As a domestic brand, Anta is deeply loved by consumers for its excellent quality and reasonable price. In recent years, the products have been constantly updated, and both design and quality are not lost to the international first-line sports brands. Anta's spokesmen include singer Yi Bo, actor Guan Xiaotong, actor Chen Feiyu, skier Gu Ailing, basketball player klay thompson and table tennis player ZhangJike. Different spokespersons have different titles and different product lines.
Ebo's title is the global chief spokesperson of Anta brand, endorsing all products. Guan Xiaotong and Chen Feiyu are the global spokespersons of Anta brand, among which Guan Xiaotong mainly speaks for women. Gu Ailing and Thompson are brand spokespersons, and ZhangJike mainly speaks for the flag of the Winter Olympics.
brand introduction
Anta Group is a comprehensive multi-brand sporting goods group specializing in the design, production and sales of sports equipment such as sports shoes, clothing and accessories. After nearly 30 years of development, Anta Group has transformed from a traditional private enterprise to a public company with modern governance structure and international competitiveness. Since 20 15, Anta Group has been the largest sporting goods group in China.
Since its establishment, Anta Group has actively fulfilled its corporate social responsibility and cared for the society. In 20 17, the China Youth Development Foundation and the Shanghai True Love Dream Foundation jointly set up the "Strong Public Welfare" program to help nearly 10 million teenagers enjoy sports and grow sturdily.
Reference to the above content: Baidu Encyclopedia-Anta
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