Usually once every six months, because in this process, there are also products, and there are more common contacts and cooperation.

There are two large-scale sales promotion activities held every year. Spring and autumn are the peak seasons for home decoration. The Home Decoration Festival is also held at these two time points. Spring is usually March-April, and autumn is usually September- October.

Weiya Fan Festival is an annual fan event held by Weiya since 2017. Every year around May 21st, Weiya will gather with fans offline to prepare holiday surprises for fans.

The 2019 Wei Ya Fan Festival has two major sections: "Fan Welfare Live Broadcast Week" and "Fans Carnival Night Party": the fan live broadcast welfare week is divided into six theme days, and fan carnival night party invitations Li Xiang.

Mike Sui, Du Haitao, Xin, A-Lin, Ke Youlun, Jin Guisheng, Yao Da and other stars participated in the interaction. During the event, Wei Ya also gathered in the Dabie Mountains of Anhui Province in the name of "Weiya's Women" A Hope Primary School was donated to a contiguous poverty-stricken area.