The "Polaris" aggregation marketing platform uses mobile phones as a medium to aggregate multiple systems, scenarios and functions to create a brand-new credit card marketing weapon. The first is to aggregate a number of financial technology integrations. The application of two-dimensional code customization, OCR, mobile phone electronic signature, face recognition, and second-time loan for excellent customers can realize paperless input by customers, scan more than one code, simplify the 20 items of information filled in by customers, and enhance the "ultimate experience" of customers. The second is to aggregate an entrance and multiple marketing scenarios. Integrate various employee marketing methods such as Pocket Banking, WeChat and QR code as a unified entrance, and integrate four card-issuing scenarios such as individual customer face-to-face, group customer public-private linkage ETC card-issuing and customer self-service application to provide employees with a new way of coherent marketing and efficient customer acquisition. Third, the management and self-improvement functions of aggregate marketers. Docking the marketing staff database of China Agricultural Bank's credit management system, online and face-to-face identifying the identity of the marketing staff, realizing systematic management and grade incentive management of marketing qualifications, and paying equal attention to development and risk control.

Conscientiously implement the Party Committee's "Strategic Thinking of Rebuilding an Agricultural Bank", effectively promote the digital transformation of retail business, and create a mobile, intelligent and scene-based credit card marketing platform for Agricultural Bank of China.