Similar to China pledge, there are other titles such as China pledge, money pledge, signature, signature and agency pledge. These appellations have similar meanings, and all have the functions of expressing identity, responsibility and trust, so they become vague and often mixed. The same is true today, except that the word with "pledge" was discarded and used as "signature" and "signature". Now all we have to do is mention "signature", which sometimes means "artistic signature".
An artistic signature is a signature in which two or three words of a name are processed with artistic lines by hard pen calligraphy (traditional calligraphy), which is called an artistic signature. The characteristics of an artistic signature are: numerous styles, different styles, full personality, dignified and beautiful, forming a whole.
The art signature industry has begun to take shape, and 98% of art signature design institutions interact with customers through websites. Only a few serve customers directly on the street.
Characteristics of signature:
1, identifiability
Signature is practical, easy to recognize and difficult to recognize. Not everyone can read a successful and valuable signature. The identifiability of signature lies in that it conforms to the structural characteristics of Chinese characters and the law of signature design. As long as we analyze its principle, everyone can recognize it.
2. uniqueness
Signature is a kind of logo and a personal patent. It shows people's unique personality and has a strong personal style.
Step 3 be artistic
Signature itself is an art, and signature is "beautiful".
4. Time magazine
The signatures in different periods and different environments are different, which reflects people's different moods and is a portrayal of individuals for a period of time.
5. Anti-counterfeiting
Signature indicates personal acceptance, recognition and consent, and it is a means of relying on trust in social communication, which has a high anti-counterfeiting property.
Type of signature
There are countless methods and techniques of signature, with various shapes and styles. Generally speaking, it can be divided into the following categories:
1, practical cursive script: based on cursive lines, it is practical and widely used. A dash, a combination, a grid and a vertical all belong to this category.
2. The category of form and meaning: it begins with meaning and ends with form; Ideographic characters take meaning, and form and meaning are integrated. Symbol modeling labels, image labels, pictographic labels, digital labels, imitation English labels and so on all belong to this category.
3, anti-counterfeiting: to prevent others from forging. This kind of signature must follow the design rules, and can't ignore the statutes, wrap it at will, be too complicated or simplify the strokes. Anti-counterfeiting label, financial anti-counterfeiting label, etc. All fall into this category.
First, horizontal typing: write each word separately in running script or cursive script, with dignified font and easy recognition.
2. Vertical typing: Vertical typing is the same as horizontal typing, but arranged vertically.
Third, horizontal connection: it is a book that connects strings, which is characterized by abstraction, conciseness and fluency.
4. Vertical connection: Vertical connection is the same as horizontal connection, but arranged vertically.
5. Horizontal and vertical hanging: It is characterized by stretching thick horizontal lines, or supporting, hanging or connecting in series. The shape is obvious, the sense of rhythm is strong, and it is refreshing.
6. Crown with a hat: The crown with a hat is an elegant arc on the font, much like a wide crown, hence its name, novel concept, lively rhythm and pleasant feeling.
Seven, the structure of the IOUs: The structure of IOUs generally refers to the vertical or horizontal staggered arrangement, characterized by the left and right structure of IOUs between words, which is like a word as a whole, and the name is integrated into it by using the clever insertion of strokes. This signature form is magnificent and spectacular.
Eight, with arc: with arc refers to cursive script, lines written in arc, like ribbon dancing, like clouds.
Nine, exaggerated line deformation: exaggerated deformation refers to the expansion, elongation and dislocation of the surname font beyond the standard, which looks refreshing and interesting.
X. Secrecy: Secrecy refers to the secret that is difficult to be seen by others in the art of signature.
The above ten art forms are just ten different forms of each name. Some names can be composed of more than ten forms, some are simple or difficult to express, and there can only be five or six art forms at most, such as Ding Yi, Wang Er, Wan Fang, Ren Tian and Lukou. Of course, designing your own signature is not much, but in essence, having a good signature is enough, especially an artistic shape that can satisfy yourself and impress others.