Select the content of classic Chinese studies, highlight the characteristics of Chinese studies, and use rhetorical techniques.

1. Select classic Chinese studies content: Choose some classic and representative Chinese studies content, such as "The Analects of Confucius", "Tao Te Ching", "Great Learning", etc. These contents are deeply rooted in the hearts of the people and can arouse readers' * **Ming.

2. Highlight the characteristics of Chinese studies: Highlight the characteristics of Chinese studies in the copywriting, such as classical culture, philosophical thoughts, moral ethics, etc., so that readers can feel the unique charm of Chinese studies.

3. Use rhetorical techniques: Use rhetorical techniques, such as metaphors, personification, parallelism, etc., to make the copy more vivid and vivid, making it easier for readers to understand and accept.