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Emmy Awards Chronology of Emmy Awards Events
196 1 The parent company Desco von Schulthess AG has set up a watch parts factory in Saignelégier to produce various spare parts for several customer brands (own trademarks).

1975 the first Amy watch appeared in Austria.

1976 Emmy watches enter the Spanish market.

1979 emmett set up a sales center in Germany.

1980/ 198 1 emmett was launched in Australia through Desco's branches in Sydney and Melbourne.

1983/ 1987 emmett expands its international distribution network (Switzerland: 1983, Netherlands: 1986, UK: 1987).

1989 Emmy acquired the watchcase factory in Saignelégier, and continuously invested in machinery and equipment to ensure that Emmy was at the forefront of the times.

1989/ 1990 re-integrated the distribution network in the Far East and South Pacific: Emmy watches were listed in Japan, Hong Kong, Singapore, Malaysia and Thailand.

1990 Saudi Arabia launched Emmy watches to explore the Middle East market.

1994/ 1995 emmett invested millions of Swiss francs to update and expand its Saignelégier watchmaking factory to welcome the birth of "tomorrow's classic".

1995 established the American branch of Emmy Watch, which successfully made the distribution network of Emmy Watch spread all over the world.

1997 emmett redefines the global brand image.

1999 expanded and updated its watch case factory in Saignelégier to improve quality and output and meet the growing demand of the global market.

20065438+0 Philippe C. Merk became Chairman of the Board of Directors of Le Meridien Watch in March. On June 65438+ 10/day of the same year, Maurice Lacroix S.A, formerly a subsidiary of Desco Von Schulthess AG, was officially registered as an independent company. Facing the bright future, Emmy Award has invested a lot of money to expand its assembly plant.

In 2002, Amy Watch UK branch was established.

In 2003, Emmy Award launched a masterpiece-double-record double-dial back watch, which reached a new milestone. The extremely rare 24-hour dial-back display in the second time zone and the mechanical properties of the watch are completely developed by the watch factory itself. Launch a brand-new advertising campaign to update the face of retail stores. The Le Meridien Watch Museum opened in Saignelégier, displaying a number of precious limited-edition masterpieces of "Ingenuity Series".

In June, 2004, she signed a cooperation agreement with Swiss tennis player roger federer and became a brand promotion ambassador all over the world. Emmy introduced the first Fedana watch in autumn.

In 2005, the Emmy Awards celebrated two commemorative activities: the 30th anniversary of the brand and the 5th anniversary of "Ingenuity Series"/KLOC-0.

In 2006, Emmy Award launched the "Ingenuity Series" stopwatch with the first movement produced by Emmy Award Watch Factory-ML106 movement. Today, Emmy watches are sold in about 3,700 designated high-end watch stores in more than 60 countries around the world. Every year, about 65,438+050,000 high-quality watches come from Emmy's watch factory in Saignelégier and are sold all over the world.