Dodge brand was founded by two brothers who were born in Michigan, USA. Brother john dodge was born in 1864, and brother horade dodge was born in 1868. 1886, the Dodgers moved to Detroit and started their entrepreneurial road.
In the 1990s, from 65438 to 2009, bicycles were the main means of transportation in Detroit. 1897, my brother, Horred, who goes to work by bike every day, invented the dustproof bearing. Brother John decided to set up Evans and Dodge Bicycle Company on the Detroit River in Canada.
Three years later, the company was acquired by the Canadian National Bicycle Company. The Dodge Brothers got the patent right of $7,500 in cash and bearings, which was the beginning of their success. They bought machinery and equipment, and rented land in lafitte and Bobbin Street in Detroit. Subsequently, the first Dodge Machinery Store opened in 190 1, when * * * had 12 employees.
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For many years, Dodge's ram logo only crossed the American continent. After the establishment of DaimlerChrysler Group, it was first introduced to Europe and then to China. ?
It is said that such a solid ram image was originally selected by walter chrysler in 1932-Chrysler dodged for four years. Walter believes that this ram with a big horn symbolizes the king of the road, which is consistent with Dodge's simple sales slogan-reliability.
Moreover, no matter how reliable the dodge car is, the ram logo itself is very reliable. ? In 19 14, the first cars made by john dodge and Horace Dodge all had round signs. ?
The circle is a ring at first, which says "Dodge Brothers Car". The ring is a map of the world. There are two intersecting triangles in the center of the map. In the middle are the same staggered capital letters "D" and "B". ?
"D" and "B" are abbreviations for "Dodge Brothers", the triangle represents the Greek letter "D", and the two triangles also represent "Dodge Brothers". The meaning of the whole logo is very obvious: Dodge cars will travel all over the world. However, the meaning of beauty can not be wishful thinking, even if it is just a logo, we can not ignore the consideration of reliability.
At that time, some people accused these two intertwined triangles of being Jewish symbols, and the whole symbol implied the Jewish ambition to conquer the world. Rumor has it that Pinocchio has secret Jewish money behind him.
Under pressure, Dodge was forced to give up the circular logo. The cruel and fierce ram is obviously more acceptable, so it has continued to this day. Although it is full of twists and turns, its fate is still very difficult.
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