Class C: Curry O 'Neill Durant
Recently, the spy photos of Curry's new signature shoe Curry8 broke out. In addition to being ugly as always, careful fans found that Andema changed Curry's personal logo from the original SC to such a wonderful graphic, which looked like a gesture to celebrate the three-pointer goal. However, compared with the original logo, this new version is obviously uglier. Bian Xiao really doesn't know what Andema Company thinks. He has such a high-quality spokesperson, but he doesn't cherish it. I'm afraid he'll regret losing it.
Of course, apart from Andema, Nike's logo designed for Durant, another top superstar, has no aesthetic feeling at all. It just changed Durant's initials KD into a font and printed it. The only place with a sense of design may be that the KD letter looks like the number 35. However, because Durant recently changed the No.7 jersey, I wonder if Nike will redesign the logo? Bian Xiao is also looking forward to it.
In addition to Curry and Durant, the logo on O 'Neill's signature shoes written by Reebok has also become a recognized joke in the industry. They directly drew the silhouette of O 'Neill's dunk, which really has no sense of design and beauty. I don't know if they want to recreate Jordan's success story, but compared with Jordan, the heavy shark dunk picture is really unsightly.
Grade A: Maddy George
After reading the ugly logo, Bian Xiao takes you to see the beautiful logo and wash your eyes. As one of the few active Nike stars with signature shoes, George's personal logo design is full of sense. Unlike the one designed for Durant, Nike designed George's name PG into the shape of a butterfly, which looks symmetrical and beautiful. I wonder if Durant, who saw this scene, was sour?
Adidas, another sports shoes giant, designed the logo for the stars, which was well received by the industry. Look at the logo they designed for McGrady, which not only incorporated the elements of McGrady and 1 jerseys, but also designed the whole logo as a net. It's really ingenious.
Student: Owen James
If we say which series is the best sneakers on the market now, it is undoubtedly the shoes of Nike's Owen. As a popular superstar of the new generation of the league, Nike has also made a lot of efforts on Owen's sneakers, which can be seen from the logo. Nike perfectly integrated Owen's abbreviations K and I into the logo, and also put his jersey 1 1 into the logo. Finally, the whole logo presents the feeling of an eight-legged spider, just like Owen's ball control, with eight hands, which is really a typical perfect logo.
As a former teammate of Owen and a top star signed by Nike, Lao Zhan is naturally not too bad in logo design. Because James's nickname is the emperor, they designed the logo as a whole in the shape of a crown, and added elements of LBJ to keep the logo low-key without losing its atmosphere. The first thing that people who see this logo now think of is James' domineering.
SS: Kobe Bryant.
Before Owen, the best selling Nike sneakers on the market was undoubtedly Kobe series. As a very popular star, Kobe's sneakers are very popular among young people, especially his logo, which makes countless people yearn for it. Not only does the Logo reflect Kobe's initials K, but the three scabbard on it are also very similar? Black mamba? Snake head, this logo has also become the most classic logo design of Nike.
The logo of Hadden, the iconic star of Adi, is not inferior. His logo is like a rocket rising in Ran Ran, Ran Ran, and more like a round basketball. It is really made by Adi, a master of logo design.
SS: Ross Jordan
But to say that the most design-oriented logo in NBA history belongs to the classic logo designed by Adi for Ross. As Adi's number one star, they worked hard for Ross's logo and finally designed it into a work of art. They designed the whole thing as a rose, symbolizing Ross's surname? Roses? . The center of the stamen is the initials D of Ross's name, and the outer petals are the initials R of his surname. The design editor has nothing to say but admiration.
However, what is the most successful logo in NBA history? God of basketball? Jordan's personal logo. As the most successful signature shoe series in the history of sneakers, AJ has become a symbol of the trend, and the trapeze logo on sneakers has also become a classic design. We have to sigh that the designer is too powerful. Only a bouncing trapeze artist designed it so beautifully, and the silhouette logo was copied and imitated on a large scale. Jordan's logo is also a precedent.