For foreign traders who are born again, you must also watch these participating words

See the guests stop outside the stall

Salesperson: hi, my name is XXX. Anything I can help? Introduce yourself first and offer help. Don't ask "Do you need help", but say "What can I do for you". Don't just ask What product are you looking for'? Areyou looking for xx product? The basic etiquette of self-introduction is necessary, starting with "I", and it is not easy to alert the other party.

If the guest says that he doesn't need to have a look at it for the time being, then leave politely: OK, this is my name card, reach me when you need help. (I'm afraid that the guest won't remember the name when he wants to call you, so I hand over a business card). If the guest asks specific questions, then answer them and ask them conveniently to understand the customer's needs.

We can ask customers

1. Where are you coming from?

situation: if the country the customer says is far away, you can say: that's a long journey. is this your first time to come to this show?

Scenario 2: If the country the customer says is close, such as Southeast Asia, you can say: Oh, that's snotfar, I guess you come to China?

2.Ok,so what's the main objective of your business tripthis time? Understand the purpose of the customer's visit, such as finding new/alternative suppliers or new business opportunities.

scenario 1: if customers want to find new suppliers, they can ask: 1 how long have your company being doing this business? Ask the customer's company's working years, and predict the strength and professionalism of the guests. If the customer says wow for a long time, so you must have a solid foundation in your market, What's your major sales channel?

if the guest doesn't give you enough information after answering, you can also ask: do you sell to end users or just distributors and wholesalers? If the time is not long, I see. So what's your business mode right now? I meanhow you acquire customer and what service do youprovide?

What do you expect from the new supplier? /What'syour expectation about the new supplier? /I mean inwhich aspects you hope the new supplier can meet yourrequests?

the guest mentioned the price, quality and delivery time, which can further clarify the important aspects of zu: which is more essential in your decision? The guest answered an aspect: so you think your current supplier can't satisfy you very well in this aspect? Strengthen the bad impression of the original supplier in the eyes of customers.

In case the guests are alarmed, you can say: Don't be nervous/no pressure, what I'm trying to do isto learn more about your needs. If the guests are not so sensitive, Say yes directly: Hope we can give you better experience. After that, all of them should be guided to discuss the products: Now let's come to the products, ...... ask a few questions according to the characteristics of their products, and make clear the customer's needs.

scenario 2: if the customer says that he wants to find new business opportunities, he can ask about the businesses that the customer has been involved in before and judge the relevance: I see. What products you are handling now/before? Then ask: so, what's on your mind about the potential business? /Do you have a general idea about the newbusiness?

guide customers to say what they think, whether they have done relevant research before coming, looking for suppliers purposefully, or just looking around. If you know something about the market of the customer's country, you can provide some information to show your professionalism, such as market capacity, mainstream configuration, your share in this market, etc.

for xx market, as far as we know, the annual purchase volume of xx (product name) from China is around XXX, and the most popular products include XXX.

3. May I know ... /How about......? A and B,which onedo you prefer? You can use these sentence patterns to clarify customer needs.

4. Based on what you've toldme, I'd like to recommend our XXX to you. Let me show you some pictures. Show samples to customers, or show them to customers directly if there are samples in the booth, which changes from auditory dialogue to visual/tactile dialogue.

5.Would you like to get a quote right now? The guest said yesok, come in and have sit ... water or coffee? If you haven't exchanged business cards yet, you can take the initiative to hand them to the guests and bring them a sample book. The guest said that he didn't have time now, and he wanted to go somewhere else, or he asked you to send it to him/her, Sure,may I have your name card?

6.What's your major sales channel?

7.What's your average purchase volume every year?

8.Do you have your own brand or you represent thefactory's brand?

9.How much is the sales proportion of xxx in your entirebusiness? Some customers make more product analogies. You can know the proportion of your products in the overall business of customers through this question.

1.Do you use any advertising channel? If the guest mentioned social media, you can ask the TA account. Although you can also search according to the guest's business card afterwards, on-site questioning can increase interaction, and by the way, you can also let the guests pay attention to your account, or add LinkedIn or something.

Do you use SNS platforms such as facebook,Instagram?