Classic advertising language

One hundred classic advertising words

The advertising goal is a concise statement about the level of marketing communication. Refers to the effect that advertising can achieve independently except for the cooperation of several other marketing methods. Here are 100 classic slogans, welcome to read!

one

Nike: Just do it.

Nike quickly became the first brand of sporting goods through a series of advertisements with the theme of just do it and the star effect of basketball star Jordan.

Just in line with the mentality of the younger generation, do what you want, as long as you are different, as long as you take action. However, with Jordan's retirement, has just do changed?

I dreamed. ? Nike's influence is gradually declining.

Nokia: People-oriented Technology

? People-oriented technology? It doesn't seem that Nokia first put forward this, but it gave full play to the connotation of this sentence. It turns out that Nokia can start small.

The brand has become the first brand in the mobile phone market and respected this concept. From product development to talent management, it truly embodies the people-oriented concept.

This is why the slogan is particularly powerful, because it has the substance of words.

De Beers Diamonds: Diamonds last forever, and one lasts forever.

Facts have proved that the classic advertising language is always a combination of rich connotations and beautiful sentences. This slogan of De Beers Diamond not only tells the truth about diamonds.

Value can also raise the value of love to a high enough level from another level, so that people can easily associate diamonds with love, which is really the most wonderful.

Feeling.

McBride coffee: Didi is fragrant, but the meaning is still unfinished.

As the second largest coffee brand in the world, Maxwell's advertising language is a language classic. Unlike Nestle, McBride has a better sensory experience, though not as good as Nestle.

Very straightforward, but in line with the artistic conception of coffee. At the same time, it can stand the test by combining the mellow taste of Macmillan coffee with the inner feelings.

IBM: a universal solution

When the blue giant's business is in a trough, this provocative slogan is put forward, hoping not only to become a veritable multinational enterprise, but also to be truly tall.

Enterprises that provide one-stop solutions in the field of science and technology electronics have entered the era of e-commerce, and IBM is realizing this role and playing the role of e-commerce solutions.

Provider role.

McBride Coffee: Good things should be shared with good friends.

This is the slogan of Macmillan Coffee in Taiwan Province Province. Because Nestle has firmly occupied the market in Taiwan Province Province, and that slogan has been deeply rooted in the hearts of the people, Macmillan has to learn from it

Starting from emotion, the combination of coffee and friendship won the recognition of consumers in Taiwan Province Province, so Mai successfully entered the coffee market in Taiwan Province Province. When people see macchiato.

Coffee reminds me of the feeling of sharing with friends. It's really good.

Remy martin XO: As soon as remy martin opens up, good things will come naturally.

Noble remy martin can't be enjoyed by ordinary people, so drinking remy martin XO will definitely have some different feelings, so remy martin gives you a hope, just drink remy martin.

There will be something good waiting for you. So lucky? Divination? Who doesn't want to drink remy martin?

Deer Whiskey: If you are free, you will be everywhere.

In the advertisement of deer brand whisky, the guy with deer head always looks graceful, because he often drinks deer brand whisky, and that feeling is enough for you.

Envy and enjoy deer whisky, and you will feel free. The power of attack is often more effective than accurate description.

Big dove chocolate: creamy and silky.

What makes it a classic? Silky feeling? Psychological experience. Silk can be used to describe the delicate and silky feeling of chocolate, which is high enough, I think.

Elephants are rich enough. Make full use of synaesthesia and bring the power of language into full play.

Coca-Cola: forever Coca-Cola, unique and delicious.

In the carbonated beverage market, Coca-Cola is always a gesture of giving up, as if Coca-Cola is delicious. Although Coca-Cola's slogan changes every few years,

Moreover, many classic theme advertisements have been handed down, but they still take the longest time and best represent the spiritual connotation of Coca-Cola.

Haier: Haier, made in China.

Domestic household appliances have always been regarded as cheap and good, and even if they are exported, they are rarely made into domestic brands. Haier's home appliance industry in China has matured and achieved fruitful results.

Outbreak? Made in China? Flag, enhance national pride. As far as the advertising language itself is concerned, what is the beauty? Made it? In fact, concise and powerful, full of confidence.

Kodak: String together every moment of life.

As the world's largest producer of photosensitive materials, Kodak's leading position in film production technology no longer needs to be described in words. Kodak pays more attention to taking pictures and beauty.

A good life makes people remember those happy moments in life, so please use Kodak film, which is exactly what Kodak wants.

Shan Ye Piano: Children who learn piano will not go bad.

This is the most famous advertising language in Taiwan Province Province. It captures the parents' mentality and adopts the strategy of attacking the heart, not talking about the advantages of the piano. On the contrary, learning piano is beneficial to children's physical and mental development.

Long horns attract parents. This is really effective. My parents agree with Yamaha, so buying Yamaha's piano is the next step. hill

Ye Gaoming is good at this.

Secondly,

1, German Volkswagen:? Small is good. ?

2. Coca-Cola: Enjoy the fresh moment. ?

3. Marlboro cigarettes:? Marlboro man ?

4. Nike: Do as you say. ?

5. McDonald's: You should take a day off. ?

6. De Beers: Diamonds last forever, but one lasts forever. ?

7. General Electric: GE brings a better life. ?

8. Table frequency? Wine:? Delicious beyond words. ?

10, Elvis Presley:? We're trying. ?