Yan Bin: The vanity of European automobile culture, such a false prosperity.
Yan Bin
Many years ago, Mr. Jose, the mentor who brought me into the sports circle, called me. "Dude, I'm going to Barcelona tomorrow, and I'm going to Renault Automobile Service Center. You must come. " I was worried about Zidane's topic and replied impatiently, "Renault?" What does Renault have to do with me? " "It's okay. We are going to visit a future Schumacher. His name is Alonso. " "Who is Alonso? I have never heard of it. If it is Schumacher, I will go right away. "
Everyone in the circle knows that Jose's patience is limited. "Come or not, I can tell you that it will be difficult for you to find Alonso next time." I didn't go. You can imagine Master's disappointed eyes.
A year and a half later, Alonso stood on the balcony of the city government and looked up at the misty crowd in Oviedo. His mind was full of what Alonso's press officer had just said, "Sorry, Alonso only accepts reporters who interviewed him in the past today." That year, Renault's sales in Spain surpassed Volkswagen and Toyota for the first time. Everyone who drives Renault cars thinks he is Alonso, ahead of Schumacher and Ferrari.
The history of cars in Spain is very short. Although the dictator general Franco was isolated from the world, with his encouragement, the national industry developed. Seat 600 produced in 1957 marked the birth of national automobile industry. Unfortunately, apart from missing this historical moment, most Spaniards have given up this brand, and the boss of SEAT became German earlier and was included in the Volkswagen series.
Even so, there are still many people who cherish the SEAT 600, including King Carlos I of Spain, especially today when the unemployment rate has reached its peak and the national industry has almost collapsed. Without their own cars, cars all over the world divide up the Spanish market crazily. There is an important reason here. Spaniards love vanity. People can squeeze into a very small residence, but when they leave home, they can actually take out the keys of an Audi car from their pockets very smartly.
In order to satisfy this self-esteem, people here can go to the garage to pay 1000 euros, and there are dozens of euros of license fees to drive an expensive car. Titan sports Spanish special correspondent Matayana bought a BMW X3 and drove it home for only 4,000 euros. The rest are bank loans. You can return it within three years, or you can exchange it for other BMW series.
Therefore, Madrid, a city with a population of only 5 million, actually has 8 million cars registered. During the rush hour every day, the roads are extremely congested. At first glance, everyone is in a car, which is extremely luxurious. Please note that many of these people are "thousand yuan people" (monthly salary 1000 euros, or 9000 yuan).
In 2009, Spain, like Greece and Portugal, entered the sequence of countries in extreme crisis. Surprisingly, instead of giving money to help small and medium-sized companies and family businesses, the state allocated huge sums of money to promote car sales. Whoever buys a car in a crisis will get a cash subsidy of 2000 euros. As a result, Spain's car sales surpassed other European countries for the first time.
Because of the fear of speed, I hardly drive, and naturally I can't talk about my love for cars. However, my occupation has attracted my attention to cars. Waiting for an interview at Real Madrid training base is boring. In order to solve this kind of depression, the best way is to observe and study the players' cars arranged inside the base.
However, now Audi has made it even more boring. Whether it is Barcelona or Real Madrid, it is Audi. The only difference is that Kaka drives an Audi sports car, Benzema drives an Audi Q7, Raul drives an Audi A8 and Cristiano Ronaldo drives an Audi A5. In disciplined Barcelona, no matter the big names like Messi and Ibrahimovic, or the substitutes like Boyang and Pedro, they are all Q7. Sometimes, little Iniesta drives over and really can't see anyone.
I have to admit that this is a very successful business example. Over time, in Spain's so-called rich circle, not owning an Audi is regarded as a low level. In April 1 1, former Real Madrid coach Ramos talked to me about the World Cup cooperation in his wife's car. Somehow, the car door locked automatically, but I couldn't open it anyway. I even called Hu Haiyun, the executive editor of this magazine, for help. Finally, I found the wrong key. Finally, Ramos sighed, I really shouldn't have two audis.
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At that time, few Ferrari drivers were real Madrid superstars. Atletico Madrid players use this luxury more. There is a simple reason. Hill, their chairman, often defaulted on his salary, but paid in disguise with a famous horse and Ferrari, which could reduce taxes. C Ronaldo has a Ferrari at home, but he drives mostly Hummers that have been discontinued today. Lei Dongduo, Figo and Guti like to drive Porsche, but the colors are different. Lei Dongduo is crimson, Figo is silver gray, and Guti is blue. Raul probably received a gift from Toyota. From Toyota RV to Toyota Jeep, he has always lacked publicity. Only once did he see him driving an Opel Omega, which was considered a luxury.
The most unforgettable thing is David Beckham's Land Rover. On one occasion, Matayana and I drove his Volkswagen Golf out of the base and went to solari's house. We saw in the rearview mirror that David Beckham's Land Rover was following us. There were few cars on the way from the base to Moraret, so we started to intercept David. Beckham was in high spirits when he found out that we were deliberately in the way. As soon as we stepped on the gas pedal, we posted it directly, forcing our "small public gesture" to dodge to one side, and then he walked away, and Matayana and I cursed. Finally, Beckham's Land Rover was stolen and sold to Africa.
It seems that all La Liga football coaches have a hobby, that is, driving Mercedes-Benz cars. Some people say that most of them love their daughters, and the last word of Mercedes-Benz is the name of a Spanish woman. At that time, the daughter of coach Irueta in La Coruna was named after this name, as well as the daughter of coach Zaragoza and the daughter of coach Reshah in Barcelona.
Now the most dazzling vehicles can only be seen in Valencia. "Little Figo" Joaquin has long since stopped driving Ferrari and switched to Bentley. No wonder he ran slower and slower. Portuguese star Miguel "joined" Ferrari. The number one killer in Spain, Vera, drives Volvo. I told him that Geely would soon be ahead of Volvo. FI driver Alonso's close friend and fellow villager actually looked blank and obviously didn't care much about the car. "I don't have a special hobby for car brands. The most important thing is safety. I have no personal contract with Audi. Just a car designated by the club. One day, I hope to be the spokesperson of a certain car, because I am a good driver, or an excellent driver. " Kaka said this seriously. He is confident in his driving skills. Last week, he just moved. He used to live in Salamanca, the most prosperous area in Madrid. Complex and narrow streets need solid driving skills. Kaka has never been in a car accident, which is rare in the crowded downtown of Madrid.
C Ronaldo is different. As long as he leaves the Real Madrid base for 20 kilometers, he will give up Audi and start his Lamborghini and Ferrari. His agent Mendes told this magazine: "Ronaldo loves cars, watches and cars." He didn't say he loved women. Even in Latin culture, men who don't love women are often regarded as other meanings. "Impossible, after the last accident, Ronaldo more believe in Ferrari's strength. Of course, he will never speed up again. "
In Ronaldo's super villa, there is a big garage. Now there are four cars parked and four parking spaces are empty. Ronaldo vowed to fill it. A Ferrari, a Lamborghini, an Audi, a Porsche, the standard inventory of young rich people. Mendes said: "In Portugal, Cristiano Ronaldo still has three cars. Don't worry, C Ronaldo's car has been booked in advance. As long as one day he wants to change cars, he will buy old cars. "
Perhaps for this reason, a company specializing in testing stars appeared in Madrid. As long as you are a star, the luxury car in the garage will drive away casually, and the only thing you can do is to leave a driving map. Pau Gasol, an NBA star, will drive away a large RV in this way whenever he goes to Madrid. "I still like American cars, which are big, comfortable and fashionable. I feel that European cars are narrow. " When he said this, Gasol sat in the public space.
Actually, it's a waste to talk about driving in Madrid. Only when you reach the Sunshine Coast, go north along the Mediterranean Sea, reach the Atlantic Ocean, or cross Iberia, cross Portugal and reach the Atlantic Ocean, will the car be full of humanity. Former Shanghai star Shen Si has done this before, and that road will make him forget the brand of his car.
So, a few years ago, when I finally got ahead of Alonso and asked questions anxiously, the astoria guy told me, "The car is very important, but the road is more important. Without a good road, no matter how good the car is. " Alonso forgot the scene of driving into the ground in his advertisement and told the true meaning of driving.
A car is like life. What kind of car shop and road is it, or what kind of car is it?
A few days ago, on a mild evening, I happened to meet Zidane who was seeing his family off at Madrid airport. Qi zu got off the bus to help with the luggage, and a group of people rushed up to ask for autographs. For this topic, I took a special look at the master's car, a brand abandoned by Alonso: Renault. Ordinary brands and simple streamline can't hide the glory of a generation of masters' career. People remember that Zidane retired early and gave up 6.5 million euros in the contract. In order to be worthy of the audience at the Bernabeu Stadium, he gave up several Bentley cars.
Coincidentally, Messi's speed and accuracy are recognized, but no media called him "Ferrari" because of Camp Nou.
The roar of the stadium was enough to excite him. "It's not that I don't want to own a famous car, but I don't want to now." The Barcelona people said firmly. recent
News, although the contract has not been finally signed, Messi is likely to drive a China brand car on the road.