Olay is a subsidiary of Procter & Gamble. Olay is the world's leading skin care brand and has been trusted and loved by women all over the world for 60 years. 20 1 1 On April 24th, Olay joined hands with Huang Xiaoming to become the world's first male spokesperson; In 20 14, Olay joined hands with Hollywood movie star Katie Holmes to become the first international spokesperson of the brand.

Spread the brand-new concept of "the most beautiful you", convey Irene Brockovich's expectation of pursuing a better life and beautiful skin to women all over the world, and create the most beautiful you from the inside out. "Fear of age" is not a simple slogan, but Olay's attitude and courage to advocate modern women to get rid of age restrictions, and it is also a philosophy of life. When women are not afraid of age, they can live a pure, wonderful and beautiful life without age.

Leading technology

2065438+At the Global Mobile Congress in Barcelona in February 2007, the cross-border AI black technology "Olay Muscle Age Measurement" appeared in the global skin care industry. Testers only need to take selfies in a suitable environment and upload the photos to the test platform. The platform analyzes the skin condition of forehead, eye bags, cheeks and corners of the mouth through AR technology.

By using VizID technology and global skin database, the tester's photos are compared with the samples in the database, and the actual skin age of a person is analyzed through the data background. Finally, using the technology of synaptic intelligence, combined with the information of Olay scientists, skin care experts and users' experience, a personalized skin care scheme suitable for users was found in Olay series products, providing users with skin care basis.

Reference to the above content: Baidu Encyclopedia-Olay