Why AXA is the symbol of AXA Group in France?
AXA believes that the so-called globalization refers to achieving growth through diversification, which includes the diversification of regions, product lines, employees and sales channels. There is a famous saying in financial planning: "Don't put all your eggs in the same basket." The same is true for enterprises. At present, AXA has three main businesses and branches in 12 countries. While focusing on its own core competence, it also avoids the risks that may be brought by a single business or a single region. At the same time, we are also very cautious in the choice of business areas. For example, there are strong competitors in North America, so we haven't invested much energy in North America at present. The last key to AXA's pursuit of Excellence is humanized management. For companies, employees are not only technical experts, they are the core of all strategies and organizations. AXA respects the background, culture and personal characteristics of every employee and strives to strike a balance between centralized control and regional creativity. The principle of the company is that everything can be decentralized, but all departments and branches must share the same core values, key performance indicators (KPI), top management principles and the distribution of core assets. It is very important to establish a clear management model and framework, which will clearly tell employees what is free to play and what is absolutely unshakable.