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Enjoying the Jordan treatment, Curry will have a personal brand. How much commission will he get every year?

Awesome, elementary school students. On the court, although elementary school students look weak compared to the big and thick men, even though the elementary school students bear the title of "Golden State LaVine", this guy who looks fair and clean is He changed the league with his three-point shot, and he also helped the sports brand Under Armor carve out a niche in the basketball world.

Because of his excellent ability to carry goods, Under Armor also took the initiative to give Curry a very distinguished treatment. This treatment is only enjoyed by Jordan in the entire NBA. That is, Under Armor will follow Jordan's partnership with AJ and Nike and withdraw from the personal brand specifically for Curry. Recently, Curry has also spoken out for his personal brand. We can see Curry's personal LOGO appear on his newly released sneakers. It is reported that this LOGO is a combination of Curry's initials and the three-point gesture, but this The appearance of the LOGO was also criticized by many fans as being too ugly. But regardless of whether it is ugly or not, Curry will definitely get the benefits. SO, the question is, if you enjoy the Jordan treatment, Curry will have a personal brand. How much commission can he get every year? Well, please listen to what I'm going to say in detail.

How much commission can Curry get?

Because of Nike's arrogance, Curry only received a double team of 2.5 million US dollars. In addition, Durant's name actually appeared in the PPT recruiting Curry. Obviously, Nike The person directly took the PPT for recruiting Durant and changed it. Nike's arrogance gave Under Armor a chance, and Under Armor offered Curry an annual salary of $4 million.

What is the most significant effect of getting Curry? In the first two years before Curry was signed, Under Armor's stock soared from US$47 to US$120. After Curry was renewed and the basketball camp was expanded, the company's total value soared from US$14 billion to US$28 billion. This is what Curry is. value in.

How much commission can I get from the library

? In 2015, Curry signed a contract with Under Armor that is valid until 2024. Although the two did not disclose the amount of endorsements, Curry's endorsement fees were at least tens of millions. In the current NBA, Curry basically follows Jordan and James, locking in the third place in sneaker sales. Curry can bring hundreds of millions of dollars in sales to UA every year.

If calculated based on sales of hundreds of millions of dollars, and based on Jordan's standards, Curry can get at least 10-15 million US dollars in commission every year. Perhaps many fans will think, what is the difference between this and endorsement? If Curry joins other brands, it might even be higher, but a very important factor here is that by establishing a personal brand, Curry can enjoy the dividends of this brand permanently. As long as the brand is there, even if Curry is no longer there, His children can also enjoy benefits, which is the charm of personal brand.