1. Advantages: The live broadcast of goods by government officials can not only reduce the economic pressure brought by the epidemic, but also enhance the influence and popularity of local special products, and its comprehensive benefits are obvious. But at the same time, the disadvantages are constantly emerging.

2. The harm is: whether the live broadcast of goods by government officials, as national public servants, is a public welfare act or a commercial act. For such a problem, we should study and formulate relevant rules, systems, laws and regulations to clarify the rights and obligations of the government, businesses and platforms, otherwise, disputes will arise due to unclear powers and responsibilities, which will have a negative impact on live broadcast and even damage the credibility of the government.