Change the store address to the most popular areas for online clothing sales, such as Shanghai, Zhejiang and Guangdong (please change this according to the actual situation of your store, if it mainly sells our goods, I suggest you change it)
2. Registered goods
1 The online time of all products must be 1 week instead of 14 days. At the same time, goods will be posted in an average of seven days, even if there are only seven items (this is because the clothes that Taobao is about to end are displayed at the front by default, and according to my experience with many sellers, the goods have the highest number of views at the end, so it is necessary to ensure that clothes are put on and off the shelves every day).
2 Choose a good time to log in every day (when there are many Internet users, my experience is that it is best to log in at10: 30-12: 0014: 0015: 30-18: 30 6550.
After selecting a good time period, log in a product every 10- 15 minutes (also to ensure the first item), which can be automatically completed by Taobao assistant.
0? 2? 0? According to my experience, the effect brought by this is very remarkable, so we must do it. In addition, we must make good use of the automatic and scheduled uploading function of Taobao assistant, otherwise, with the increase of goods, manual management will be very complicated. 0? 2? 0? 2
Because of the particularity of online stores (Taobao, Yi Bei, etc. ), it is very important to choose the time to upload the goods, and there is also a recommendation position, because often the time when the goods are off the shelf is just the time to upload the goods, and it is also the easiest time to make a deal. It is suggested to upload goods by time and set a recommendation position, which can effectively increase the number of visits to your store and avoid uploading all goods at the same time. Never! Never!
Want Want wants always online, especially 1-2 hours before the goods are taken off the shelves. The closer you get to the shelf time, the higher your product will be in the search results. This time period is the time when the transaction volume is the highest. Be sure to go online and grasp it.
Recently, Taobao quit the latest version of Want Want, and can use mobile phones online. Even if you are afraid of wasting electricity when you go out, and your computer is on at home, and you are afraid that no one will reply, you can hang it on your mobile phone. You can also hang it on your mobile phone when you sleep at night!
Three key words
1 Store name (very important)
Myth: Most novices think that store names should be short and easy to remember. No! No! No!
In fact, the opposite is true! Store names can be found in Taobao, Baidu, Google, etc. And the keyword arrangement of the store name is the most important! The name of the store can only be 30 words at most, which needs reasonable arrangement.
Example: [XX store] 2006 new special spring and summer coat sweater/Korean Ruili fashion women's dress
2 Store classification (importance:)
Misunderstanding: Most shopkeepers (including many diamond sellers) don't realize it at all, and now they still emphasize shop classification. Some shopkeepers use full-scale shop classification for the sake of beauty. No! No! No! Store classification keywords are almost as critical as store name keywords!
Don't use pictures in the classification of the first few stores, but carefully plan 1 and the keywords to be used in the classification of the second stores! ! !
If you find that all the keywords you set appear in the blue title bar at the top of the browser window, then the purpose is achieved. Baidu and Google are the most sensitive to words here.
3 mall announcement
Myth: Most novices think that store announcements are rolling around, and no one wants to read them if they are written too much. What's more, simply put a picture in the store announcement. No! No! No! All wet!
Store announcements allow multiple words, which is definitely a good place to arrange a large number of keywords! Baidu and Google's search robots are much more sensitive to scrolling subtitles than other words on the page.
4 baby's name
Myth: Most novices simply write down the product name. No! No! No!
Most buyers buy things on Taobao, and they all search by baby name. You should put yourself in others' shoes. Suppose you are a buyer, which keywords you may search for, and these keywords are basically not put in the baby name by other sellers who buy similar goods, then this keyword is an ideal keyword, so you should also arrange this keyword in the baby name!
Commodity and store names can generally use 30 Chinese characters. Be sure to use all 30 words and put them in the keywords that buyers are most likely to use when searching for clothes.
Store description announcement message board suggests keywords that can be considered:
In 2007, the new special spring clothes and winter coats underwear sweaters/Korean fashion Korean Ruili fashion women's clothing
In addition, online sales are different from ordinary physical store sales, and the same products can be searched online according to their numbers. In order to avoid competition with abnormal online stores that only aim at earning reputation and avoid online price war, it is suggested that the model and brand of the goods should not be written in the name of the goods.
Four? 0? 2? 0? 2 Maintain customers
? 0? 2? 0? 2? 0? Most buyers like to shop in stores where they have bought Dongdong before. We can't miss this opportunity. Be sure to establish a customer base that has bought goods in Want Want or QQ, and contact frequently. It is easier to consolidate an old customer than to develop a new one. Follow up and inform old customers of new products in time, because they are old friends, so they don't mind, and even some buyers welcome them:) Greeting on holidays is like communication between friends, not only selling a product, but also forming a friendship.
0? 2 ? 0? A friend asked a good question: Wang only added 1024 people. What if it's full? !
0? 2 ? 0? Since it is a customer, it can be developed or redeveloped. My personal method is:
1 & gt； Apply for a customer service Want Want to add, classify and save these customers. It's best to change Want Want's business card window to the advertisement in your store or the address of the online store. 0? 2? 0? 2.
2> Make good use of the Want Want group just launched by Taobao.
Advertisements are everywhere.
1 There are many comments, and "store credit" is almost a must-see for every buyer before shopping. Every time you sell something, you must publicize your own store and seize every opportunity to publicize it. You can write out all the special offers and preferential activities in the store.
Although you open an online shop on Taobao, you can't relax in promoting publicity on forums other than Taobao! The number of external links is an important indicator of the ranking of search engines such as Google and Baidu, especially Google! No matter how good the website is, it can't be searched without external links! Taobao and Paipai are forbidden to link externally. You can only link to your own Taobao shop from other websites. It is necessary for every online shop owner to do everything possible to improve the quantity and quality of external links! Advertising on other related websites and communities is the key to expanding new customers!
There are many posts in Taobao community: especially there are many original posts! Increase the exposure as much as possible, and let the advertisements of signboard shops be inserted into Taobao community!
There are many messages in Want Want. Don't leave them blank in the information status of Want Want. They will always be advertisements, making your store advertisements everywhere! If your electricity bill is cheap or you don't have to pay it yourself, then it is recommended to keep Want Want online forever! Similarly, write out all the special offers and preferential actions in the store! Be charming and make more friends. The more friends, the more opportunities! !