The most direct method: mobile phone to verify the authenticity.

Maotai took the lead in enabling RFID technology promoted by the Ministry of Commerce, that is, radio frequency identification technology. This means that every bottle of Moutai has RFID chips on the label of its name, specifications, production batch, production date, sales channels and other information. Smartphones are very popular now. As long as your mobile phone has NFC function, you can query Moutai.

Remember: mobile phones must have NFC function, and Moutai should be manufactured with RFID technology.

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Pay attention to the manufacturer.

Moutai is produced by Kweichow Moutai Distillery (Group) Co., Ltd. in China. Anything that is not named after this name can be judged as fake, such as a branch factory, a factory, or a factory or a joint venture factory. The picture below is a thumbnail of Maotai Distillery. .

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Carton packing.

As shown in the screenshot below, there are three trademarks on the box of Maotai carton. So when you buy, you must carefully check the trademark, and you must not be careless. After all, this is not a small sum.

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Look at this bottle.

The bottle of Moutai is also very special, as shown below. At the bottom of the real Moutai bottle, there will be the registered trademark of Maotai Company, which is the icon of the five-pointed star wheat ear. At the same time, there is a bottle code at the bottom of the bottle. At present, there are four kinds of Maotai wine bottles: HB, MB, CKK and small square (small rectangular icon). Of course, the logo at the bottom of the same box of Moutai is the same.

Of course, when you touch the bottle, you will feel that it is very uniform and the glass has no impurity feeling.

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The packaging of wine bottles.

The bottle packaging of Moutai is also very particular. For example, the color on the wine box is bright and uniform, the luster is very good, the patterns and trademarks displayed on the table are very clear, and the material of the box is also good, but pay attention to the sense of bump on the patterns.

In fact, the packaging technology is very mature, and it is still difficult to distinguish. If the seller works hard on packaging, it's not shooting himself in the foot.

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Application of anti-counterfeiting label.

When making Moutai, it is also considered that some merchants or individuals will make fake Maotai. Therefore, when designing the bottle cap, the rubber cap with anti-counterfeiting design will be destroyed after opening the bottle. Of course, people who have seen rubber caps may not know that rubber caps are obviously different under different lighting conditions, especially under the conditions of front light and back light.

However, it should be noted that there are Chinese characters and pinyin characters of Maotai on the rubber cap, and there are no lights. The word Maotai is very clear and has not changed much, so there will be no strong sense of contrast.

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Taste it and you'll know whether it's true or not.

People who judge whether Moutai is true or false in this way must have drunk Maotai and have a certain cognitive basis. But in reality, there is a strange phenomenon that "people who buy Maotai don't drink Maotai, and people who drink Maotai don't buy Maotai". Therefore, for many consumers, this move does not seem to catch a cold. Here, I have to talk about what to pay attention to when tasting Moutai. After all, Moutai is full of color and fragrance, so we should pay attention to the color of Moutai when tasting it, smell its aroma and feel its aftertaste and fragrance.

Additional: purchase instructions

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Buy it from Maotai Direct Store.

At present, Maotai has opened a number of direct stores all over the country. Under normal circumstances, what you buy there is generally genuine. But be careful, after all, this is not a small sum.

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Well-known shopping malls and supermarkets to buy.

We go to some well-known shopping malls or supermarkets to buy Moutai. In addition to the most basic inspection of packaging and wine bottles, we must use mobile phones to check. Be sure to pay attention and keep the invoice. If necessary, you can ask the person in charge of the mall to sign it. For some wine collectors, it is necessary to seek truth from facts.

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It is recommended that people who know wine take you to a physical store to buy it.

Now because Moutai is more expensive, many sellers will try their best to cheat when they see huge profits. Personally, if you don't go to some physical stores, don't buy it. If you must buy it, please bring a friend who knows Moutai. It's much safer this way.

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Pay attention to Moutai online shopping.

To order Moutai online, you must look for several merchants designated by Maotai Company. At the same time, be sure to ask for an invoice. And ask when you buy it. What needs to be noted here is that you must not be greedy for cheap. You must go to a number of businesses to compare. If the price is too outrageous, it must be dangerous.

After the purchase is successful, be sure to check it carefully. Note that when paying online, you must ensure the safety of the computer online environment.