1. To follow the mass line well, the logistics of colleges and universities must be more scientific.

From a national perspective, the vast majority of college logistics are closely connected with teachers and students to ensure logistics services, and they are also closely connected with teachers and students to ensure logistics services. Relying on the majority of employees to carry out their work; however, there are also a few logistics agencies and entities that are disconnected from the masses to varying degrees; and some logistics departments lack effective measures on how to grasp and follow the mass line. Therefore, how to adhere to the scientific mass line is very important.

(1) Establish a mass perspective on logistics work in colleges and universities. The view of the masses is the soul of the mass line. It can be said that what kind of view of the masses will lead to what kind of mass line. The public view of university logistics is the sum of the fundamental views and methods for logistics personnel to correctly understand how to deal with the relationship with teachers, students and employees. Establishing a scientific view of the masses can more accurately position the relationship between logistics and the masses, improve the initiative in using mass work methods and the determination to follow the mass line, and seize the "customer-focused" concept of college logistics in the new era to improve employee happiness. The new requirements of "taking teacher-student satisfaction as the focus of work". The mass view of logistics work takes the satisfaction or dissatisfaction of teachers and students, happiness or displeasure, and agreement or disapproval as the primary criterion for judging the success of logistics work; relying on employees, trusting employees, and for employees are the primary basis of the mass line of logistics; We regard absorbing the wisdom of teachers and students and gathering the strength of employees as the most important source of strength to improve the level of logistics services.

(2) Cultivate a team of cadres who adhere to the mass line. After the correct route is determined, cadres are the decisive factor. After the mass line has become an important way to promote logistics management in colleges and universities, it is urgent to form a team of cadres who recognize the views of mass work, master the knowledge of mass work, adhere to mass work methods, and firm the mass work line. It should be said that the logistics cadres of colleges and universities have a long tradition and solid foundation for taking the mass line. The top priority is to educate the logistics cadres in depth to implement the mass concept and to follow the mass line in a down-to-earth manner. In the new era, the key to how to better enable logistics cadres to implement the mass line is to integrate modern logistics support requirements and modern management elements to improve their sense of urgency and mission, scientificity and long-term effectiveness in following the mass line.

(3) Mobilize the enthusiasm of teachers, students and staff to participate. The "mass base" of the mass line is the masses, and for university logistics, it is the teachers and students. The mass line of logistics management and service work cannot be a castle in the air. It must be grounded, popular, and closely rely on the teachers, students, and employees. On the one hand, it is necessary to improve the interaction between teachers and students and logistics work. As the largest objects of logistics services, teachers and students are the direct experience group of logistics service products and the direct users of the results of logistics reform. They know best the level and quality of logistics services, and only they are the most qualified to evaluate logistics services. Work. Gold cups and silver cups are not as good as public reputation. Therefore, it is necessary to increase teachers and students' attention, understanding, support and participation in logistics work through various channels. Only when teachers and students participate in the logistics work can the logistics work have the broadest and most solid mass base, a solid and reliable "fan group". On the other hand, it is necessary to increase the participation of employees in logistics work. Employees are the objects of logistics management work and the subject of logistics service work. "What employees think and see" about logistics will affect "how they say and do" in daily services. Only employees and logistics can be "united as one". Only one person can build a high-quality logistics service system. It is necessary to attract employees to participate in the decision-making and management activities of logistics work through various channels, brainstorm, mobilize all positive factors that can be mobilized, and condense into positive energy to improve logistics levels. It can be said that by fully mobilizing the participation of teachers, students, and employees, logistics work will surely achieve greater development.

(4) Respect the subjectivity of teachers, students and employees. With the changes of the times, teachers, students, and employees are no longer passive objects in logistics services. Their subjective consciousness is constantly awakening, and their dominant position in logistics services is increasingly emerging. At the same time, building a new type of service-oriented logistics has become a trend, and the service function of logistics has become increasingly enhanced, that is, serving the scientific and educational life of teachers and students, and serving the growth and success of employees, which have become the two major service purposes of logistics.

We must believe that teachers and students can be our best customers, believe that employees can achieve "self-realization"; respect the opinions and suggestions of teachers and students on logistics, and respect the pioneering spirit of employees in logistics service work; combine the initiative of employees with Positive guidance and promotion should be carried out so that employees become the main force in high-level logistics construction and teachers and students become the supporting force in high-level logistics construction; more accurately position the role of logistics so that serving teachers, students and employees wholeheartedly becomes the main theme of university logistics in the new era. , theme song.

2. When college logistics follow the mass line well, they must avoid blindness

The masses are the most lovable, the masses are the most formidable, the masses are the most respectable, and the masses are the most pitiful - it seems, "the masses ” is a complex entity. So how to follow the mass line well and avoid blindness? This article believes that we should think and explore from three aspects: reflecting the times, grasping the regularity, and representing the public.

First, when taking the mass line, it reflects the characteristics of the times. The mass line is one of the living souls of Mao Zedong Thought, and the mass line itself is also vital, because the masses are endless and are the most flavorful group of the times. In the new era of mass line education and emphasizing the mass line, we must incorporate the new environment, new requirements, and new challenges faced by logistics services under new historical conditions into the mass line education practice activities, and pay more attention to the consideration of teachers, students, and employees. New needs and focuses of attention, taking into account the requirements of modern management systems for logistics services, paying attention to new changes in management objects and service subjects in logistics management, and exploring management methods that suit the needs of logistics work in the new era.

The second is to grasp the regularity when taking the mass line. When conducting in-depth mass line education, we must fully realize that there are inherent laws to follow in the logistics activities of colleges and universities to implement the mass line. These laws include: the law of transformation of contradictions. The interests of the masses are no small matter. Similarly, the food, housing and transportation of teachers and students, and the welfare life of employees are all affected by the whole body. However, among so many contradictions, it is necessary to find the most important contradiction to solve, to solve the vital interests that the people are most concerned about first, and to be good at preventing, blunting and eliminating contradictions. Quantitative changes lead to qualitative changes. In the face of complaints from the masses, no matter how big or small, we should take them seriously and work hard to solve them. We should not solve them temporarily. We must also tell the masses the true situation, because if small problems are not solved, they will accumulate into big problems. Universal special laws. When doing mass work, we must be good at discovering which are the general needs of the masses and which are individual needs. It is worth mentioning that we must be good at discovering representative needs from individual needs, be prepared to better solve the general needs of more people in the future, and enhance the initiative of logistics work. The law of self-realization. We must believe that the masses can liberate themselves. They have the most wisdom and courage. And we logistics workers must be good at coming from the masses, going to the masses, asking the masses, and allowing more masses to care, understand, and support. Logistics. In this way, logistics work has gained the most solid mass foundation.

The third is to represent the masses when taking the mass line. As the saying goes, the eyes of the masses are sharp. That's because the masses know the actual situation at the grassroots level best, and they are also the ones who know the most about logistics. College logistics follow the mass line, and the masses welcome it with both hands, but they also have one requirement, that is, they cannot go through the motions, and they cannot engage in "mass line educational practice activities" that even the masses cannot understand. To this end, we should start from three aspects to prevent the mass line from becoming a line that is "separated from the masses." 1. Enhance work openness. Regarding various logistics tasks, whether it is administration, party building, mass organizations, etc., we should explain to the masses in a timely manner that the publicity is in place, open the door to handle logistics, and avoid working behind closed doors for self-entertainment; 2. Enhance mass participation. Let the masses participate in various logistics work, listen carefully to the opinions of the masses, widely absorb the wisdom of the masses, smooth the channels for mass expression, and allow teachers, students and employees to play a greater role in the logistics mass line education practice activities; 3. Enhance mass satisfaction. There should be a criterion for judging whether the mass line is being followed well or not. In addition to the self-evaluation of superior departments and logistics at the same level, the evaluation of teachers, students and employees is also very important. The level of mass satisfaction should be used as a key indicator to measure whether a logistics department truly follows the mass line.

In the hot mass line education practice activities, college logistics should combine the actual logistics work, avoid falling into misunderstandings such as formalism, dogmatism, and bookishness, and strive to find a path that makes the masses happy, cadres welcome, and superiors are satisfied. The mass line comes.

3. To follow the mass line well in the logistics of colleges and universities, we must build a "logistics community"

To truly implement the mass line in the logistics of colleges and universities, we must combine taking the mass line with "improving logistics services" Combining the four basic dimensions of logistics work, improving logistics management, deepening logistics reform, and promoting logistics development, we strive to create the most unified logistics service, the most unified logistics management, the most unified logistics reform, and the most unified logistics development. **The same body.

(1) Build a logistics service unity and lay a solid foundation for the logistics mass line service. Service is the most basic, first priority and basic work of logistics work. It is also the most extensive link between teachers, students, customers and other buyers and users of logistics service products and logistics. Whether the service recipients are satisfied or unhappy, happy or unhappy, directly depends on whether the logistics service products are good or not, and whether the logistics service level is high or not. However, in the process of logistics services, there are always contradictions between the subject and the object of logistics services. In some cases, the contradiction between the subject and the object of logistics services is even like a needle pointing to the head, rather than the harmony and prosperity that we hope for in our hearts. This is because the subject and object of logistics services have not found or expanded the most common "intersection", or the interests of both parties are completely different. In the group of contradictions between the subject and object of logistics services, we believe that the main aspect of the contradiction lies in the main body of logistics services, that is, the logistics service department. The logistics department can directly determine the quality and level of logistics service products (although there are still some factors that affect logistics services). Many other factors, such as superior policies, logistics reforms, market environment, etc.). In the process of alleviating, passivating, and eliminating the contradiction between the subject and object of logistics services, the logistics service department must take the initiative and win the satisfaction and support of the logistics service objects by improving service quality and service level.

Therefore, abandon the traditional wishful thinking of "making decisions for teachers, students and customers" such as "making decisions for the people", and then choose "let teachers, students and customers make decisions themselves" or greatly improve logistics services The object's right to know, choose, judge, and participate allows teachers, students, and customers to participate in logistics services, participate in logistics, understand logistics, support logistics, improve logistics, and form a logistics service community, which is very pragmatic and efficient.

The logistics service entity should have the following characteristics:

1. The subject and object of the logistics service have the fusion of behavioral values. It is necessary to give full play to the enthusiasm and initiative of the logistics department to continuously innovate and improve logistics services. At the same time, it is necessary to maximize the participation of teachers, students and customers in logistics services, not just to provide opinions, fill in forms, and start work. Instead of holding discussions, we participate in activities such as setting logistics service goals, supervising the logistics service process, and evaluating logistics service results, that is, all-round participation to achieve an organic integration of subject and object behavioral values.

2. The subject and object of the logistics service have the same interests. The interests of logistics service entities are firstly to ensure the teaching and research administration of universities and the living needs of teachers and students, that is, social benefits; secondly, to ensure the basic benefits of the logistics department. The interests of logistics service objects are mainly to enjoy high-quality, high-level and cost-effective logistics services. It is necessary to let the logistics service subjects find the most common interests with the objects, so that they can better realize the social and economic benefits of logistics while satisfying the interests of the latter, instead of focusing on "saving and economic benefits of logistics services". service level improvement". The similarity between the two is reflected in the mutual understanding and consideration between the subject and object of the logistics service. The logistics department can empathize with others, and teachers, students and customers can also empathize with each other.

3. The subject and object of logistics services have the harmony of relationship representation. The harmonious subject-object relationship is the most significant feature of the logistics service community. This is mainly reflected in the fact that the subject and object of logistics services are related entities of mutual respect and equality: the logistics department can not only shape and optimize the personality of service objects, especially college students, in accordance with the traditional "three services and two educations", but can also install modern services Marketing theory "cultivates high-quality qualified customers", and teachers and students can readily accept this set of logistics; at the same time, logistics service objects have various ways and methods to express various evaluations of logistics services. , request, and get a positive response.

Just like on Taobao, "college logistics stores" not only have good products, good services, and good reputation, but also have high ratings, many hearts, and many recommendations from "logistics service buyers" - despite some problems, sellers and buyers This has been improved and resolved via Friendly "Private Chat".

(2) Build a unified logistics management system and consolidate the logistics mass line management method. Management and service are the two major themes of logistics work. Without scientific management, talking about high-quality service is like asking for fish from a tree. Therefore, logistics should insist on focusing on both hands at all times, one hand on service and the other hand on management. Both hands must be strong. When taking the mass line, we must understand this fundamental logistics management philosophy and strive to build a logistics management community.

Many people think that logistics management work means that the logistics department is under the leadership of the school and under the guidance of the superior logistics association (research association). The leaders and managers of the logistics department do what they do according to the rules of logistics work. The sum of a series of activities such as good logistics planning, organization and control. In layman's terms, logistics management is "the business of leaders" and has little or nothing to do with employees. As a result, the management of some logistics departments has emerged with the leadership's "three-beat" management, and the "two skins" of management and service. Employees have complained, and teachers and students have complained endlessly.

Why does logistics management with Chinese characteristics have strong vitality? Because it relies on the participation of a large number of logistics employees in management. It has a broad mass base and strong grassroots support. Li Shimin, Emperor Taizong of the Tang Dynasty, once said that water can carry a boat, but it can also overturn it. Why was the Red Army able to win the war, and why was our party able to establish a new China? Because we took a road to victory called the mass line.

Therefore, when we strengthen the scientific management of logistics, we should not hesitate to mobilize the initiative and enthusiasm of logistics employees. We believe that the participation of the masses is beneficial to the scientific management of logistics, and we believe that the wisdom of the masses can improve The level of scientific logistics management, I believe that the support of the masses is the foundation of scientific logistics management. Everything is for the people, everything is believed in the people, everything is dependent on the people, and we do not hesitate to build a logistics management community.

In the process of building a unified logistics management system, the focus is to implement the policy of "from the masses, to the masses", adhere to the theory and practice, cadres rely on the masses, and the masses participate in management. The most fundamental thing is to establish an integrated organizational support system for logistics management.

Logistics management team is a practical management structure group, which requires a certain support system to bring into play the great wisdom and positive energy of team management. We believe that at least three support systems should be established:

First, a system for employees to participate in collective management. Logistics employees serve directly on the front line and are most aware of the difficulties of logistics work and the needs of teachers, students and customers. Their participation can ensure that the decision-making work of logistics management does not deviate from the reality of the logistics grassroots, the actual service of employees, and the needs of teachers and students. Practical, grounding, upright, and long-lasting. We should unblock the democratic life meetings of party organizations, general manager’s mailbox, trade unions, women’s federations, and league organizations, and build systems such as hearings for major decisions, logistics management golden idea competitions, and direct participation of backbones of team-level employees in management, so that the masses can serve as logistics personnel. The "great protector" of item management.

The second is a system in which teachers and students participate in joint management. There is a famous saying in the business world: Customers are the best teachers. It can be said that teachers and students are the best teachers for logistics improvement management. It is necessary to build a modern interactive management information communication system such as logistics service blogs, Weibo, WeChat, QQ groups, and mailboxes through the establishment of professor expert advisory committees, logistics information liaison meetings for college students, and logistics service symposiums, and regularly visit people at all levels to solicit information. Leaders, teachers and students have put forward their opinions and suggestions on logistics services, brainstormed and pooled their efforts to gather more strength and realize the logistics dream.

The third is a system of social participation in joint management. In the information age where the knowledge economy is booming, we are no longer a single logistics company. Logistics has become the general logistics of the entire education system and the general logistics of the entire society. Only those who have the right can help more. Through the socialization reform of logistics, we need to introduce high-quality logistics management entities (such as high-quality logistics entities from brother universities and well-known social service enterprises), integrate and optimize logistics resources (such as realizing the docking of agricultural schools, etc.), and promote the development of logistics management. develop towards a higher level.

From a national perspective, under the overall planning and coordination of the China Education Logistics Association, a logistics management system involving multiple parties with a wider scope, a deeper level, and a longer period of time should be built, relying on the association to develop logistics, provide school logistics support, and benefit teachers and students. staff.

(3) Build a unified body for logistics reform and innovate the reform method of the logistics mass line. Logistics reform, to change or not to change? How to reform? This is a topic that has been debated in the national logistics system for decades, and it is also a subject that the logistics system continues to practice. No matter from the perspective of productivity development, the law of organizational development, or the effectiveness of logistics reform, logistics reform in colleges and universities should become the main theme of logistics development in the new era. The results of the logistics reform in some colleges and universities are not satisfactory, and there have been some setbacks, detours, or hesitation. This does not matter, because the growth path of new things is tortuous and spiral. We must have enough patience and More ample space awaits the full unfolding of the magnificent picture of logistics reform. But in the process of logistics reform, what do cadres and workers think, see, and do? Do teachers and students understand, support, and participate? Should we follow the trend and pursue reforms, or should we calm down and pursue a logistics reform path that suits us? In fact, we can ask questions about politics from the masses, employees, and teachers and students.

Marx said that once theory masters the masses, it will become a huge material force. The same is true for logistics reform. If our logistics reform ideas cannot be accepted by all logistics people, then the reform path will be difficult to achieve, there will be no reform dividends, and the power of reform can only be hesitant in documents. Whether it is a university that has implemented logistics reform or a university that has not carried out comprehensive reform, they all have the obligation and desire to let logistics personnel realize their dreams and make logistics personnel live a happier life.

How to represent, safeguard, and realize the fundamental interests of logistics personnel in the process of logistics reform, and protect, promote, and develop the fundamental rights and interests of teachers and students. The fundamental way out is to build a system that can The logistics reform community represents, safeguards and develops the interests of the masses.

On the one hand, we must create a "ideological unity" for logistics reform. Thoughts precede action as lightning precedes thunder. Logistics reform is a systematic and huge project that affects the whole body. If the thinking is not unified, it will be difficult to follow the same pace. Therefore, it is necessary to make all logistics personnel aware of the reform, understand the reform, support the reform, and devote themselves to the reform through a large amount of meticulous and patient ideological education work, and be the vanguard of the logistics reform to realize the dream of college logistics reform; it is also necessary to use publicity work , let school leaders, brother departments, teachers and students and relevant social parties pay attention to the reform, encourage the reform, support the reform, promote the reform, encourage the logistics reform, create various favorable conditions for the reform, provide strong support, and avoid the logistics "lonely" "Fighting" type of reform. We should jointly create an environment conducive to reform and build a "united front" for logistics reform, so that words of support and encouragement for reform can become the "good voice of China" in logistics, convey "China's positive energy", and further contribute to deepening our country's cause. Unit reform creates a good atmosphere. The ideological unity of logistics reform requires a large number of theoretical research results, timely publicity and reporting work, and vivid logistics reform cases as the ideological basis. It also needs to be widely disseminated through media means that are full of the flavor of the times. Generally speaking, an ideological community for logistics reform in colleges and universities across the country is gradually forming. More and more people recognize and recognize the effectiveness of logistics reform and become propagandists of logistics reform ideas. Many high-quality logistics service entities that have gone to society and partner universities, such as Zhejiang University Xinyu Group and Soochow University Educational Service Group, have become living examples of the socialization reform of university logistics. They are the "propaganda team and seeder" of logistics reform, shouldering the spark of reform. The mission of starting a prairie fire.

On the other hand, we need to create an "action-based community" for logistics reform. Logistics reform is a "collective action" of the majority, not an "elite activity" of a minority. Therefore, building a mass basis for logistics reform actions will inevitably become the basic factor that determines how far the reform can go. It is necessary to build a modern logistics management system, including two major systems of logistics administrative management and logistics enterprise management, form an efficient, capable, pragmatic and clean logistics operation mechanism, strengthen the construction of logistics execution, integration, cohesion and innovation, so as to allow logistics reform Every step has been taken solidly, powerfully and steadily, making the logistics reform strategy a program of action for the Communist Party of China that can be said, done and done well.

It is also necessary to use fruitful training to make logistics personnel become new types of logistics personnel that meet the reform goals. They know, understand and support reform, and become "reformers" and "innovators" who are consistent in their words and deeds. They continue to accumulate reform experience and continuously Innovate reform paths, continuously deepen reform results, and carry out logistics reform to the end.

(4) Build a logistics development unity and depict the development of the logistics mass line. Who is logistics development for, who does logistics development rely on, and who enjoys the fruits of logistics development? This is a major proposition that must be clarified for the logistics system. Here, we can confidently say that logistics development is for the people, logistics development relies on the people, and the results of logistics development are enjoyed by the people. Development is the last word; development is the most beautiful scenery; and only development can truly solve a series of problems that affect the construction of a modern logistics support system. The majority of logistics personnel, teachers, students, and customers also look forward to better and faster development of logistics. Therefore, it is particularly necessary to build a logistics development community, fully take into account the interests and concerns of the logistics-related people, and meet the needs of the people to hope for development, support development, and devote themselves to development.

Building a logistics development unity is the foothold for logistics to follow the mass line and the focus for logistics to achieve scientific development and sustainable development. The key to how to build a logistics development community is to grasp the two basic issues of relying on development and how to fully share development results. Who does logistics development rely on? Rely on the masses, to be precise, rely on the vast number of logistics cadres and employees. Building a modern logistics support system, improving logistics support capabilities, improving the logistics happiness index, etc., these are all problems that need to be effectively solved before us, and we need to water them with wisdom and sweat before the logistics flowers can bloom. Without the hard-working hands of logistics personnel, logistics, let alone development, would be impossible to maintain the status quo.

To realize logistics dreams, rely on the power of the masses. The source of our strength lies in our logistics people. They love to use their brains, work tirelessly, are willing to contribute, and are willing to help others. They can turn logistics ideals into fruits of development. We must be good at protecting the enthusiasm and initiative of logistics employees to devote themselves to logistics development, maintain their ownership status in the logistics development process, continuously improve their awareness and happiness index of logistics development, and improve their ideological awareness and skill level in promoting logistics development. , let them become an example for logistics to achieve glory in the new era.

In addition, we should also clarify the issue of who shares the results of logistics development. If the fruits of logistics development are only enjoyed by a small number of logistics cadres, then such development will be abnormal, distorted, and unsustainable, and it will be difficult to win the support of the broad masses. In the past ten years of development, Suda Education and Services Group has adhered to the mass line, encouraged employees to buy shares, provided dividends, purchased insurance annuities for outstanding employees, allotted dry shares to non-staff management, established a group poverty relief fund to specifically support groups of employees in need, and created A new collectivist micro-economy, it has also received widespread support from nearly 8,000 employees, stimulating the great vitality and vitality of the Education and Services Group to develop a global community. Practice has proved that a sustainable logistics development community must be beneficial to the people and benefit the people; let the people know that with the development of logistics, the prospects of logistics personnel will be bright, and we are doing it for ourselves. !