May 20, 2003 Date Line Date
Kee & Co., Ltd.
34 regent street
London Internal Address Recipient's Address
Dear gentlemen: greetings.
We obtained your company's name and address from Sandy Company. We are writing to ask if you are willing to establish business relations with us.
We have been importers of shoes for many years. At present, we are interested in expanding our scope and thank you for your catalogue and quotation.
If your price is competitive, we will place a large order with you.
We look forward to your early reply. Text message
Your faith is completely closed. Polite conclusion
Tony Smith signature block signature column
Enclosed symbol is attached to the letter.
Principles of writing business letters
The writing principle has developed from the initial 3 (conciseness, clarity and politeness) to the present 7 "C": completeness, clarity, concreteness, conciseness, correctness, politeness and consideration.
example
Dear gentlemen,
copper wire
With reference to your letter of April 9th, we are pleased to accept the offer of100t copper wire in your offer sheet No.8/070/02b. Please proceed to apply for an export license. As soon as we know the export license number, we will open the letter of credit by cable.
Chinese translation of the letter:
With reference to your letter of April 9th, we are pleased to accept the100t purple copper wire quoted in your offer sheetNo. 8/070/02b. Please proceed to apply for an export license. Upon receipt of the notification of the export license number, the letter of credit will be opened by cable immediately.
Common expressions in business letters
1. Establish trade relations:
We wish to establish business relationship with you. We are willing to establish trade relations with your company.
We hope to establish business relations with you. Please allow us to express our hope to open an account with your bank.
Our company is engaged in the import and export business of electronic products and hopes to establish business relations with your company. Our company specializes in the import and export of electronic products and hopes to establish business relations with your company.
2. Self-recommendation:
Please allow us to introduce ourselves. We are the main trading company of …. Let's introduce ourselves. We are the main trading company of …
Our company has been engaged in this business for many years and enjoys a high international reputation. Our company has been engaged in this business for many years and enjoys a high international reputation.
Our products are of first-class quality, and our customers have always regarded our company as the most reliable company. Our products are of good quality, and our customers always think our company is the most reliable company.
3. Selling products:
We know your name from … and wonder if you are interested in this series of products. We know your name from …, and we want to know if you are interested in these products.
We are pleased to inform you that our newly developed ... has been put on the market. We inform you that our newly developed ... has come into the market.
We look forward to becoming a supplier of your company …. We are glad to contact you about the supply of ….
Our new product has just come into the market, and I believe you will be happy to know. Our new product has just come into the market. I'm sure you'll be happy to know.
I think you will be interested in our new product. You will be interested in our new product.
4. Information request:
We are very interested in your new products … and hope to send you your catalogue and price list. We are very interested in your new products ... and hope you can give us a catalogue and price list.
We saw your advertisement in The New York Times and hope to receive the price list and detailed information of your products. We saw your advertisement in The New York Times and hope to get your price list and detailed terms.
Knowing that your company has been listed …, we hope to send you complete details. It is said that you have put … on the market, and I hope to know the details.
We would appreciate it if you could send us the details of the new product. We will appreciate the details of your new product.
We would appreciate it if you could send us samples and price lists about …. We would appreciate it if you could send us samples and price lists of your …
5. Send information:
I'm glad to send you a package with ... We're glad to send you a package by parcel, which includes ...
We are glad to send you our catalogue, which provides details of our various products. We are glad to send you our catalogue, which provides all the information about our products.
We will send you samples of our products for you to display in the exhibition hall. We'd be happy to give you some samples to show at your place.
In order to give you a preliminary understanding of our various styles of handicrafts, we have airmailed you a catalogue and some samples for your reference. In order to give you a preliminary understanding of our handicrafts of various qualities, we are sending you a catalogue and some samples by airmail for your reference.
6. Additional information:
Enclosed please find samples of … newly produced by our company. Enclosed is a sample of the new ….
Enclosed are two purchase contracts. Xxx, I believe it is correct. Please sign and send a copy to us for our record. Enclosed please find two copies of Purchase ContractNo. …, and we believe that these contracts will be handled properly. Please sign and send back a copy for our file.
We are pleased to enclose our inquiry sheet no. Xx, please quote the FOB price. We are glad to attach our file.
We confirm the purchase ... We enclose the order confirmation for your reference. We confirm that we have purchased … from you. We enclose the order confirmation.
Common expressions in business letters
For your reference.
7. Request to be an agent:
We look forward to contacting British companies and hope to be one of their sales agents. We are anxious to get in touch with some British companies in order to become their sales agents.
We would be very glad if you could consider acting as your sales agent for …. We will be very glad if you can consider our application and become your sales agent for …
8. Request for quotation:
We are writing to ask you to make an offer for …. We are writing to solicit an offer for ….
Please let us know your quotation for regular supply of …. Please quote us for regular supply of ….
Please let us know your lowest prices for the following commodities. Please give us your lowest prices for the following goods.
9. ask:
Enclosed please find an inquiry sheet. Enclosed please find an inquiry sheet.
If you are interested in …, please let us know your specific inquiry. If you are interested in our …, please let us know the specific inquiry.
As soon as we receive your specific inquiry, we will send the sample book by air and quote. Upon receipt of your specific inquiry, we will send you the quotation and sample book by airmail.
10. Price:
We find that your quotation is slightly higher than the quotations we received from other places, so please lower the price to cope with the competition. We find that your quotation is slightly higher than that we have received from other sources, so please lower your price to meet the competition.
We regret to inform you that your price is not competitive, but if you can reduce the price to make it acceptable to us, we are still interested in trading. We regret to inform you that your price is not competitive, but if you can reduce the price to an acceptable level, we are still interested in concluding the business.
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