The program will be launched on iQiyi every Friday at 65438+ 10/4 in 2022. Members can read it first, and non-members are free the next day 12:00. It will be broadcast on Jiangsu Satellite TV 2 1.06 every Sunday from 2022.

With the theme of ice and snow, the program combines the fun competitive reality show of "sports" and "creative games" to break through the air wall of public cognition of skiing, cut in with fun, pay attention to category differentiation, and lead a new generation of ice and snow entertainment.

Program background:

The Research Report on the Development of Ice and Snow Industry in China shows that the total scale of ice and snow industry in China will reach 600 billion yuan in 2020, and skiing will become a popular outdoor sport in winter. However, compared with other sports, skiing has strong professionalism and high participation threshold, which also makes some people discouraged.

With the growing atmosphere of the Winter Olympics, the Super Fun Skiing Conference takes "Come skiing, it's super fun here" as its purpose, takes ice and snow as its theme, integrates traditional sports and fun creative games, lowers the participation threshold of ice and snow sports, and strives to make more people interested in it, so as to make the beautiful vision of "300 million people on ice and snow" shine into reality.