Highlight the model area:? As soon as you enter the door, this area is the highlight vehicle display area, and usually the most dazzling vehicles are placed here. It is also equipped with an exclusive sales consultant-BMW Little Prince, and also equipped with an LED screen in this area to make the highlight display area brighter.
? Production model area: Then go inside. This area is the area where production models are placed. This area is relatively large, because there are too many BMW models, which also provides more choices for our customers. (1 series, 3 series, 5 series, etc. )
Luxury cars have a large area: X5, 7 series and above will generally be placed, and X7 and 8 series will also be placed in this position. There are also separate leather products on display in this area, such as Napa top cowhide, which is soft and delicate. Diamond stitching decoration is common in the diamond stitching and punching process of luxury goods. Here, guests can also do it themselves and experience it in the store. At the same time, it is also equipped with GKL flagship ambassador to provide professional services for guests.
X model area: As soon as you arrive at this position, you will know that this is the exclusive position of X model. The background of this area is X model inlaid with uneven marble technology, which can better set off the performance of X model.
The area of the model is completed, and this is completed. That's not enough. Next is the reading area, where there are all kinds of books, including history, finance, science and technology, and a couch for lazy people. Of course, BMW's historical wall is indispensable. After all, it is a century-old luxury brand.
Next to the waiting area and the delivery area, this area is the most exciting, because your car can be driven away soon. The delivery area has been carefully planned by BMW staff in order to give customers an unforgettable delivery ceremony. When the door of the electric bookshelf is opened and the customer steps into the car delivery area, the electric curtains are opened simultaneously, and the warm and luxurious layout is enough to make the customer feel full of ceremony.
Lingchuang's exhibition hall will feel more at home after upgrading, which needs to be reflected through the customer's rest area.
There is a bar on the second floor of building 1, which can provide customers with warm afternoon tea and various cakes and snacks. These configurations are enough for you to have a relaxed and comfortable car buying experience.
The upgraded exhibition hall is too big, and the area is fully equipped, which makes it feel endless.
The second floor is basically the after-sales reception area now. After entering the door, the maintenance customer can follow the staff directly to the second floor.
There are too many areas on the second floor, such as reception area, rest area, original boutique area, children's area, restaurant, massage area and so on.
As soon as you go upstairs, you will see the reception area. The big screen can communicate with customers clearly and transparently, so that customers can intuitively know what items and expenses their cars have entered.
After that, customers can rest in the rest area next to them. This large area is a rest area, and customers can choose their favorite location. A bar has also been set up to provide customers with afternoon tea and other services. Next to the children's area, children can play here and prepare many toys, such as building blocks, remote-controlled cars, dolls, chess and Go. This also uses big building blocks to spell out a I love BMW, which is really beautiful.
We continued to go to the restaurant and gave people a comfortable, clean and warm dining environment as soon as we came in. There is also Cha Guangyuan's food map, and customers from other places can also study it carefully. According to the staff, the meals of our BMW customers are also very special. I'll try it alone sometime.
Lingchuang design concept is to create a customer-centered experience era, which is what a luxury brand should look like, simple but particularly luxurious, very warm, like going home. Leading this project is a revolution in customer care, customer experience and digitalization. Every space wants to echo the corresponding model, and the space itself can make sound. The first floor is where our new products line up, and the second floor is the home of our existing BMW customers, giving them a warmer and more comfortable environment. This way of receiving customers will make you feel very comfortable. It can even be understood that this may become a new punching point among network celebrities.
Welcome everyone to punch in, stroll around and sit down for a cup of coffee.
Guangyuan Zhaohua District Jianguo Automobile Park Guangyuan Defu Xiaoma 4S shop.
0839-8737555