Lexus, founded in 1983, is a world-renowned luxury car brand under Toyota Group of Japan. It only took more than ten years for the brand to sell more than Mercedes-Benz and BMW in North America. Since 1999, Lexus brand 1 1 year has been the number one luxury car sales in the United States.
In 2005, Lexus successfully entered the Japanese domestic market, and thus became a luxury car brand with sales all over the world. Lexus initially took "Desire for Perfection" as its propaganda slogan in the United States, and later took "Pursuit for Perfection" as its marketing motto in countries and regions around the world.
In 20 19, the cumulative sales of Lexus in China exceeded 1 10,000 vehicles.