The theme of the Spring Festival Gala in 2024 is "Long Xing, the home of Xinxin".

The word "Longxing Lake" combines the dragon in China traditional culture with modern elements, vividly showing the massiness and broadness of China culture. As a god beast in China traditional culture, the dragon represents auspiciousness, strength and hope. The word "tiger" means that the dragon is alive and well on earth. The appearance of this word will undoubtedly arouse the audience's love and respect for traditional culture.

And "Home Country" expresses deep feelings for the motherland and family. In this theme, the word "home country" implies family and country, and represents the traditional virtues and feelings of home country of the Chinese nation. Through this theme, the Spring Festival Evening will once again convey the beautiful vision of reunion, harmony and happiness, and let the audience feel the warmth of home and the strength of the country.

Spring festival evening theme logo

The main logo of the reception desk in the Spring Festival Evening of 2024 takes the word "Hu" as the main visual symbol, and the overall design is inspired by the unique font of "Official Seal of the State of Korea" in China traditional seal cutting, which is solemn, balanced and symmetrical, showing a vigorous cultural atmosphere.

The main logo was designed by Gu Yongjiang, designer of China's lunar exploration project and China's planetary exploration project. On the basis of traditional calligraphy, it has been "reprocessed" with modern flavor. The metallic luster makes the shape of "Hu" look like a chip-from ancient Chinese characters to modern technology, the main logo of the Year of the Loong Spring Festival Evening connects the past and the present, integrating the future. Through this theme, this year's Spring Festival Gala will make the audience feel the massiness and broadness of China's traditional culture and appreciate the charm of modern science and technology.