Profit method of private shops: generally choose relatively rare styles and then sell them at relatively expensive prices to make money from them. Or get the styles that are not available in the specialty store to sell at a faster speed (as if to make shoes, but now there are fewer shoes! )! Some people even sell real shoes together. If they can recognize them, they will give them to you. If customers are confused, give them fake shoes (preferably tourists, so customers will find it difficult to replace them). That fake shoe is what we often call "fine imitation". Even if we know sports shoes like this, it's hard to tell them clearly at once, let alone ordinary consumers! Some small shops just sell the old models of agents as new models, and the prices of the old models are particularly low, so his profits are also great! The agent is willing to do the same. After all, it is more troublesome to sell in pairs. It is better to do this! Of course, ordinary consumers don't know which is new and which is old! Selling fake goods completely is out of the scope of discussion!
Purchase channels, contact reputable specialty stores or private shops, or let friends bring goods back from abroad to earn the difference. Factory goods and fake shoes are illegal, so I won't say much here!
The profit mode of big shopping malls and specialty stores;
First, the brand name shop, the purchase discount is relatively low (generally 5.5 fold, if the sales volume is relatively large, it will be lower). They not only make a profit by selling shoes, but also a series of other products, and the sales volume is relatively easy to come up, because people generally think that big shopping malls and specialty stores are "rooted in youth". Therefore, we are completely assured of its quality, and customers who come to these places are generally insensitive to the price! The prices in these places are slightly more expensive than those in general specialty stores (this is allowed by every brand, but for example, specialty stores in some places will raise prices because of less competition. I have this thing here: a pair of Phileas, 420 in Guangzhou, 430 in Zhongshan and 20% off in 480 yuan. If you are in a big city, you can go to an unpopular store and buy good things at a cheaper price!
Second scale effect
Third, the goods were stolen. It is to sell goods in low-priced areas instead of buying goods from regional agents! Of course, they are not so kind to cut prices, because they don't need to rent storefronts in big shopping malls, and shopping malls return points according to sales! Guangzhou is generally 25-30 points! Big shopping malls also have a sales elimination system (that is, if the sales volume does not reach a certain level, people will leave, and big shopping malls are a good place to establish a brand image. Some brands sell at a loss, but more are high-priced discounts to maintain profits)
If you want to be bigger and stronger, you'd better find an agent!
The above personal understanding will definitely touch the interests of a certain part! But personally, I think a reasonable profit is necessary! These are just common ways to make profits. As a businessman and a shoe fan, I can only say this!