The contemporary star culture mainly takes Yan value as a major selling point of packaging and sales, but such marketing is not the creation of contemporary people.
In China, it can be said that China has been a country controlled by Yan since ancient times, from bad allusions such as being inferior to Pan An in appearance, being ashamed of flowers when the moon is closed, sinking fish and falling geese, to the sigh of beauty. Abroad, the famous Golden Apple and the subsequent Trojan War also began to argue from the United States. It can be said that the behavior dominated by visual aesthetics is commonplace at all times and in all countries.
What we are going to talk about today is idolization, which is the modernization of the lifestyle invented by our ancestors.
Idolization has an ancient cultural origin, and combined with modern characteristics, it presents a new era. Firstly, the age of contemporary idolization is defined: idolization, represented by 12 to 30, as a typical representative of online groupies, is the research object of this paper.
Because of this age composition, the first characteristic of modern idolized culture is the self of young people. This kind of self-expression is puffed up-my favorite star is the best, and I am happy to promote it to you, so I'd better take this opportunity to Amway others.
Secondly, a major feature of idolization culture is to make full use of the anonymity of the Internet for data analysis. In contemporary society, speaking without data seems completely untenable. So the tens of billions of broadcasts, the accumulation of hundreds of billions, and the fact that Weibo commented on hundreds of thousands of comments are all very basic. For most people, these data only mean high.
In the end, high energy can't be positively related to the formation of popularity and strength, which seems to be parroting. In fact, these data are for fans, because for people who are not fans, they don't care at all, just as people who don't care about football don't care about winning the championship in Brazil or European teams this year, and people who don't like going out don't care about the weather today.
A big goal of star culture is to consolidate fans. At this stage, the main means is to rely on objective data to create a star's heyday, thus prompting fans to promote it more actively.
Finally, the current idol culture has gradually changed from good-looking actors to other art forms, that is, visual aesthetics has begun to occupy the territory of other art forms. For example, although a singer wants to sing, she should look good, and a dancer should dance, and she should look good.
It was reasonable to ask to appear on the big screen, but now there is a tendency to put the cart before the horse, and the singer's singing skills were valued more before.
But if you think you will find a good-looking singer, even if his talent is not good, some people will say that he works hard, but an ugly singer may have to make more efforts to get ahead. Of course, this will be a much-told story after his debut, but he also has to admit that it is really difficult for him to debut.