However, Shaxian snacks seem to be less delicious than before, and fewer and fewer people go there. Some shaxian snacks in bad locations are deserted and business is bleak. Why did this Shaxian snack once spread all over the country fall into such a situation? It is mainly caused by these three key factors.
Shaxian snack is famous for its convenience and economy. It can be said to be "a fast food restaurant opened downstairs". It's usually convenient to eat. In addition, it has inherited the tradition that local restaurants stay open until late at night. No matter where its store is opened, the lights in the store are still on at 1 1 2 at night, which provides a lot of convenience for many people who go to work at night, so it is very popular. But now, with the development of the take-away industry, even in the middle of the night, you can eat what you want without leaving home, which brings convenience to people's lives and has a great impact on Shaxian snacks.
There are instant noodles, hot and sour powder, snail powder and mala Tang, which have mushroomed and quickly occupied the markets of large and small cities. These latecomers have their own unique advantages in taste, which is in sharp contrast with Shaxian snacks. In terms of cost performance, the price and weight are more affordable than Shaxian snacks. In this state, consumers have more choices, and fewer and fewer people choose Shaxian snacks.
First of all, the biggest charm of Shaxian snacks lies in their high quality and low price. From the point of view of merchants, Shaxian snacks are small-scale operations. Under normal circumstances, the cost of opening a Shaxian snack bar is relatively low, and it has a certain popularity, which has become the first choice for many couples and self-employed people to open stores. On the other hand, from the consumer's point of view, when Shaxian snacks first started to open stores on a large scale in the country, the slogan was low price, claiming that "a few dollars can make people eat well". Indeed, in the first few years, Shaxian snacks were really cheap and delicious, attracting many consumers.
However, in recent years, Shaxian snacks have generally increased in price, and the increase is large. As a fast food, the price of Shaxian snacks almost reached the price of medium-sized restaurants. Just like some "century-old shops" sell the price of "steamed buns" to the price of "seafood" because of the price increase of "old signs", such a business method will always be eliminated by the market. Originally, everyone wanted to save money, but as a result, the money was not spent less, and the service could not keep up with the price increase. So at the same price,
Shaxian snack is not a clear brand, but the general name of all kinds of snacks in Shaxian area. So there is no threshold, initial fee, etc. For the newly opened Shaxian snack bar, and the opening conditions are relatively loose. Although Shaxian Snack Group Co., Ltd. was registered in 2008, at this time, Shaxian snack bars have spread all over the country, and it is difficult to distinguish between authentic Shaxian snacks and pirated ones. In such a mixed state, the ingredients, tastes and services of Shaxian snacks are mixed, and even some non-authentic Shaxian snacks are exposed to the use of gutter oil and unsterilized tableware, which seriously affects the overall development of Shaxian snacks.
Some people have counted the keywords mentioned by Shaxian snack consumers on the Internet, such as diarrhea, poor hygiene and poor environment, which have become high-frequency words. From these high-frequency words, we can easily see the clues of the decline of Shaxian snacks.
Shaxian snack is a local industry strongly supported by Fujian Province with a long history. It is said that Chinese food culture originated from the Yellow River valley in Xia, Shang, Zhou, Jin and Song Dynasties. Historically, people from the Central Plains moved south to Shaxian County, Fujian Province many times, and the local food culture brought by them also gathered here, thus forming a wide variety and unique flavor of local snacks. The change of catering industry environment and the shortcomings of Shaxian snacks have made its operation develop from high speed to "bottleneck period", but I believe this is only temporary. After constant adjustment and improvement, I believe that Shaxian snacks with deep foundation will be able to keep up with the pace of the times and become people's favorite brands again.