Nowadays, many supermarkets often offer special prices and shocking prices. What kind of strategy does this belong to?
It belongs to touting pricing, and customers are skeptical about the quality of products promoted by discount slogans. Therefore, when discounting, don't make too many articles on discounting, but pay attention to quality, and take quality as the breakthrough point of discounting marketing, such as 8.8% discount for the whole audience, which can't see the value geometry for customers. To put it another way, 150 yuan can buy goods worth 200 yuan, which will give customers a sense of value enhancement.