP (autonomous parking) last year. )+ANP (Navigation Assist) system, but claims to have actually reached the L4 level. But has anyone paid as much attention to the WM W6 as they do to the Polar Fox Alpha today? After all, at least in terms of sales, Weimar is better than Jihu.

Some people say this is because Huawei knows how to publicize, but the most fundamental reason is that, as Wang Jun said, Huawei's full-stack capabilities are unparalleled. This full-stack capability is, in IT terminology, the capability of “software and hardware integration”.

As autonomous driving software algorithms usher in more and more competitors, hardware has always been Huawei’s unique capability.

This is why at the press conference, Yu Chengdong has always emphasized that the "hardware of the JiFox HI version is the strongest."

This is the strongest, not because it uses a lot of sensors and does not hesitate to stack materials, but because it is independent and controllable.

In short, on the Extreme Fox Alpha S, Huawei has shown its special skills.

The success of Wenjie M5 only contributed to Huawei’s smart car sales. If it fails, there will be fewer bricks to add.

However, if the JiFox HI version is successful, it will bring higher bargaining power and more partners to Huawei technology, allowing Huawei's inside model to be widely copied. And once it fails, this road is likely to be blocked.

What is the most likely source of failure? It's not about sales volume, but how reliable the system is. Or to put it bluntly, the accident rate.

Whether the camera function of Huawei mobile phones is the strongest on earth can be analyzed and compared from multiple angles. You can always find a better angle than Apple. And if the price were slightly cheaper, everyone would think it was justifiable. Don't care.

But for the high-profile assisted driving system, an accident may be a devastating blow.

Furthermore, given Su Jing’s remarks that “Tesla kills people”, Huawei must be more cautious and self-motivated on this route.

In the past, when Huawei participated in product technology communication meetings with traditional car companies, Wang Jun came to represent the platform. This time, it was replaced by Yu Chengdong, who has a higher title and has his own traffic. Obviously he pays more attention to it, but Mr. Yu must also be careful with his words.

Because this time, Huawei and Jihu have bet their money on the new HI version of the Alpha S. Yu Chengdong cannot afford to brag, Jihu cannot afford to lose, and Huawei cannot afford to lose.

This cooperation between Huawei and Jihu has now begun to make a high-profile exit from the industry. Early traffic can always realize some sales.

Just like the Wenjie M5, the average monthly sales volume in March and April has exceeded 3,000, which can be said to be very good.

So the early sales of Jihu HI version, which has been warmed up for a year, should be worth looking forward to. But when sales take off, the test really begins.

In short, on the track of autonomous driving, which is full of temptations and dangers, as the slogan says, Huawei and Jihu are indeed pioneers.

How the follow-up story of the Forerunners will unfold, I can only say that I look forward to more excitement.