Six Shopping Mall Planning Sample Essays Shopping Mall Planning Chapter 1
1. Activity theme: Wonderful Birthday, National Celebration
2. Purpose of the activity: The Mid-Autumn Festival activities have ended. Since people visit relatives and friends during the festival, there are plenty of gift products at home. Therefore, during the National Day, the sales ideas of our mall should be on daily consumer goods, so we are on the National Day. During this period, you can organize again, "Ultra-low-priced products, hit hard", and launch a rush to buy ultra-low-priced products during the National Day to once again attract popularity and drive the flow of people and sales peaks in the mall.
3. Activity time: September 29th - October 7th (according to newspaper information, there may be changes during the Golden Week holiday, therefore, the activity time may be adjusted at any time according to the situation)
4. Activity results: Sales target 140,000/day; sprint target 160,000/day
5. Publicity methods:
1. Shopping mall broadcast publicity: promotional activity content.
2. Store pop advertising:
3. Outdoor display boards
4. Rainbow Gate event theme banner at the west gate.
5. DM will distribute 10,000 copies, focusing on autumn casual wear, non-staple food, fresh food specials and other information. (Photo taken on September 21st, distributed on September 27th)
a. 8,000 copies were distributed in residential areas in xx County.
b. XX copies were distributed in the store.
6. In-store atmosphere layout:
a. The hanging flags in the store are changed, mainly with autumn colors, and the theme is: thick maple love
6. Activity content:
1. There is endless fun during the National Day, and you can watch the wonderful drama:
From October 1st to 3rd, there will be xxx at the west gate, and xxx has invited you to a wonderful show in Nanyang The artistic performances, elegant performance styles, and various literary and artistic forms will allow you to feast your eyes on the National Day!
2. I am Chinese, and the national flag will be distributed:
National Day On the day of the festival, anyone who makes a one-time purchase of 18 yuan on the second floor of our supermarket can use the receipt to go to the service desk on the first floor to receive a small national flag. (Limited to 500 pieces, while supplies last)
3. Autumn clothing is on the market, famous brand clothing exhibition shopping mall planning part 2
Event location: xxxx store xx supermarket xx shopping mall
Event theme: Big New Year rewards, big gifts for shopping
1. Gifts for shopping
2. A century of good fortune and welcome the New Year
3. New Year lottery
Activity 1: Shopping and gift giving
Event time: December 30th---January 7th
Gift distribution location: cashier on the third floor
Activity content:
Customers who shop in the store and pay the full amount at the cashier can participate in this activity.
When you purchase more than 1,000 yuan (including 1,000 yuan), you will receive a bottle of Blue Moon hand sanitizer as a gift;
When you purchase more than 3,000 yuan (including 3,000 yuan), you will receive a stylish pillow as a gift;
If you purchase more than 6,000 yuan (including 6,000 yuan), you will receive a free rice cooker;
If you purchase more than 9,000 yuan (including 9,000 yuan), you will receive a free set of bedding.
Event details:
1. During the event, customers can participate in this event by purchasing over 1,000 yuan and paying the full amount at any cashier at home;
2. In this event, single consumption with the "Taste Space" shopping voucher is not accumulated;
3. Customers who have paid a deposit but not paid the full amount during the event will not participate in this event;
4. Pay a deposit before the event, and pay the full amount during the event to participate in the event;
5. If a return occurs, the gift must be returned at the same time, and the gift packaging should be kept intact, and follow the return and exchange regulations of this mall. deal with.
6. Samples and special offers are not included in the shopping gift-giving activities.
Procedures for gift distribution at the event:
1. Customers go to the cashier on the third floor with their consumption coupons;
2. Accept registration and sign at the gift registration office Confirm;
3. Gifts will be distributed at the gift distribution office. Recycle the blank consumption tickets and stamp them.
Return and exchange procedures:
1. If a return occurs, the gift must be returned at the same time, and the packaging of the gift must be kept intact;
2. If returned If the prize affects the second gift, the customer must return the corresponding amount of cash according to the actual value of the gift;
3. If a partial return or exchange of an item occurs, resulting in an increase in the transaction amount, no replacement gifts will be issued; resulting in a transaction If the amount decreases, the gift received will be returned in proportion to the amount reduction. The specific method is as follows: the order of refunds is the highest award → the lowest award generated by this shopping list; the highest award → the lowest award... (and so on);
4. If the entire order is returned, all gifts must be returned;
5. Other matters shall be handled according to the return and exchange regulations of this mall.
Activity 1: A century of good fortune and welcome the new year
Activity time: December 30th---January 7th
Gift distribution location: Cashier on the third floor Taiwan
Consumers who hold a XX-year marriage certificate (valid throughout the year, limited to one certificate), who spend more than 1,000 yuan (including 1,000 yuan) in the home furnishing store, in addition to participating in the mall's on-site promotions at the same time, can also Get another stylish pillow.
Activity 2, New Year’s Prize Draw
Activity time: December 30th---January 7th
Prize ticket distribution location: Each cashier in the shopping mall
Ticket delivery location: Cashier counter on the third floor
Lottery drawing time: 15:30 pm on January 7, XX
Event details:
1. For every 1,000 yuan (including 1,000 yuan) spent on shopping, you can get a lottery ticket at each bank with your home sales ticket and have it stamped on the ticket;
2. Multiple orders and multiple counter groups can be accumulated;
3. Customers who have not paid the full payment will not participate in this event;
4. Customers who win the special prize and the first prize should Pay 20 personal income tax;
5. If the customer returns the entire order, in addition to returning all promotional prizes, if the prize is drawn in the lottery, it will be returned together after confirmation.
Award settings:
There will be 1 special prize worth 3,000 yuan.
1 first prize worth XX yuan;
There are 3 second prizes, with prizes worth 800 yuan;
There are 4 third prizes, with prizes worth 300 yuan
How to fill in the lottery tickets and draw the prizes:
1. After paying the full amount at the checkout counter, customers can receive a lottery ticket for every 1,000 yuan they spend, and can accumulate multiple orders and multiple counter groups without any cap;
2 , Customers must fill in the relevant information required on the lottery ticket clearly;
3. The lottery box is located at the cashier on the third floor;
4. January 7, XX, 15 pm :30, and the grand prize will be drawn by on-site customers;
5. The lucky winner will be notified by the company within 24 hours to claim the prize;
6. The winner will receive the prize within 7 days after the event ends efficient. Shopping mall planning part 3
Holidays and popular gatherings
Arrangement of activities by time period: (In order to make the activities continuous, connected and easy to remember, the activities are arranged by week, Carry out promotions to customers in turn, continue to stimulate consumers' shopping desire, deepen customers' impression of XX Department Store, and continue to implement consumption behaviors)
First week: X month 29 X month 5
The first surprise: Shopping points will give you rice, as much as you accumulate!
Market analysis: At present, point cards are an effective promotional measure for us to attract customers to implement long-term consumption behavior, but as time goes by As the Mid-Autumn Festival is approaching, the biggest sales point, competitors may introduce more favorable profit-sharing methods for us. To stabilize points card customers, we will inevitably introduce policies that are more favorable than the other party and reduce the strength of competitors.
Event time: Starting at 7:3 every night on X month 29 The development of Kang Department Store is inseparable from the support of customers. In order to thank the long-term support and loyal customers of Nankang Department Store, Nankang Department Store provides a huge reward: any one-time purchase with the points card after 7:3 pm on the same day during this period If you accumulate 1 point, you will get 1 jin of rice, if you accumulate 15 points, you will get 15 jins, if you accumulate 2 points, you will get 2 jins, if you accumulate 3 points, you will get 3 jins, if you accumulate 4 points, you will get 4 jins, and if you accumulate 5 points or more, you will get 5 jins. Such a discount, so If you are excited, act quickly! Take your points card and computer receipt (receipts are valid after 7:3 on the same day, the amount is not accumulated) to collect it at the mall exit. While supplies last. (It is recommended that the planning department design a variety of packaging bags filled with bulk rice and name it "Nankang Guaranteed Rice". Taking advantage of this event to create momentum to launch Nankang's own brand, a plan for the promotion and implementation of the own brand will be formulated separately.)
Second week: X month 6 X month 12
The second surprise: Nankang points card has an appointment with you again!
Analysis: Since the promotion in the first week of activities is quite strong, it will not only attract the consumption of points card customers, but also attract customers without point cards. So, how to satisfy these customers without point cards? The only way is to take advantage of the situation and initiate the application of point cards. The climax, thus once again expanding our loyalty card customers and gaining market share.
Event time: X month 6th X day 12th
Event content: Welcome the Mid-Autumn Festival and Reunion Festival, Nankang Points Card has an appointment with you again! As long as you shop in our mall You can get a points card when you spend more than ¥ (undetermined) plus ¥. In addition to enjoying the previously agreed discounts, this points card can also enjoy more value-for-money discounts and unlimited rewards during the Mid-Autumn Festival. With a card in hand, surprises are always there!
Note: Bring the computer receipt (the receipt is valid on the day, the amount is not accumulated) to the service counter of our mall.
The third week: X month 13th Activity content on November 19th
Activity content: During the activity period, any customer who spends more than 38 yuan at one time in the mall between 8:00 and 8:30 in the morning can go to the service counter to receive a handful of fresh vegetables, first come first First come first served, while supplies last. (Limited to 5 servings per day)
Note: Store artists must use eye-catching advertisements to inform customers during the event period, and customer service staff must pay attention to the emotions of customers who have not received vegetables.
The fourth week: X month 19th and X day 28th
The third surprise: Passionate Mid-Autumn Festival plus one dollar to get one free
Event time: X month Event content from the 19th to the 28th
Activity content: During this period, those who make a one-time purchase of 88 yuan or more in our mall on that day will receive a value-for-money gift by adding one yuan to the receipt. (Limited daily, first come first served)
Add NT$1 for purchases over NT$88 and get a bulk mooncake (limited to 1 serving/day)
Receive NT$1 for purchases over NT$158 One pound of bulk mooncakes (limited to 1 serving/day)
Add 1 yuan for a purchase of 218 yuan or more to get a pound of mooncakes (limited to 5 servings/day) Shopping mall planning part 4
Event time: x month x day (Friday) x month x day (Sunday)
Activity scope: x shopping mall and various stores
Activity content:
( 1) New products in clothing, bedding, and luggage are discounted up to 30% off
During the event, new products in clothing, bedding, and luggage purchased in a single store on the same day are discounted up to 30% off. In principle, the participating brands must be wide, and each store The same brand must ensure the same strength.
(Except for supermarkets and special brands, during the event, member points cards only give points but no discounts)
(2) Shopping in a shopping mall and enjoy unexpected surprises - "No money spent on National Day shopping ”
Time: October 1-7, 20xx
Customers who purchase more than 300 yuan in a single store on that day can participate in the lottery with their shopping invoices and have a chance to win the full amount of the tickets. Amount and half consumption refund.
Operation details:
Each store will set up a lottery box containing 20 table tennis balls (1 will be returned in full, 2 will be returned in half, and 17 commemorative prizes can be selected) Supermarket products), staff need to stamp an "l" stamp on the invoices of customers participating in the event, and the prize will be drawn immediately.
(3) Happy National Day, a certain shopping mall brings good health
This activity aims to alleviate people’s helplessness and hesitation in the face of accidents and disasters through shopping and additional purchases , which further highlights the importance of insurance, and plans to give away personal accident insurance through shopping, which reflects that a shopping mall is people-oriented and cares about customers, and will play a certain positive role in establishing the image of a shopping mall that cares about customers' health. Since the National Day themed promotion has been launched with a 30% discount on the entire site, in order to control costs, this event adopts the method of additional purchases as an additional activity to the main event to dilute the commercial atmosphere and highlight the marketing idea of ??a shopping mall giving away health, which can attract the attention of customers.
Operation details:
a. Customers who have accumulated a total of 1,000 yuan worth of shopping in a single store on the same day (including supermarkets) can participate. This is limited to a single store and is not allowed across stores.
b. When a customer applies for an insurance card with a machine-printed invoice, the staff must stamp the machine-printed invoice with an "l" (gift has been received) stamp.
(4) 5th anniversary of true love, colorful gifts and joyful gifts
Event time: x, x, (Wednesday) - x, x, (Sunday)
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(1) A big gift will be given for products with a 30% discount or above
If the total amount reaches 300 yuan (including 300 yuan) to 500 yuan on the same day, a gift worth 32 yuan will be given, and a single invoice is limited to 1 gift. , limited to 150 copies per day.
If the total amount reaches 500 yuan (including 500 yuan) to 800 yuan on the same day, a gift worth 65 yuan will be given. A single invoice is limited to 1 gift.
Limit of 80 copies per day.
If you spend more than 800 yuan (including 800 yuan) on the same day, you will receive a gift worth 102 yuan. There is a limit of 1 gift for a single invoice and a limit of 40 gifts per day.
1. Except for x, special price and special brands,
x jewelry, gold and gems all have gift giving activities
The "new" meaning is strong, Bring out a good mood
Event time: x month x to x month x, 200x
Location: x shopping mall and various stores
During the event, Use a bank credit card:
If the single-card consumption amount exceeds 288 yuan (the single-card consumption amount of a shopping mall co-branded credit card exceeds 188 yuan), you will receive a CMB dinner knife or fork.
20xx Shopping Mall National Day Activity Plan
Activity Time: September 21 (Friday) - October 7 (Sunday)
Activity Theme: Family reunion to celebrate the Mid-Autumn Festival, dragons and tigers to welcome the National Day
Activity scope: a shopping mall and Bayi store, a shopping mall shopping plaza, Beiyuan store
Activity content:
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Mid-Autumn Festival activities: Supermarket Mid-Autumn Festival DM posters will be followed up simultaneously from September 5th to 25th
Huaxin store Mid-Autumn Festival will be followed up simultaneously
Event theme: Moon cakes and red wine The mall takes you to celebrate the Mid-Autumn Festival
(Special categories such as gold, jewelry, cosmetics, and major appliances are not included in the event)
Event time: September 21 (Friday)-September 25 Day (Tuesday)
Brief description of the activity: Because a certain mall does not bear the cost of discounts held by existing brands in the mall, so the advertising highlights "giveaways on top of existing discounts", and customers' psychological feelings are different , we can obtain activities that customers think are more affordable without bearing the cost. At the same time, we highlight the Mid-Autumn Festival moon cake and red wine sending activities, which are warmer, more appropriate to the characteristics of the festival, and the National Day promotion plan. )
Activity content:
On the existing discounts of all brands
If you spend more than 200 yuan in cash on the same day, you can get another gift with your shopping receipt or receipt. A piece of "warm moon cake". (Individually packaged, worth about 8 yuan)
If you spend 500 yuan in cash on the same day, you can get another "Family Mooncake" gift box with your shopping receipt or receipt. (worth about 40 yuan)
If you spend 1,000 yuan in cash on the same day, you can get a free "Mooncake and Red Wine" gift box with your shopping receipt or receipt. (worth about 80 yuan)
Each store negotiates with the mooncake manufacturer to customize the gift according to the value of the gift. After the event, the payment will be based on the actual number of gifts. In principle, each store will bear 50 yuan of the cost with the participating brands.
"The full moon and Mid-Autumn Festival bring strong love to a certain shopping mall" Mid-Autumn Gift Festival
During the Mid-Autumn Festival, special areas are set aside in each store to open up exhibition areas for the Mid-Autumn Festival product series. The categories of products on display include : A series of Mid-Autumn Festival products such as mooncakes, wine, gift boxes, etc. are available to facilitate customers to purchase in this area.
The product categories for the Mid-Autumn Festival series of products such as mooncakes, wine, gift boxes, etc. are selected and organized by each store. The location can be in a supermarket or a public area outside the supermarket.
National Day and the fifth anniversary of a shopping mall’s Bayi store:
Event time: September 28 (Friday) - October 7 (Sunday)
Scope of activities: A shopping mall and Bayi store, a shopping mall shopping plaza, Beiyuan store and Huaxin store, shopping mall planning part 5
National Day, the fifth anniversary of a shopping mall’s Bayi store:
Event time: September 28 (Friday) January 7 (Sunday)
Event scope: a shopping mall and Bayi store, a shopping mall shopping plaza, Beijing Yuandian and Huaxin stores
Activity content:
(1) New products in clothing, bedding, and luggage are discounted up to 30% off
During the activity, all single stores New products in clothing, bedding, and luggage can be purchased at 30% off on the same day. In principle, the range of participating brands should be wide, and at least the same brands in the five Jinan stores must ensure the same intensity.
(Except for supermarkets and special brands, during the event, member points cards only give points but no discounts)
(2) Shopping in a certain mall, enjoy unexpected surprises and spend no money on National Day shopping
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Time: January 1, 2020
Customers who purchase more than 3 yuan in a single store on that day can participate in the lottery with their shopping receipts and have a chance to win the full amount and half of the ticket. Refund of consumption.
Operation details:
Each store will set up a lottery box with 2 table tennis balls (1 will be returned in full, 2 will be returned in half, and 17 commemorative prizes can be selected) Supermarket products), staff need to stamp the L stamp on the invoices of customers participating in the event, and the lottery will be drawn immediately.
(3) Happy National Day, a certain shopping mall brings good health
This activity aims to increase purchases through shopping. After the July 18 heavy rain incident, people are facing accidents, The helplessness and hesitation during disasters have further highlighted the importance of insurance. It is planned to give away personal accident insurance through shopping, which reflects that a shopping mall is people-oriented and cares about customers. It will play a certain positive role in establishing the image of a shopping mall that cares about customers' health. effect. Since the National Day themed promotion has been launched with a 30% discount on the entire site, in order to control costs, this event adopts the method of additional purchases as an additional activity to the main event to dilute the commercial atmosphere and highlight the marketing idea of ??a shopping mall giving away health, which can attract the attention of customers.
During the event, any customer who purchases a total of 1 yuan in a single store on that day (including supermarkets) can add a certain amount of cash to the main service desk of each store to apply for an insurance card, 5 per store per day. , the insurance card is set to:
Series A: Add 5 yuan to get free accidental injury insurance with a sum insured of 22 yuan (cost 15 yuan).
B1 Series: Add 1 yuan to get free accidental injury insurance with an insured amount of 632 yuan (cost 3 yuan).
B2 Series: Add 1 yuan to get free traffic accident insurance with an insured amount of 281 yuan (cost 3 yuan).
C1 Series: Add RMB 2 to get free accidental injury insurance with an insured amount of RMB 1,553 (cost RMB 5).
C2 Series: Add RMB 2 to get free traffic accident insurance with an insured amount of RMB 54 (cost RMB 5).
Detailed rules are attached
Operation details:
a. Customers who spend more than 1 yuan in single store shopping on that day (including supermarkets) can participate. It can only be processed in a single store, and no cross-stores are allowed.
b. When a customer applies for an insurance card with a machine-printed invoice, the staff must stamp the machine-printed invoice with an L (gift has been received) stamp.
c. The insurance card will be determined by the headquarters, and the cost will be borne by each store based on the actual number of gifts.
Cost:
Insurance card: 4 stores per day *** Appointment required: 2 cards, average price 35 yuan = about 70,000 yuan
Customers purchase additional items Recyclable: 2 photos with an average price of 13 yuan = about 260,000 yuan
The total cost of 4 stores is about 440,000 yuan, and it is expected that four stores will be active in one day
Conservative sales are 120 million, and the cost of the event is Rate is about .4
Inkjet photo: about 4 yuan
(4) The 5th anniversary of true love, colorful gifts are given to each other (only available in Bayi store of a certain shopping mall)
Event time: September 26 (Wednesday) September 3 (Sunday)
(1) Get a big gift for products with a 30% discount or above
A total of 3 yuan will be spent on the day (including 3 yuan) to 5 yuan, a gift worth 32 yuan will be given. There is a limit of 1 gift for a single invoice and a limit of 15 gifts per day.
If the total amount reaches 5 yuan (including 5 yuan) to 8 yuan on the same day, you will receive a gift worth 65 yuan, and a single invoice is limited to 1 gift. Limited to 8 copies per day.
If you accumulate more than 8 yuan (including 8 yuan) on the same day, you will receive a gift worth 12 yuan. There is a limit of 1 gift for a single invoice and a limit of 4 gifts per day.
1. Except for supermarkets, special offers and special brands.
2. When returning or exchanging goods, gifts or equivalent cash are required.
3. In principle, the supplier shall bear 5 points of the cost of gift-giving activities.
(2) Spend the full moon with a happy couple and give them shopping gifts
Go to 5F to buy wedding products with your 2* marriage certificate
Crocodile, Boyang, Pilka Both Dan and Mercury have gift-giving activities for shopping
Go to the 2F to buy jewelry
Baihui Jewelry, Jin Geer, and Baobao all have gift-giving activities
Full of novelty , bring out a good mood
Event time: September 12 to September 28, 2018
Location: a shopping mall, a shopping plaza, a shopping mall Bayi store , Beiyuan Store of a shopping mall, Huaxin Store of a shopping mall
During the event, swipe a China Merchants Bank credit card:
The single-card consumption amount exceeds 288 yuan (the single-card consumption amount of a certain shopping mall’s co-branded credit card If you spend over 188 yuan), you will receive a free knife or fork from China Merchants Bank. A shopping mall planning chapter 6
Square dance is an urban landscape formed spontaneously by the people to show the cultural life of citizens. It has distinctive characteristics of the times. , has an important impact on promoting social and cultural development. In order to welcome the National Day on October 1st, activate and enrich women's cultural life, create a confident, self-reliant, healthy and progressive female style in the new era, guide and drive the majority of female compatriots to invest in the construction of spiritual civilization in our street with a better mental state, The street party committee and office decided to hold the first square dance competition in xxx Street to fully demonstrate the happy, healthy and high-spirited spirit of the women in our street. The details are as follows:
1. Leadership organization
Sponsor: xxx Street Party Committee, Office
Organizational Department: Street Women’s Federation, Street Youth League Committee, Street Culture Broadcasting Station
Co-organizing department: Street Comprehensive Law Enforcement Team
II. Division of responsibilities
1. Street Women’s Federation, Youth League Committee and Cultural Broadcasting Station are responsible for the organization and implementation of the competition.
2. The street law enforcement team is responsible for safety and security work. Do a good job in maintaining traffic order at the site and surrounding roads.
3. The Street Culture Broadcasting Station is responsible for publicity, reporting, recording and broadcasting.
3. Participation Matters
(1) Participants: People from all administrative villages (communities) in the entire street
(2) Participation items: Square Dance
p>(3) Participation requirements:
(1) The number of players in each participating team is 10-16.
(2) Each participating team must report the name of the program it performs when registering. The duration is limited to 5-7 minutes. If it exceeds 7 minutes, appropriate points will be deducted.
(3) Each participating team must wear uniform clothing when performing, and the cost of clothing and travel expenses shall be borne by the participating units.
(4) Participation requirements
1. Full of energy, positivity, creativity, and smooth transitional movements.
2. The body’s comprehensive coordination ability must be demonstrated, and the dance, skills, modeling and formation changes in the complete set of movements should always maintain integrity.
3. The movement design of square dance must follow the principles of health and safety and reflect the characteristics of the project. It is not recommended to perform difficult or dangerous actions (the organizing committee will not be held responsible if a player fails to follow health and safety principles and suffers accidental injuries).
4. Be expressive, passionate and infectious, have good teamwork and communication, and be able to fully embody team spirit.
IV. Event time and location
(1) Registration time: August 10, 20xx - August 20, 20xx.
1. Registration method: Each participating team goes directly to the Street Women’s Federation office to register.
2. Registration requirements: Each participating team should complete and stamp the registration form before August 20, and submit the music USB disk or CD to the Street Women's Federation, and at the same time submit the electronic version of the registration form and music The file (the file should indicate the name of the participating team, the name of the track, and the duration of the track) is sent to the email address:
3. The leaders of each participating team will attend the joint meeting in the conference room on the fifth floor of the street at 9:00 am on September 20 At the meeting, lots were drawn to determine the order of appearance.
(2) Competition time: September 28, 20xx
(3) Competition location: XX Commercial Center Leisure Plaza.
5. Scoring method: (5-point system)
1. Mental outlook (1 point): Participants can better demonstrate the cultural characteristics of health, liveliness, joy and harmony, and have It has a sense of the times, can express healthy feelings, and can fully display the style of sports and fitness.
2. Music and dance sense (2 points): The contestants’ choreographed movements conform to the melody of the music; the music is clear and full, and has good audio-visual effects. The movements are in place, have a sense of rhythm, the expression is optimistic and natural, have strong expressive power, and the movements are neat and consistent, which can fully demonstrate the positive sports and fitness spirit of this competition.
3. Artistic expression (2 points): During the competition, the formation arrangement is novel, smooth and coordinated, the formation changes are rich, distinctive, layered and artistically appealing. The costume styles and props are in line with the content and style of the competition, consistent with the theme of the competition, and have a good visual impact.
VI. Award setting
There will be 1 first prize, 2 second prizes, 3 third prizes; several outstanding organization awards.
2 Community Square Dance Competition Plan
1. Name of the plan: The First Resident Square Dance Competition in xxx Community
2. Activity Background:
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The inheritance and development of culture is an important factor in promoting the harmonious development of economy and society. The community is an important part of society. Its economic, political and cultural development have naturally become an indispensable part and become increasingly important. The diversity of cultures and forms play an important role in cultivating the physical and mental health of community residents and enhancing their sense of belonging and cohesion in the community. XX Community has always been committed to improving the relationship between residents. Taking the opportunity to welcome the Mid-Autumn Festival, it organized square dance activities to improve the relationship between community residents and create a more comfortable and warm community living environment for residents. In view of this, this event was specially organized.
3. Activity theme: Dancing youth, dancing for you and me
4. Activity goals and significance:
(1) Goal: to create a diverse community Culture, a universal community culture, improves the personal qualities of residents, cultivates their sentiments, enhances their sense of belonging and cohesion to the community, makes the relationship between community residents more harmonious, and the family more harmonious, thereby promoting the comprehensive development of the community .
(2) Significance: Adopt the regional development model (or the social goal model of group work) and emphasize the participation, cooperation, and collective formation of community residents to enhance community cohesion and sense of belonging. It is based on regional development and focuses on the process to improve residents' sense of belonging and the sustainable development of residents' relationships.
5. Activity location: Community Square
6. Activity time: 9:00-11:30 am on September 10, 20xx
7. Activity format: Group dance competition (self-organized group) It is best to write the competition rules here
8. Activity preparation and personnel arrangement:
(1) Early preparation:
1. Publicity will start on August 1st. Publicity methods: community board announcement, community bulletin board, poster publicity, community radio publicity, community information specialist mobilization, simple mobilization meeting (August 6th).
2. The list of contestants, team name, number of people, dance type, person in charge, and community follow-up personnel will be determined on August 7th. Conduct one-to-one follow-up with participating groups to supervise and coordinate contestants' rehearsals, at least three times a week.
3. From August 8th to September 7th, each participating group will rehearse on their own. During this period, community staff will plan the stage layout, host recruitment (self-mobilization), and program scheduling staff arrangements. , preparation of related materials, etc.
4. The rehearsal time will be from 7:00 to 9:30 on the evening of September 8th and 9th, which lasts for two times. At this time, lots will be drawn to determine the order of the competition.
5. The competition time is from 9:00 to 11:30 on September 10th.
(2) Personnel arrangement:
Moderator: 2
Guests: community and street leaders (4), judges (2)
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Backstage preparation staff: ***10 people in total
Makeup artists: 4 people
Costume designers: 4 people
Program scheduling staff: 2 people
Security: 10 people
9. Activity process:
(1) Competition process:
1. Opening dance (waist drum performance by the community waist drum team)
2. The host came on stage, introduced the guests, and briefly introduced the nature, purpose, significance and participants of the event.
3. The leader gave the opening speech.
4. The competition officially begins and will be conducted in the order drawn during the rehearsal.
5. Judges score.
6. The host announces the final result
7. Guests presented awards, and the awards were: Square Star Group (1 winner for the highest award), Most Charming Group (2 winners), Group Vitality Award (2 winners for 3rd prize), Best Creative Group (2 winners for 3rd prize), Best Group Award (5 winners) name)
Best Popular Group (1 additional prize)
8. End of the event
(2) Post-event arrangements
1. The commendation meeting mainly focused on the significance of this event and made a detailed analysis of the sustainable development effect of the community.
2. The photo album is nostalgic and posted on the community bulletin board and commendation board, and is archived in electronic files for the convenience of residents to copy.
10. Budget:
11. Notes on activities:
Methods to deal with expected difficulties
1. Team members request to quit midway Team leader: Emphasize team awareness; find out the reasons and solve them in time;
2. If some team members are absent, give reasonable explanations to other team members to dispel the doubts of other team members.
3. Some team members do not abide by the rules of the game and game discipline. When the host announces the rules, he emphasizes them; community followers supervise and persuade;
4. Conflicts within the group are strengthened. Team awareness
5. Security issues are closely guarded by community security and temporary situations are resolved promptly
6. The weather changes that day and it rains. Start paying attention to the weather a week in advance. If there is a possibility of rain, , pre-rent the venue in advance and change the venue.