Why is Nike LeBron 1 1 James' best-selling signature shoes? But this only shows that James' signature shoes sell well, not Nike LeBron 1 1 itself. The sales miracle of Nike LeBron 1 1 is that more than150,000 pairs have been sold before 14. So Nike LeBron 1 1 was once considered as the best-selling basketball shoes in history! But who knew that Nike LeBron 1 1 used to be a pair of "rotten shoes"?
Strangely, the configuration of Nike LeBron 1 1 is great, powerful and accurate! In addition to the full palm Lunarlon cushioning Nike Zoom air cushion, the upper also adopts Nike Hyperfuse dynamic Flywire technology; Unfortunately, Nike LeBron 1 1 and James' toes don't always work well. In fierce actual combat, James often feels uncomfortable. James is a player with a high IQ and a keen sense of smell. Considering the risk of injury, James resolutely gave up Nike LeBron 1 1. Not without it, but without it. )
Nike paid $654.38+05 million for James' contract, while Nike and Jordan brands currently occupy 92% of the American basketball shoe market. With its unique insight and decisive investment in star selection, Nike not only won the market, but also won a lot of income. Strong marketing strategy.