Current location - Quotes Website - Team slogan - The picture below shows the LOGO (logo) of Zhongshan Road, Yujie Street, Southern Song Dynasty, a new characteristic block in Hangzhou this year. Please explain it in concise language according to the
The picture below shows the LOGO (logo) of Zhongshan Road, Yujie Street, Southern Song Dynasty, a new characteristic block in Hangzhou this year. Please explain it in concise language according to the
The picture below shows the LOGO (logo) of Zhongshan Road, Yujie Street, Southern Song Dynasty, a new characteristic block in Hangzhou this year. Please explain it in concise language according to the characteristics of the composition. (1)① The shape of the logo is the seal cutting deformation of the word "Southern Song Dynasty";

(2) Interpret the spatial pattern of "Imperial Street" with profound historical and cultural background and rich life atmosphere through regular and orderly lines;

(3) The whole sign is in the form of an ancient seal, which has a sense of historical vicissitudes;

④ The words "Imperial Street in Southern Song Dynasty" on the right side of the logo are in Song Dynasty, which is consistent with the unique historical connotation of this ancient street (originated from Song Dynasty);

⑤ On the far right is the English writing of Imperial Street in Southern Song Dynasty and the slogan of "Quality Life First Street", which embodies the openness of internationalization and the positioning of building blocks.

(1) Observe the appearance, grasp the characteristics, (2) expand the association, and (3) analyze the meaning and express it in words.

We can solve the problem from the following aspects. 1. Macroscopically grasp the appearance characteristics of the emblem (industrial icon), and pay attention to the case and changes in Chinese and English, as well as the time and things involved. 2, description (introduction) screen to distinguish the order (chronological order, logical order, spatial order). 3. Pay attention to the surface and the inside, analyze its connotation and significance, and reasonably imagine the creativity (meaning) of icons in combination with specific objects.