Introduction: Because managers in Chinese enterprises are deeply influenced by the hierarchy concept of Confucian culture, they believe that there cannot be too much equality between managers and the managed, and there is no need to tell the managed people how to do things. reason. Without sufficient and effective communication, subordinate employees will not know the meaning or value of doing things, so their enthusiasm for doing things will not be improved and their creativity will not be unleashed. Many employees don't know why they do what they do, so they don't dare to innovate in the way they do things. They stick to stereotypes and act according to habits, which will inevitably lead to low efficiency. How to improve the vitality of employees and increase the efficiency of enterprises? Communication management of enterprises

Communication is the process of transmission and feedback of thoughts and feelings between people and between people and groups, in order to reach a consensus of ideas. and emotional smoothness. Konosuke Matsushita, the founder of Panasonic Electric Co., Ltd. has a famous saying: Business management used to be communication, it is communication now, and it will still be communication in the future. ?The real job of a manager is communication. No matter when it comes, business management is inseparable from communication. In the management of an enterprise, you need to communicate at various levels with your superiors, subordinates, relevant departments, and especially your customers. Poor communication can lead to the following situations that are difficult to end. 1), middle and senior managers cannot fully understand the situation 2), employee satisfaction is low and turnover intention is serious 3), horizontal cooperation within the company is difficult 4), inter-department relations are not coordinated 5), team spirit is poor 6), communication speed is slow 7). Information is easily distorted. 8). The relationship between superiors and subordinates is alienated. 9). Leaders lack affinity. 10). Informal gossip spreads everywhere. It can be seen that communication plays a different role in business management.

First, communication is the cornerstone, bridge, lubricant and catalyst in enterprise management. It is an effective method that cannot be replaced by any other enterprise management means.

1. Communication is the basis of management basis for decision making.

In modern enterprise management, there are often various important policies that need to be determined and decided. Through communication between managers and between managers and employees, managers can get the best methods, ideas, and prototypes of decisions, and then inspire management to make major decisions. Motorola employees can report personal problems, make complaints or put forward reasonable suggestions, and directly communicate with others by participating in "General Manager Symposium", "Performance Report Meeting", "Big Family", "Speak Yourself", "My Suggestions" on the company website, etc. communicate. Company managers can also handle employee affairs based on existing problems, continuously promote employee relations, and create a good and relaxed working atmosphere.

2. Good daily communication is a bridge between management and company employees.

Communication can increase mutual trust and serve as a bridge for future management work. The most important function of managers is to accurately convey information such as corporate vision, mission, expectations and performance to employees, and to guide and lead them to achieve their goals. How to complete such important business management work? Smart managers can easily and naturally complete the transfer work through daily communication. HP advocates a "travel management method" and creates an "open large room" office. All employees work in an open room, with only low screens separating departments. Leaders at any level do not have separate offices and do not call them names. Title, the chairman is also addressed by his first name. HP encourages all company managers to go deep into the grassroots and contact employees, which is conducive to the ventilation of the company, so that company decisions can be communicated smoothly and simply, and the direction of employees' work can be guided.

3. Communication in management can ease conflicts, thereby avoiding embarrassing scenes, resolving the opposing emotions of both parties, and allowing problems to be better solved.

Let’s take a small example: Once, when U.S. President Ronald Reagan was speaking at a White House piano concert, his wife Nancy accidentally fell on the carpet with her chair. Reagan, who was speaking, saw that his wife was not injured, so he inserted a wisecrack: "Honey, I told you, you should only perform like this when I don't get applause." There was a round of warm applause from the audience. It can be seen that in an enterprise, even when a boss is blaming his subordinates, it is best to use a humorous tone in his words and say it with a smile. This will not only preserve the other person's self-esteem, but also achieve the effect of blaming. Only in this way can you truly appreciate the beauty of communication, and also make your subordinates and employees feel that you treat them as equals, which can virtually resolve the conflicts between the two parties and make the relationship between employees and you more harmonious. It can be seen that communication is the lubricant in corporate management. If used appropriately and appropriately, your employees will love you more.

4. Good communication is a catalyst for the improvement of corporate spirit, corporate culture and corporate management.

Enterprises must withstand tests, and employees must also withstand hardships. Overall, it is a process of improvement and upgrading. Communication can add vitality to the enterprise and bring hope to employees.

Internal communication within an enterprise has increasingly important strategic significance. It is conducive to the formation of corporate cultural atmosphere and collaboration between functional departments; it is conducive to the realization of employees' professional knowledge, the formation of unified values ????and strong cohesion; it is conducive to satisfaction The psychological needs of employees realize autonomous management and humanistic management; it is conducive to enhancing employees' sense of ownership, mobilizing the enthusiasm and creativity of employees to participate in the company's operation and management, and transforming human resources into human capital; it is conducive to maintaining smooth corporate culture, network and information resources ***Enjoy; It is conducive to establishing an advancement platform for communication, learning, exchange, and collaboration, and building a learning workforce.

Second, correctly handle the "face" and "relationship" issues in communication to make communication more effective for corporate development

Among Chinese enterprises and institutions, there is a very A characteristic phenomenon: if you have a relationship, you will have a big face, and you will be at an advantage in communication; if you have no relationship, you will have a small face, and you will be at a disadvantage in communication. To achieve true communication in business management, we must carefully handle the two issues of relationship and face.

The issue of face is deeply rooted in China. The idea of ??face exists both in ancient Chinese diplomacy and in modern domestic enterprises. In ancient Chinese diplomacy, something like this often happened: when foreign envoys came to China to pay homage and say long live to the emperor, and to satisfy the Chinese people, the Chinese emperor would grant many material benefits to the foreign envoys. The Chinese emperor would have a big dream of "Celestial Empire" in the Jinluan Palace. Due to the existence of this kind of thinking in our country, business managers inevitably ignore the actual issue of face in communication, and the idea of ????face also leaves a mark on communication. When communicating with employees, managers should not only put down their own status, but also screen out other face issues caused by blood relations, "beating the dog to see the owner", etc. They should proceed from reality, communicate sincerely and conscientiously to make the development of the enterprise more efficient. robust.

Related to the face issue is the relationship issue. During communication, managers must fully understand the social relationship network and characteristics of themselves and the communication partners, and establish pioneering social relationship networks to improve communication efficiency and reduce communication efficiency. communication costs. In the process of communication, we must not only pay attention to the relationship under Chinese traditional culture, but also overcome misunderstandings in communication. For example: emphasizing strength over weakness, emphasizing small groups over large teams, emphasizing experience management over scientific management.

The well-known philosophical story "Cutting the Trouser Legs" is a joke that caused people to reflect on communication problems. The trouser legs that were originally two inches longer became four inches shorter after three relatives who had no communication with each other cut off two inches each.

Just imagine, if Adong's mother cut off her shorts, put aside her dignity issues, and communicated with her grandmother and sister-in-law, would Adong still wear pants that are four inches shorter to attend the graduation ceremony?