At the beginning of the new year, everything is renewed.

After a year of fighting against the uncertain environment caused by the epidemic, entrepreneurs have gradually emerged from the predicament and explored their own path to innovation.

Facing the new year, what essential changes will management show?

What is the future of management?

Chen Chunhua, dean of the BiMBA Business School of the National Development and Research Institute of Peking University and Wang Kuancheng Chair Professor of Peking University, has focused on the research of corporate organization management for decades. In the digital age, Professor Chen Chunhua has even put forward two major management concepts: "collaboration" and "integration", opening up a new situation for entrepreneurs to look forward to the changes and future of management.

On the evening of March 13, 2021 (Saturday), the 49th event of the EMBA Forum of the National Development and Research Institute of Peking University invited Teacher Chen Chunhua. She will comprehensively sort out the classic business management theory for entrepreneurs and executives. Source and Flow, a systematic summary of the management insights of the famous management masters Drucker and Follett. On the basis of theory, Teacher Chen will also lead the audience to let "idealism" and "realism" meet in reality, starting from the new characteristics of the times, and exploring the changing trends of knowledge society management with managers ***.

What are the biggest challenges facing senior managers in the future?

Welcome to the opening class of the National School of Development at Peking University to find your own answers!

Event details:

Time: March 13, 2021 (Saturday)

Location: Online meeting platform

Agenda :

19:00-19:15 Introduction to the EMBA program of the National School of Development of Peking University

19:15-20:15 Keynote speech by Professor Chen Chunhua: Changes and Future of Management

20:15-20:35 Audience Q&A

20:35-20:50 Instructions for applying for the 2022 EMBA at the National Development and Research Institute of Peking University

To register, please scan the QR code below:

The deadline for registration is 10 a.m. on March 13 (Saturday).

Successful registrants will receive a participation confirmation text message and online meeting room information before the forum begins.

Introduction to the speaker

Professor Chen Chunhua initiated a research model in which management researchers go deep into the front lines of enterprises to conduct experimental verification, and has successively served as the president of Shandong Liuhe Group and the co-director of New Hope Liuhe Co., Ltd. Chairman and Chief Executive Officer.

Professor Chen Chunhua is committed to researching the growth model of Chinese enterprises and exploring the value of management theory and practice. He has published many books such as "Leading Way", "*** Student", "Synergy", and more than 100 Several relevant research papers. Professor Chen Chunhua has been awarded "Fortune"'s "China's 25 Most Influential Business Women" and "Fortune" "China's 50 Most Influential Business Leaders" for many times.

Introduction to the EMBA Forum of the National Development Institute of Peking University

The EMBA program of the National Development Institute of Peking University relies on national high-end think tanks to cultivate entrepreneurs and executives who are "professional, visionary, and well-structured." Promote social progress through business development. The EMBA Forum is the core brand forum for the public of the National Development Institute’s EMBA program. The forum focuses on economic and management issues and invites famous teachers such as Zhou Qiren, Wang Dingding, Yao Yang, Huang Yiping, Liu Guoen, Chen Chunhua, and Gong Yuzhen to bring a feast of ideas to the public.

Tel: 010-62755706

Email: emba@nsd.pku.edu.cn

Website: www.bimba.pku.edu.cn

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Address: Room 101, National Institute of Development, Peking University, No. 5 Yiheyuan Road, Haidian District, Beijing

WeChat ID: pku_nsd_emba

WeChat public account: bimba-emba