To tell the truth, it is because the Chinese people are "poor" that A00-class cars are popular. The budget is not much, and I need a car urgently, so I chose these cars.
With the improvement of everyone's income level, the threshold for buying a car has gradually increased. A-class cars such as Sylphy and LaVida, which can take care of their families while walking, have gradually become the mainstream of car purchase.
Now everyone is "rich", and as a result, A00 cars are popular again. Why? Because many families began to buy a second car after owning the family Sylphy and Haval H6.
Pure urban traffic, easy to stop and save money, what is more suitable than new energy vehicles? The appearance of Hong Guang MINI EV can be said to be just the right time, and Euler Black Cat and Chery Ant also have excellent market performance. These three cars have already "occupied" the top five sales of new energy vehicles. What's their charm?
(1) is small but not low, which is the success of Hong Guang MINI EV.
Wuling is particularly popular this year. When the Chinese people were at a loss during the epidemic, Wuling stepped forward and began to make masks. The slogan is, we will make what people need.
Therefore, just after the epidemic ended, Wuling did launch a "Volkswagen scooter", that is, Hong Guang MINI EV. After 20 days on the market, the sales volume exceeded 6.5438+0.5 million, setting a world record for the fastest delivery of new energy vehicles.
Why did the Hong Guang Mini explode? The biggest reason is of course "small". First of all, the cost is small enough, 28,800-38,800 yuan. As a pure electric vehicle, it can be licensed green, free of purchase tax, and the power consumption cost per kilometer is less than 5 cents. Moreover, the motor itself is more widely used and more mature and stable than the internal combustion engine. There is nothing to break, and there is no multi-speed mechanical gearbox. It can be said that all three parts of the car have been dismantled, and the maintenance cost is extremely low.
The body size of Hong Guang MINI EV is 2917 *1493 *1621mm, which is less than two thirds of the length of ordinary A-class cars. It can easily walk through the streets, and two Hong Guang Mini EVs can be parked in a standard parking space. Moreover, its turning radius is only 4.2 meters, and it can easily turn around in a narrow space.
Of course, the power of this car does not need to be expected too much. It is 27 horsepower, and the maximum driving speed in economy mode is about 80km/h, and the maximum driving speed in sports mode is 100km/h/h, but the medium and low speed acceleration of 0-40km/h is still relatively fast. After all, although the horsepower is small, the car is light, and the motor has no concept of idling and accelerates directly. Therefore, this car is most suitable for commuting, commuting, or picking up children in the urban area 15 km.
Although the car is small, the space performance of Hong Guang MINI EV is actually good. Thanks to its unique spatial layout, the four wheels are firmly fixed at the four corners of the wheel, giving up the seating space to the maximum extent. Four-seat arrangement, after two adults sit in the front row, two children's seats can be placed in the back row. And it also supports reclining in the back row. You can get a huge space of 74 1L after you put it down, which is enough to put some luggage and the like every day.
In fact, the emergence of mini electric vehicles in Hong Guang has filled a market gap. The previous models of this class were all informal "old people's music", and the safety and quality were very problematic. Hong Guang MINI EV has passed GM's global manufacturing quality GMS-BIQ4 certification, endorsed by big brands, and has a lovely face value, which gives it a unique advantage. It's small, but it doesn't feel cheap. We can not only enjoy its practicality, but also occasionally gain the envious eyes of passers-by. Although it is small, it has a sense of class and is definitely worth the money.
(2) Euler black cat, pure exquisite fashion.
If Hong Guang MINI EV is a model of economical car, it directly inserted into the market of "Le Laotou" and turned those "irregulars" upside down. Euler Black Cat takes another route, small but exquisite, comparable to the space of A-class cars and good driving experience. Although it is priced at 69,800-84,800 yuan, it is still highly sought after.
In fact, the sales volume of Euler Black Cat has been in the top four in recent months, and the other two are Model 3 and Han, which is enough to show its recognition.
From the modeling point of view, Euler Black Cat reveals the word "exquisite". The combination lamp design behind the front ring perfectly caters to the lovely appearance. The smooth body curve is simple and clean, and the highly recognizable hub cover is very fashionable. Even the angle of the rearview mirror is playful. And its water-based metallic luster car paint and privacy car glass have excellent texture, and the overall grade sense is very prominent compared with other cars of the same class.
Therefore, this car is very popular with young women. Its positioning is urban transportation and Zhou Bianyou, and it is still very fashionable. After all, driving on the road is a landscape.
In terms of interior design, Euler Black Cat is also very attentive. The main body of the interior adopts a circular theme, which not only has the form of classical nostalgia, but also combines the design characteristics of modern household appliances. This simple and scientific design makes the interior texture of the new car excellent.
Euler Black Cat is a pure electric platform design based on forward development, so it has a higher degree of freedom in design, and the wheelbase accounts for more than 70% of the vehicle length. The wheelbase of 2475mm is completely the standard of orthodox A-class cars, and the rear legroom of the new car reaches 505mm, which is not lost to the general compact models.
In terms of materials, Euler Black Cat is also very willing to use many ultra-high strength steels, aluminum alloys, composite materials and so on. Through the integrated design of cross section optimization, the curb weight of the car body is controlled at 990kg, and the weight less than 1 ton is at least 10% lighter than that of competing models. This also makes the wind resistance of the new car very small. Coupled with the excellent three-electric system, it can travel more than 10km per 1kWh, and its cruising range is far ahead of its peers.
Euler Black Cat is also equipped with the latest car networking system, and the 9-inch high-definition display is equipped with Iflytek intelligent cloud voice control function, which can control music opening and sunroof opening. The high-end version is equipped with a special high-tech map SDK version, which is smarter than online navigation of mobile phones. It can not only display real-time road conditions, but also recommend parking spaces near the destination.
The new car is also equipped with a mobile phone key function, which can unlock the vehicle through the remote APP, unlock or lock all the doors within 2 meters, and share the mobile phone key based on Bluetooth or 4G network on the mobile terminal.
Generally speaking, although Euler Black Cat is positioned as a mini-car, its riding space has completely reached the standard of A0 or above, with high configuration and distinctive design. It is the representative of high-quality new energy vehicles at this stage.
(3) Chery Ant, QQ is back?
As mentioned earlier, Chery's QQ car was still very popular in the last shining era of A00-class car, and it was considered as one of the most representative cars in its class.
Unfortunately, car sales have been sluggish in recent years, and even classic models like QQ will inevitably stop production. However, with the recent rise of new energy vehicles, Chery has also taken a share, and its small Chery ants are also very popular.
In fact, from the modeling point of view, the small ant is closer to the old-school mini-car. The design of the front air intake grille similar to the X shape has the feeling of a traditional fuel car, and the angel eye headlights make people feel very close. The two-color body is highly recognizable, the crease waistline is also very fashionable, and the overall look is full of youth.
Chery, as a technical house, is also very good at three-electricity technology. It takes only 6 seconds for the new car to accelerate from 0 to 50 km/h, and the maximum cruising range reaches 30 1km. It is also a rear-mounted and rear-driven design. The axle load ratio of the four-wheel independent suspension reaches 1: 1, and it feels quite good to drive. Compared with cars of the same class, the chassis of Little Ant is quite high, with the minimum ground clearance 125mm, which is close to the level of orthodox A-class cars, and the passability is quite good.
The length, width and height of the ant are 3200* 1670* 1550mm and the wheelbase is 2 150 mm, respectively. The overall size of the ant is slightly smaller than that of Ola Black Cat, but slightly larger than that of Hong Guang MINI EV. Unfortunately, the wheelbase is not long enough, and the overall spatial performance can only be considered quite satisfactory. On the contrary, the configuration is quite rich. The Queen Edition is equipped with an easy-to-enter electric seat, with one-button quick shift+reset and folding, which makes the space utilization more convenient. It is also equipped with electronic handbrake+automatic parking function. When there are many traffic lights to and from work in urban areas, who knows who uses this function?
The smart driving configuration of the new car is not low. Equipped with automatic parking and remote parking functions. You can also turn on the air conditioner remotely and make an appointment to charge. 10 inch floating large screen is also very scientific and technological.
(4) Kung Fu is angry
From the positioning point of view, Hong Guang MINEV Chery small ant Euler black cat, from the price point of view, but they all cut into different user needs.
The positioning of Hong Guang MINI EV is pure urban traffic and small regional traffic. After all, the battery life is less than 200km. However, its charging is flexible, the price is there, and the space is not bad. Do you dislike the short battery life at home?
Euler Black Cat can be regarded as a boutique car of this level as a whole, and the space optimization is particularly brilliant. Although it is a mini-car, it has the same riding experience as an A-class car, and it has high configuration and good performance, which is in line with the positioning of urban petty bourgeoisie.
Chery Ant has the design sense of an old-school mini-car and can also meet the preferences of some users. Moreover, its performance is quite good, the acceleration is fast, the rear drive+four-wheel independent suspension, coupled with the leading passability at the same level, gives it a good driving experience. It is a car with more dynamic than static, and the configuration is also good.
Which of the three mini-cars with big fires do you like best?