This sentence expresses what advertisers want to express, that is, Gree is a technology-based brand and a leader in cutting-edge technology in the industry, but it ignores telling consumers what its core interests are. Is technology really important for low-end household appliances such as air conditioners? Do consumers really need to buy a high-tech air conditioner?
So later, the phrase "Gree made a good air conditioner" was simpler, more direct and even a little rude, telling consumers that you were right to buy me. Kind of like Volkswagen's Das Auto. It seems that everything others do is rubbish.
However, for an industry leader, it is really useful to express their invincible to consumers.
Zhuhai Gree Electric Co., Ltd. (hereinafter referred to as Gree Electric), established in 199 1, is an international household appliance enterprise integrating R&D, production, sales and service, with three brands of Gree, TOSOT and Jinghong, mainly engaged in household air conditioners, central air conditioners, air energy water heaters, mobile phones, household appliances, refrigerators and other products.
20 1 965438+1October1,Gree Electric held a shareholders' meeting on June 65438+1October 16 to conduct the general election of the board of directors. As for directors, Gree Group, the largest shareholder, recommended Dong Mingzhu, Wang Jingdong and Zhang Wei to run for the election, while Jinghai, the second largest shareholder, recommended Zhang Jun and Guo, the governors.
At the same time, the Board of Directors recommended, Xing and as candidates for independent directors. 20 19 July, Fortune Global 500 released: Gree ranked 4 14. 20 19 ranked 37th among the top 500 manufacturing enterprises in China. "One Belt, One Road" China enterprises ranked 82nd among the top 100 enterprises.
In the same year165438+1October 13, Zhuhai Gree Electric co., ltd was listed as a single champion demonstration enterprise (the fourth batch); In 65438+February of the same year, Zhuhai Gree Electric Co., Ltd. was selected as the "100" brand of 20 19 China Brand Power Festival.
In June 2020, 65438+1October 10, the key technology of Gree high-capacity and high-efficiency centrifugal air-conditioning equipment won the second prize of 20 19 National Technology Invention Award. On 20021August 3 1 day, Gree Electric announced that the company won 30.47% equity of Yinlong New Energy by participating in the public bidding of judicial auction. Yinlong New Energy will become a holding subsidiary of listed companies.
On September 28th, 20021year, Gree Electric announced that the company would cancel 22 1 10,000 shares repurchased in the third phase to reduce the registered capital.