[car home? Industry] "Baoneng Automobile Group is planning a high-end automobile brand, which will be positioned higher than Qoros Automobile." On the morning of September 3, 2020, Mingjun Otani, executive vice president of Baoneng Automobile Group, revealed at the strategic cooperation conference between Baoneng Group and China Central Radio and Television General Station and the signing ceremony of the top brand partner of Brand Power Project that it is reported that the brand-new brand will be officially unveiled at the end of 2020 or at the beginning of 20021.

Guanzhi 7

Since the formal establishment of 20 17 Baoneng Automobile, the automobile sector has been an important engine of Baoneng Group's development strategy. In the past three years, Baoneng Group first invested in Qoros at the end of 20 17, and then acquired Changan PSA at the end of 20 19. At present, Baoneng Group actively promotes the three strategies of "manufacturing Baoneng, technology Baoneng and people's livelihood Baoneng". In the manufacturing field, Baoneng strives to improve its own automobile industry chain, and strives to build a complete closed-loop automobile industry chain covering "R&D- parts-vehicle manufacturing-aftermarket" to form independent development capabilities.

Interior of Baoneng Automobile Shenzhen Manufacturing Base

At present, the automobile R&D and design team of Baoneng Group has reached more than 3,000 people, distributed in Shenzhen, Xi 'an, Guangzhou, Kunshan, Shanghai and Yokohama, Japan. In the research and development of key components, Poly Innovation Energy and Haoyu New Energy under Baoneng respectively carry out research and development of power batteries, motors and electronic controls, and the ternary lithium battery independently developed will soon be put into mass production; Baoneng Group has set up an intelligent networking research institute in Shenzhen global research headquarters, a battery and new energy research and development center in Japan, and plans to set up a German engineering center, an American forward-looking technology center and an Italian modeling center.

It is reported that Baoneng plans to introduce new high-end products such as Baoneng Automobile Extended Program and Qoros SUV through the reconstruction and construction of the original Chang 'an PSA base. At present, Baoneng has helped Qoros to go abroad and sell it to African, Central and South American markets.

"Qoros Auto Direct Store"

Baoneng Group was established in 1992, and its brand matrix now includes Qoros Auto, CSG Glass, Chubang Soy Sauce, Liandongyun, Shaoneng Natural Color, Baoneng Fresh Food and Guangzhou Baoneng Guanzhi Cultural Center. (Text/car home? Liu Honglong)