1. Four-character idioms about advertising
Yiyi (Yiyi) is reluctant to leave - clothing advertising has everyone's taste (monument) - alcohol advertising reaches the stomach (bit) in one step )--Stomach medicine advertisement is fun while riding (it)--Horse racing/motorcycle advertisement Baiyi (according to) Baishun--Electric iron advertisement burning (slightly) better--Fast food restaurant advertisement bathe as you like (desire)- -Water heater advertisement Leisure (virtuous) wife and good mother--Washing machine advertisement Riding has endless fun (the fun is endless) Motorcycle advertisement Do as you please (as you want) Water heater advertisement Chicken cannot be lost (opportunity cannot be lost) Fried chicken advertisement Clothes and hats should be taken-- Clothing Advertisements Shang Liusehui - Clothing Advertisements Coughing (Engraving) Cannot Wait - Cough Medicine Advertisements Win Step by Step (Win Every Step) Wine Loss the Famous Name (Long-standing Famous) Heaven and Earth Taste Wine (Everlasting) Have a cup and you will be safe (Be prepared and you will be safe) Turtle Lai Wuhao (Don't come to Wukong) Yi Ming Jing Jing (Blockbuster) Jiujiu returns to the ground (Nine Nine Returns to One) Ca Shi Wu Shuang (unparalleled) Wu Wu Mosquito (obscure) Drink famous (Famous) Chicken can't be missed (Opportunity can't be missed) If there is hemorrhoids, there is no fear (If there is perseverance, there is no fear) If you cast your pen and join the army, if you cast your pen and join the army, if you cast your pen and join the army, if you cast a pen, you will be rational (reasonable), if you have a unique style, if you have a unique style, if you have a unique style, the flow will never stop (the flow will never stop), and the money will come (from ancient times to the present), it is the best paper ( Second to none) No stomach is cured (meticulous) Drink with pride (take pride in it) Ask for nothing else (ask for nothing) Eat whole food and delicious food (perfect) Keep improving (keep improving) Wash out and look out (overjoyed) One network of love (deep love) Love forever) Pure as one wishes (as one wishes) 1. No regrets in life - no sweat in life (air conditioning) 2. Change when you see something different - see Yisi Qian (real estate) 3. Be famous all over the world - bathe all over the world (water heater, bathtub) A collection of four-character idioms in advertisements 4. Seek truth from facts - seek truth from food (Fanzhuang) 5. Popularity - cure the population quickly (anti-inflammatory drugs) 6. Unspeakable hidden things - Men's hidden words (men's disease) 7. Ask for nothing else - Turtle Asking for nothing (oral liquid) 8. To be proud of - to be proud of drinking (beverage) 9. To be reluctant to leave - to be reluctant to part with clothes (clothing, laundry) 10. To judge people by their appearance - to judge people by their clothes (clothing) 11 , Obscurity - no mosquitoes (mosquito repellent) 12. Be prepared - have a cup to avoid trouble (magnetized cup) 13. Well-known - everyone has a cup (water cup) 14. Be at peace with the situation - be at peace with your apartment (hotel) 15 , No need to wait - no need to wait for cough (cough medicine) 16. All things covered - Mianmian Juquan (noodle shop) 17. Done in one go - drink it all in one go (Coke) 18. Do whatever you want - take a bath as you like (water heater, bathroom heater) 19 , The genius of a generation - Dai Tianjiao (bra) 20. From beginning to end - hemorrhoids from beginning to end (hemorrhoids medicine) 21. Having nothing to fear - having hemorrhoids and having nothing to fear (hemorrhoids medicine) 22. Endless fun - endless fun riding (chess) ( Motorcycles, stationery) 23. Dominate the world - one barrel of the world (wine, instant noodles) 24. Fearless - no stomach fear (stomach medicine) 25. Be considerate - no stomach can be cured (stomach medicine) 26. None Poison is not a husband - no reading is not a husband (bookstore) 27. Unparalleled - no comparison with wheels (tires) 28. Slightly better - better burning (fast food restaurant) 29. Take it by heart - take it by mouth (mineral water) 30. Slim and graceful - straight and graceful (breast enlargement products) 31. Love at first sight - love with an arrow (Wrigley's chewing gum) 32. Obedient and obedient - everything is docile (clothing, electric iron) 33. Perfect in everything - food Whole Foods (Restaurant) 34. Irreplaceable—Irreplaceable (Scotch Tape) 35. One Blockbuster—One Ming Dynasty (Glasses) 36. Indomitable—One Network (Internet) 37. One Passionate—One Network Deep love (Internet cafe) 38. A hundred things are better than a sight - a hundred things are not as good as one click (printer) 39. Big things are turned into small things, small things are turned into small things - Big petrochemicals are turned into small things, small things are turned into small things (curing stone disease) 40. A good wife and loving mother ——The idle wife and loving mother (washing machine) 41. Have fun in it--have fun in riding (horse racing) 42. Get better step by step-make cakes step by step (cake) 43. Everything is ready-every room is ready (real estate company) 44. Love at first sight - carillon (piano) 45. Love at first sight - carillon (steel)
(Piano) 46. The lustful person - the color of lust (paint, color printing) 47. The broad and profound - the profound crystal (LCD TV) 48. The great wisdom is like a fool - the great wisdom is like entertainment (entertainment city) 49. Advancing with the times - Keep up with food (catering, condiments) 50. As satisfying as one wishes - as pure as one wishes (wash clean) 51. Immediate success - code to success (engine) 52. Unparalleled - Unparalleled in the world (pharmaceutical factory) 53. Cover Indispensable - calcium is indispensable (pharmaceutical factory) 54. Impeccable - invulnerable (shampoo) 55. Impeccable - no shoes can reach (shoemaking industry) 56. Fight youth - fight acne (remove acne) Products) 57. Don’t come back and be safe—the turtles are well and well (supplements) 58. Don’t miss the opportunity—Don’t miss the chicken (fried chicken) 59. Forever and ever—Tianchangdijiu (winery) 60. Second to none—Second to the best (Paper making) 61. Taking care of every detail - No stomach can be cured (Stomach medicine) 62. Overjoyed - Wash out the overjoyed (bath) 63. The flow never stops - the flow never stops (Clothing) 64. Through the ages - stocks come to gold (stock market, Finance) 65. Invest your pen to serve in the army - invest your pen and join the financial industry (stock market, finance) 66. Keep improving - keep pursuing gold (gold jewelry, finance) 67. If you are wise, you will win - if you are hemorrhoids, you will win (hemorrhoids medicine factory) 68. Famous - —Famous for drinking (wine, beverages) 69. Long-standing reputation—wine loses its reputation (wine-making) 70. Win every step of the way—win every step of the way (shoemaking) 71. A gentleman is good at playing football—a gentleman is good at playing ball (billiards club) 72. There is nothing else to ask for - there is nothing else to ask for (lock making, selling locks) 73. Speechless - Oral inflammation (toothpaste) 74. Ambition does not mean age - Hemorrhoids do not mean age (hemorrhoid medicine) 75. Go my own way - I shape myself (Fitness Center) 76. One step ahead - one step ahead of the fresh food (seafood) 77. The beauty of the country and the fragrance of the pot - the color of the pot (hot pot restaurant) 78. Unique - unique leather (tannery, Leather) 79. Kou Mi belly sword - Kou Mi belly health (drink) 80. Nine to five - morning wine and evening dance (bar). 2. Four-character word advertisement
No mosquitoes (smell) (mosquito incense advertisement) Riding (bicycle advertisement) has endless fun (bicycle advertisement) Bathing as you like (desire) (water heater advertisement) Anorexia (micro) cannot be cured ( To) One net (go) Deep love, bathe (desire) in silence, no mosquitoes (smell), live in peace (encounter), cough (immediately), no delay, turtle (farewell), come and ride in peace (its) endless fun, no shoes (lazy) ) Achievable (strike) Calcium (probably) Can't be short of Chicken (Opportunity) Can't miss the honey belly Healthy (Sword) Quick cure (burn) Intestinal tract (long) Treat long-term and safe burn (slightly) Better than a chip (Yiyi) Don't give up the collar Fresh (first step), no lock (anything), ask for one, wear (generation), add (tian), delicate (arrogant), eat (ten), whole food (ten), enjoy leisure (virtuous), wife and mother (washing machine), hundred clothes (obey), hundred obedience (Electric iron) Little known (MSG) Ever-verbal (Pageer) "Do you have a second house?" (Real estate advertisement) "You are the one to buy!" (Instant noodles advertisement) Yiyi (Yiyi) is reluctant to leave - clothing Advertising has a reputation (monument)--alcohol advertising reaches the stomach (position) in one step--stomach medicine advertising has fun riding (it)--horse racing/motorcycle advertising Baiyi (according to) Baishun--electric iron advertising Burning (slightly) is better - fast food restaurant advertisement bathing (desire) as you like - water heater advertisement idle (virtuous) wife and loving mother - washing machine advertisement cough (engraved) without delay - cough medicine advertisement big stone (things) turn into small, small stone (Things) have changed - the advertisements for curing stone disease are worse than one click (seeing). If you don't "fight", you won't know each other - printer advertisement. An advertisement for a cosmetics company in Hong Kong is: "Get rid of 'spots' as soon as possible, and don't get 'acne' There is a washing machine advertisement that changes one word of an idiom: "A leisurely wife and a good mother".
The audio company: "One call makes four responses", and the dumpling shop: "Everything is included." /p>
Lime factory: "started from scratch". Pawn shop: "well deserved".
Hat company: "people start from scratch".
"The chicken (opportunity) must not be lost", "Cough (immediate) cannot be delayed", "If you have hemorrhoids (ambitions), you will not grow old", "Play (finished) with beautiful women" Toothbrush advertisements that "don't pull out a hair", typewriters that don't know each other without fighting, no stomach (micro), no cure (to), a network (to), deep love, bathe in whatever the heart wants (desire), no mosquitoes (smell), stay at peace with the apartment (encounter) Cough (immediately) no time to delay turtle (farewell) come and ride in peace (its) endless fun without shoes (lazy) within reach (strike) calcium (probably) can’t be short of chicken (machine) can’t miss the mouth honey belly healthy (sword) quick cure (broiled) ) Population and intestines (long) stable and long-lasting (slightly) better clothes and clothes (reluctantly) reluctant to give up the fresh (first) step without lock (whatever) ask for one wear (generation) add (tian) Jiao (arrogant) food (ten) ) Whole food (ten) Beauty and leisure (virtuous) Wife and loving mother (washing machine) Baiyi (yi) Baishun (electric iron) Little known (monosodium glutamate) Baihubaiying (pager) Yiyi (yiyi) reluctant to leave"—— An advertisement for a laundry shop, "Bathing as you wish" - an advertisement for a bathing center, "Every room has everything you need" - an advertisement for a real estate company, "Step by step cake (high) rise" - a cake advertisement, etc. wait. Reluctant to leave the clothes (Yiyi) - Clothing advertisements are popular (monuments) - Liquor advertisements reach the stomach (position) in one step - Stomach medicine advertisements are fun to ride (it) - Horse racing/motorcycle advertisements Baiyi (Yi) Baishun - the electric iron advertisement is (slightly) better - the fast food restaurant advertisement bathes as you like (desire) - the water heater advertisement leisurely (virtuous) wife and loving mother - the washing machine advertisement cough (quickly) without delay - cough relief Drug advertisements make big stones (things) become small, and small stones (things) turn into small things - it is better to click (see) the advertisements for treating stone disease than to hear them one hundred times. If you don't "fight", you will not know each other - printer advertisements. An advertisement for a cosmetics company in Hong Kong is: "Be early." "Spots", please don't "pimples". The advertisement for a washing machine is a change of one word from an idiom: "A leisurely wife and a good mother".
Audio company: "One call and four responses", "Dumplings in the east and west". Shop: "Everything is covered".
Lime Factory: "Built from scratch."
Hat Company: "Traveling Barber Shop": "Not a penny is plucked."
3. Four-character advertising
No mosquitoes (smell) (mosquito incense advertising)
Riding (bicycle advertising) has endless fun (bicycle advertising)
Bath as you please (Desire) (Water Heater Advertisement)
Anorexia (Micro) Incurable (To) One Net (Go) Deep Love
Bath as you like (Desire) No mosquitoes (smell)
Accommodation (encounter) and cough (immediately) without delay
Turtle (farewell) comes and rides (its) unharmed and has endless fun
No shoes (lazy) Achievable (strike) Calcium (general) is indispensable
Chicken (machine) cannot lose its mouth, honey and belly are healthy (sword)
Quick cure (burning) of the mouth and intestines (long) long-term stability
Burning (slightly) is better than raising clothes (yielding) reluctantly
Get fresh (first) step without lock (what) you want
Wear (on behalf of) ) Tian (Tian) Jiao (arrogance) Food (ten) Whole food (ten) Beauty
Leisure (virtuous) wife and loving mother (washing machine) Baiyi (yi) Baishun (electric iron)
Little known (MSG) All responses (pager)
"Do you have a second house?" (real estate advertisement)
"You are the one who makes the choice!" (Instant noodles Advertising)
Yiyi (Yiyi) is reluctant to give up--Clothing Advertising
Everyone talks about it (Monument)--Alcohol Advertising
One step to the stomach ( bit)--stomach medicine advertisement
Enjoy riding (it)--horse racing/motorcycle advertisement
Baiyi (Yi) Baishun--electric iron advertisement
Burn (slightly) better--fast food restaurant advertisement
Bath as you like--water heater advertisement
Leisure (virtuous) wife and loving mother--washing machine advertisement
There is no need to delay coughing - advertisement for cough medicine
Big rocks (things) turn into small things, and small stones (things) turn into small things - advertisement for treating stone disease
A hundred hearings are worse than one click (seeing). If you don't "fight", you won't know each other - printer advertisement
An advertisement for a cosmetics company in Hong Kong is: "Get rid of 'spots' as soon as possible, and don't leave 'acne'
There is a washing machine advertisement that changes one word of an idiom: "A leisurely wife and a good mother"
A sound company: "One call and four responses", "A sound in the east and a blow in the west"
Dumplings. Shop: "Everything is covered"
Lime Factory: "Built from scratch"
Pawnshop: "Deserved."
Hat Company: "Built from scratch." "People".
Tourist barber shop: "Nothing is left untouched".
"The chicken (opportunity) must not be lost", "The cough (immediate) cannot be delayed", "If you have hemorrhoids (ambitions), you are not too old", "Play (finished) with beautiful women
A toothbrush advertisement that "doesn't pull out a hair", a typewriter that "doesn't know each other without fighting"
No stomach (micro), no cure (to), a net (to) deep love
Bath as you like (desire) ) Silently without mosquitoes (smell)
With the residence (encounter) and cough (immediately) without delay
The turtle (farewell) comes and rides (its) unharmed and has endless fun
No shoes (leak) can be reached (strike), calcium (generally) is indispensable
Chicken (machine) cannot lose its mouth, honey and belly are strong (sword)
Quick treatment (burning) The population and intestines (long) are stable for a long time
Burning (slightly) is better than the clothes (yielding) reluctant to give up
Get fresh food (first) step by step, no lock (what) to ask for
Dai (generation) Tian (Heaven) Jiao (arrogance) Food (ten) whole food (Ten) beauty
Leisure (virtuous) wife and loving mother (washing machine) Baiyi (obedient) Baishun ( Electric iron)
Little known (monosodium glutamate), always ready to respond (pager)
Unable to part with clothes (reluctantly)" - a laundry advertisement, "Bathe as you wish (Desire)” - an advertisement for a bathing center, “everything (everything) is available” - an advertisement for a real estate company, “step by step cake (high) rise” - a cake advertisement, etc.
Yiyi (Yiyi) is reluctant to leave - clothing advertising
Everyone has a cup (monument) - alcohol advertising
One step to the stomach (position) -- Stomach medicine advertisement
Enjoy riding (it) -- horse racing/motorcycle advertisement
Baiyi (Yi) Baishun -- electric iron advertisement
Burn (slightly) better - fast food restaurant advertisement
Bath as you like (desire) - water heater advertisement
Leisure (virtuous) wife and loving mother - washing machine advertisement
There is no need to delay coughing - advertisement for cough medicine
Big rocks (things) turn into small things, and small stones (things) turn into small things - Advertisement for treating stone disease
100 News It’s better to just click (see) and you won’t get to know each other without “fighting” – printer advertisement
An advertisement for a cosmetics company in Hong Kong is: “Get rid of spots as soon as possible, and don’t leave acne”
There is a washing machine advertisement that changes one word of an idiom: "A leisurely wife and a good mother"
Audio company: "One call and four responses", "Sound in the east and attack in the west"
Dumpling shop: "Everything is covered."
Lime Factory: "Built from scratch"
Pawnshop: "Deservedly so."
Hat Company: "Built from scratch." .
Tourist barber shop: "Nothing is lost" 4. How to use idioms for advertising - How to use idioms for advertising - the words used in advertisements are very important, and one should be concise and expressive. Advertising slogans can often have unexpected effects and achieve twice the result with half the effort.
Chinese idioms that are easy to convey and remember, humorous, novel and unique can often achieve this effect. Chinese idioms are used in advertising slogans - one is because they have a pun effect.
The use of idioms can appropriately express or imply the purpose and characteristics of the product, making it unforgettable for consumers, such as promotional faxes. Examples include the slogan "far away and within sight" of the camera, such as "a journey of a thousand miles begins with a single step" when promoting shoes, "brilliant strokes" when promoting makeup pens, and "seeing through a hole" when promoting cameras.
The second reason is that it is both to the point and interesting. For example, it promotes the "foolproofness" of password boxes and safes, the "two-faced and three-faced" concept of multi-functional kitchen knives, and the "instant success" of motorcycles. Etc.
The third is to use the homophony of idioms and the use of dead classics, which are clever and naturally unforgettable, and can arouse a strong desire to buy.
For example, an advertisement for a shoe changes "step by step" to "win every step"; an advertisement for a hot-water shower changes "anything you want" into "bath as you please"; an advertisement for a washing machine changes "can't put it down" into "love without getting your hands wet" , one word difference is full of wit and humor, which often makes people suddenly take out their pockets after smiling knowingly.
Fenjiu, Shanxi's traditional famous wine, has a good reputation at home and abroad. When advertising, some talented people cleverly quoted a famous saying in "The Romance of the Three Kingdoms", "If we divide for a long time, we will unite, and if we unite for a long time, we will divide." The extension is "Fen wine must be drunk, and drinking wine must be Fen". It is just right. It is unique and vividly expresses the status of Fenjiu in the minds of consumers.
Fourth, some advertisements use idioms contrary to their context. For example, in some advertisements, there are no ready-made idioms available, and the homophony of the idiom cannot be used, so the opposite meaning must be used.
For example, the advertisement for hair growth agent uses the opposite meaning of "extremely smart" to mean "you don't have to be extremely smart", and the advertisement for Liushen Pill changes "six gods without master" into "six gods have master", which is even more memorable. Here are some examples of advertising idioms for your reference: 1. "Cough" can't be delayed - Guilin "Ke Chuan Ning"; 2. Enjoy "riding" - "Golden Lion" bicycle; 3. It takes a little effort - we will Do better (CCTV public service announcement); 4. Input thousands of words and play a deep feeling - Sitong Chinese and foreign language word processor; 5. "Clothes" and "Yi" are reluctant to part - a certain clothing advertisement; 6. Silently No mosquitoes (smell) - a certain mosquito coil advertisement; 7. Riding (it) has endless fun - a certain motorcycle advertisement; 8. Tianchang (long) and local wine (long) - a certain brand of beer advertisement; 9. No stomach (micro) Incurable (to)—an advertisement for a stomach medicine. 5. What other advertisements with four-character idioms do you know?
Magnetized cup advertisement: Be prepared (cup) without trouble
Washing powder advertisement: Baiyi (clothes) Baishun
Advertisement for cough medicine: no time to delay
Advertisement for motorcycle: endless fun to ride
Advertisement for color film: perfect in everything (roll)
Tea cup ad: Word of mouth (cup)
Sneaker ad: Win every step of the way (win)
Bathtub ad: Do whatever you want (bath)
Mosquito-killing tablet advertisement: Obscurity (mosquito)
Wine advertisement: Unrivaled in the world
Software advertisement: Unrivaled (on the Internet)
Shirt advertisement : Straight to the point (cedar)
Antiphlegm medicine advertisement: 荍 (quick) Zhi (treating) population
Clothing advertisement: Yiyi (clothes) reluctantly
Calcium Film advertisement: Gai (calcium) is unparalleled
Hope you will adopt it! ! ! !