First, what to sell on National Day?
mobile phone accessories
Mobile phone accessories are commodities with low cost but huge demand. It is not uncommon for a small film stall to earn tens of thousands of dollars a month easily, so we sell some mobile phone batteries, headphones, mobile phone cases and so on. Go shoot the mobile phone film. As long as you do it with your heart, you don't need too much technology and you can earn a good income.
Fashion women's dress
Women's money is the hardest to earn and the easiest to earn. National Day is the season of autumn clothes clearance. Therefore, it is the most common thing for friends to go shopping and buy clothes together. Therefore, if you set up a stall in the supply market to get some fashionable goods, the profit of clothes will probably be more than double. As long as the target group and aesthetic ability are well positioned, the clothes will not be too bad.
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Small ornaments attract girls the most. Little girls with low spending power are all in love with beauty. Wholesale some jewelry, but it must be novel and fashionable, and then packaging is also the focus. It looks high-end, and the price can be increased.
toy
The National Day market is huge, not only for adults, but also for children. Holidays zoos and amusement parks are all for elders to take their children to travel, which is a good opportunity for children, and in general, parents are willing to buy toys for their children.
For example, toy water guns, airplane models, remote control toys and so on can be placed in front of the zoo, as well as the popular Minions dolls and big white dolls. The price should be as low as possible, because parents value the brand and grade of children's toys most, so there is no need to sell the toys in the booth too high-end, and it is best to be ordinary, small and simple.
Second, the National Day stall skills
Skills 1
Choose a place with heavy traffic. This is also the most important secret of doing business well. The more people flow, the more people come to see, and the conversion rate is naturally high. This is the most direct income! How much you earn is directly proportional to the flow of people.
Tip 2
Dress up as a professional street vendor. If you want others to visit you, first let others see that you are really a carpet professional. Instead of making others think that you are not like a seller. This is what everyone wants professional people to serve themselves. The same is true of street stalls. Is this what it's called? Facade
Tip 3
Choose a good location. That's the point. The location you choose should be convenient for others to see first, and clean and tidy second. Instead of others coming around to buy it, it's next to the garbage dump. Choose the wrong position. No matter how good and cheap your things are, no one will patronize you.
Third, the National Day advertising language skills
1, the crystallization of poetry and philosophy
I always thought? Don't care about eternity, just care about having it? It was extracted from popular songs, and later I learned that it was a slogan, the slogan of Hong Kong Tiedashi Watch. It is reported that? Don't care about eternity, just care about having it? Advertising language, accompanied by touching love scenes of war, once aroused strong soul. It will definitely cause it, because this sentence, like a poem and a famous philosophical saying, has the charm of crossing the times (but the negative significance of this advertisement is also worthy of the vigilance of mainland advertisers).
Crane dancing on the white sand beach, my heart flies? It's a similar slogan, and the picture of a group of white cranes flying out of the reedy ink painting has already shocked my heart. For modern people who have lived in the reinforced concrete forest for a long time, it seems that there are many childhood dreams and childlike feelings flying at that moment. It's great that an advertising word can arouse such association.
The slogan of world-famous mobile phones:? All for communication? 、? Success lies in connection? Although poetry is a little poor, philosophy is by no means inferior. It doesn't seem to say the function of the mobile phone, but it seems to say the function of the mobile phone from a higher angle and in a deeper sense. I have no choice but to sigh deeply.
Time exists because of me? I admire the advertisement of Rossini Watch, which exaggerates the function of Rossini Watch in an extreme way. It seems too much, but it's just right. Profound philosophy is embedded in several common Chinese characters, and the more you taste it, the more interesting it is. In the process of Rossini watches becoming famous watches, the contribution of this advertisement can not be ignored.
Poetry is the most beautiful thing in human life. No matter how the abundance of material has caused the flood of human material desires, it will never be possible to annihilate human poetry. On the contrary, it is because of the richness of material that human beings are more poetic. Philosophy has represented the wisdom of human beings since ancient times, especially the philosophy in the form of short sentences, which is the most widely welcomed. In this era when information is like the sea of Wang Yang, philosophical phrases can temporarily liberate the human brain and reunite with the ancient philosophers, so their charm is always new.
Let's take this opportunity to appreciate the miniature poems written by the poet that are not like advertising words but better than advertising words:
Instead of waiting on the cliff for a thousand years, it is better to cry on the shoulder of your lover for one night (Shu Ting)? Is it lack of firewood or rice, a New Year's Eve dinner, cooked for 20 years, chewed chicken, but missed it (Fu Tianlin)? A loud cry, straight back, winding Jialing River bank (Yao Yiqiang)?
Oh, more poetic and philosophical slogans.
Step 2 use romantic characters
The use of romantic characters is no longer creative, but it used to be creative. Now it can give people a refreshing feeling if it is used well, because romantic characters themselves are making waves and bringing forth new ideas. There are many kinds of human affairs, such as artists, politicians, athletes, literary masters and so on. Each has its own advantages, and if used well, it can play the role of treating one thing as a hundred and one person as ten thousand.
The advertisement for lux soap is very short: I only use lux? This sentence sounds dull, but it doesn't seem dull, because the person who said this sentence is extraordinary. All the people mentioned are international performing stars, including kinski, a famous international movie star, and what they said is crucial. It's a pity that too many advertisements in China follow mediocrity. Are those similar? Me? I heard it until I felt sick. )
The slogan of Parker pen has the same effect. The president used Parker. , simply throw, smash the floor, the rich class, politicians, celebrities and successful people in the United States and the world? Everyone should be moved by it. As for the price, it can't be reduced at this time. If it is reduced, the price will fall and no one will buy it.
What did Mao Zedong say about the rapidly rising Chongqing catering brand Caigenxiang? What can you do if you chew the roots of vegetables? Advertising has also achieved good results, because even if you are rich and successful, you dare not take this famous saying lightly. For ordinary people, it has a powerful warning and inspirational role.
American advertisers keenly seized the historic signing opportunity between Palestine and Israel and made a new classic advertisement for Parker Pen. On a large signature advertising photo, there is a clear slogan:? There is a thin line between war and peace, and this line was drawn by Peller? It is also a masterpiece.
A casual remark by Allen Delong, a world-famous movie star? I didn't expect such good chewing gum in Japan? It was heavily hyped by manufacturers and earned a lot of time.
This is an era when romantic figures come forth in large numbers. With the help of the advertising language of romantic characters, it will be as the ancient poem says: good wind will send me to Qingyun with its power? New creatures are waiting for them
3. Great language skills.
The creation of advertising words is a test of language ability. Nothing can be false or artificial, because everything will be revealed in the end. Jia Dao, a poet in the Tang Dynasty, said: Two words for three years, one song with two tears? Nowadays, people who create advertising slogans dare not use it for three years (that will lose their jobs), and double tearing should still happen from time to time. Advertisements that are successful by external forces such as celebrities are often excellent in language skills and comparable to famous poems.
On many occasions? What is the slogan that impressed you the most? In an impromptu survey? I can't tell you anything, just wash it off? (Jieeryin advertising language) is among the best, which aroused my great interest. After research, I found that the key lies in the clever use of language. Every word appears in the right place and cannot be replaced or moved. It is even more wonderful to integrate into it, showing the function of a female-only commodity that is difficult to express properly in words. It's really unique.
It is difficult for Wan Jiale to make the promise of "10,000 words" and collect five-word advertising words (* * * 50,000 yuan). Wan Jiale, Le Wanjia? This is already quite excellent, but also requires transcendence; The two difficulties must be completely contained in five words? Wan Jiale? Including three words, there are only two words left that really allow creativity. Applications came like snowflakes, with as many as 665,438+00,000. What is the last one? Do you like Wan Jiale? Five words won the lottery. Why? It's all about language: 1. Do you like to use Wan Jiale products? ; Second,? Love makes all families happy? ; Third,? Love to death? Manufacturing? Homophonic? ) Wan Jiale? I also took part in this advertising contest, but I am completely convinced of the final winner.
It is said that a real estate company in Guangzhou collected 200,000 advertisements and asked a question first. What is home? . Respondents are also like clouds, and finally this advertisement won the prize. Home is home? The place of "heart" . As soon as it was published, everyone had nothing to say because of the language skills.
Beautiful? This guy is really generous, isn't he? Southern weekend? A paper is popular? ; From an American hotel? Race with customers' desires? ; Nike, his jersey is already wondering if he wants to wear you. ; Intel? Give the computer a Pentium heart? ; Longhu Garden? Longhu? Cage's people ; A drug from China? As long as you don't get acne when you are young, it is a wonderful and meaningful masterpiece that can stand the test of time.
In my opinion, the energy of Chinese in China in advertising language creation is far from being developed. China Chinese, which once gave birth to Chu Ci, Han Fu, Tang Poetry and Song Ci Yuan Qu, has cultivated China Chinese from generation to generation with Spring Festival couplets, couplets, two-part allegorical sayings and aphorisms, and will surely give birth to more attractive, unforgettable and immortal advertising slogans in the advertising era. I never doubted that.