The local official media made a high-profile call and contracted the front page headline of Taizhou Evening News and the circle of friends of plastic people.

▲ On July 4th, local media in Taizhou "shouted" Shanghai.

Taizhou high-profile publicity, where does the courage come from?

"Contracting" Shanghai trash can suddenly became a bright moment in Taizhou.

Prior to this, this prefecture-level city with 50 listed companies such as Supor and Geely Automobile has always been a low-key existence.

How low-key is Taizhou? Although seven out of every 10 plastic daily necessities in China come from here, which is a well-deserved "kingdom of plastic products", most people who go to Yiwu to wholesale small commodities around the world have no idea that the plastic daily necessities they buy come from a place called Taizhou.

In addition to daily necessities, Taizhou's plastic products and mold manufacturing industry has extended its reach to almost every aspect of life. Whether it is the tableware and straws of McDonald's and KFC, the bumper of Mercedes-Benz, the glove box of BMW, or even the plastic parts of high-speed rail and airplane, there are all marks made in Taizhou.

The data is the most convincing:

"There are more than 0/0000 plastic production enterprises, with more than 250,000 employees and an annual output value of tens of billions. The annual consumption of plastic raw materials is 5 million tons, accounting for one tenth of the country. The market share of disposable syringes, infusion sets and daily-use plastic products ranks first in China. On the shelves of domestic supermarkets, 8 of the 10 plastic cups are made in Taizhou, and 90% of the plastic parts of electric vehicles in China are made in Taizhou, accounting for the proportion of the whole country.

From raw materials to design, mold, processing and sales, Taizhou's plastic products industry chain is intact, and even the research and development and production of special equipment for plastic products production lines are available.

▲ Taizhou molding industry scale

It is with such a complete industrial chain and huge production capacity that plastic products manufacturers in Taizhou have the confidence to shout out the slogan "Hang in Shanghai, we will take care of your trash can".

Taizhou enterprises "three shifts" grab the trash can?

With the implementation of garbage sorting in Shanghai and other places, the demand for classified garbage bins is blowout. According to the data of June this year, the sales of garbage cans on Taobao alone reached 3 million pieces, which is equivalent to selling 1 piece per second. And for every 10 plastic sorting garbage bins sold, 7 are from Taizhou enterprises.

? "Since February this year, I have received many orders from Shanghai," said Ms. Ying, the head of Xing Hang Plastic Mould Factory, which has more than 0/00 workers working in three shifts and the production line works 24 hours a day. "It turns out that our factory closes every week. Now the workers have not rested for several months and work overtime every day. "

Luo, a salesman of Jiuyuan Plastic Industry, said: "I have been a trash can for more than ten years, and my business is the best this year!"

▲ Taizhou Huangyan plastic products enterprises work overtime to make classified trash cans.

? "This batch of orders was sent out this afternoon, and everyone accelerated." In the past few days, Taizhou Huangyan Feida Sanhe Plastic Products Co., Ltd. has been brightly lit, and the production line keeps spitting out one finished trash can after another, and the workers are busy.

▲ Taizhou Huangyan plastic products enterprises classify trash cans for loading and shipping.

"There is no spot in the warehouse for a long time. Overtime every day is in short supply. Customers are anxious, and we are even more anxious. " Tang Chuanyu, executive deputy general manager of Taizhou Luqiao Xing Hang Plastic Mould Factory, admitted that since February, orders for classified trash cans from Shanghai have surged. Workers work in three shifts, and customers often wait here until midnight in order to get the goods in the first time 12.

Super typhoon "Lichima" hit the city, and Taizhou was completely shut down.

I have been making plastic buckets for ten years, and my business is the best this year. Many practitioners in Taizhou lamented.

While preparing for a large-scale feeding and full-load production line, Taizhou was hit by a super typhoon "Lijima" which broke three historical extremes, resulting in a direct economic loss of 25 1.28 billion. Many plastic factories stopped production until June 10, when the machines were seriously damaged and the whole line could not be started.

▲ The corner after typhoon Huangyan in Taizhou transited.

Man-made disasters can be prevented, and natural disasters are inevitable!

How to quickly resume production after being killed by Lichtma? Many practitioners also began to think about the future of Taizhou plastic enterprises after this upsurge.

The answer may still be in the plastic trash can.

The endless possibilities brought by trash cans

? "Zeng" Wen Chuang bonus

The annual Taobao Creation Festival, in conjunction with the China Academy of Fine Arts, jointly designed the sorting garbage bins in Hangzhou, and assisted the garbage sorting work with art.

Many bosses smell the business opportunity of "rubbing" the cultural and creative bonus, and start to make small improvements in the appearance and function of products, and cooperate with universities and design institutions to own their own patents and independent intellectual property rights, making their products popular in foreign mainstream markets. The trash can has been put on a specially designed coat. The cost of these "cultured" trash cans has increased by 20%~30%, but the price has increased by 100%.

Intelligent plastic trash can

Many people think of 2.0 of plastic trash cans, smart plastic trash cans. The garbage thrown into the bucket will pass through the "identification layer" first. This "identification layer" is like a huge photo studio, and the sensors inside will automatically identify and classify more than 3,000 kinds of garbage. Subsequently, different kinds of garbage will be swallowed into different spaces in the "storage layer".

The above is the project that Microsoft Suzhou Research Institute is studying, and it is also the future development trend of plastic trash cans. If AI system replaces manual waste sorting, plastic enterprises can seize this opportunity to provide high-quality material solutions before the system lands, which will greatly increase the added value of products.

In order to get rid of the low-end competition, some local enterprises in Taizhou actively explore the high-end and produce intelligent products. Zhou Jianhua, the founder of Taizhou Huaping Commodity Co., Ltd., began to produce plastic daily necessities from 15 years ago. At the beginning, Zhou Jianhua made clear the development direction of the enterprise: skipping low-end products and aiming directly at high-end production lines. At present, the company's flagship smart trash can, with intelligent sensing function as its selling point, can be opened in 0.3 seconds. With this wave of trash can sales frenzy, orders received by Zhou Jianhua are also rising every day, with a monthly output of 3,000, and nearly 80% of the products are sold to Shanghai.

postscript

Policies guide continuous fermentation and incite the scale of the waste sorting industry to 100 billion. But at the same time, the rush of enterprises and the homogenization competition in the industry have also caused market concerns. According to the data of Tianyancha, since July last year, there have been more than 290 enterprises related to garbage sorting in Zhejiang, many of which are enterprises that produce, install and sell plastic trash cans. On the one hand, the whole industry is hot, and a considerable number of new enterprises keep pouring in, which will lead to disorderly competition in the market in the long run.

With the rise of more urban garbage sorting, the sinking market of plastic garbage bins will gradually open. It is believed that Taizhou, Zhejiang will lead the national plastic trash can market segment because of its perfect industrial chain and cutting-edge technical solutions.