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What advice do you have for newcomers who want to engage in copywriting and marketing planning?

As a semi-marketer, here are my suggestions for new people who want to engage in copywriting and marketing planning. I hope it will be helpful to everyone: 3 points in a row:

1. Love Very important

The first piece of advice I give to newcomers is: love it. Love is the prerequisite for all actions.

In the workplace, we often see many working people doing jobs they don’t like for a salary that’s neither too much nor too little. They don’t do well, and they work very hard, every day. In "mixing".

So, I always insist: love is very important for any job. This may be what people who have experienced it say:

Do what you do, love what you do. No matter which industry or type of work you are engaged in, you must first love it, and only then can you have a series of subsequent things. Including being willing to invest more time in research, learning, summarizing, communicating with better people in the same field, etc. Therefore, the same is true for newcomers who want to engage in copywriting or marketing planning. Marketing is a very huge system, and there are many things that need to be learned, researched and mastered. Therefore, the prerequisite for doing it well is that we need to have enough love.

2. It is important to form your own theoretical system

If you want to be the top in an industry, you need something that is different from others. I think this thing is: my own theoretical system. thing. I think this thing is: my own theoretical system. The premise for forming our own theoretical system is that we need to sum up our own experience in the process of learning and practice, so as to form our own methodology (logical system).

3. Persevere and don’t give up easily

The last piece of advice for newcomers is, don’t give up easily and don’t change careers easily. Every industry has a threshold, and it takes time to cross it. Whether it’s copywriting or marketing work, give me a little more patience and confidence. Don't find it difficult and give up when you encounter a little problem, thinking that it will be better to change to another industry. Every industry has its own barriers. To be the best in this industry requires not only talent and hard work, but also time.

Congratulations to the subject ***.

Answer: Lin Xiaoqing, an operations girl who loves marketing. Welcome to follow the WeChat public account marketing flight