Strengthening is the construction of corporate culture, so that employees can work hard for you. I think it is mainly up to everyone to maintain it. I think the quality of products, the unity and friendship between people and honesty are the most important souls for the development of an enterprise. I think this is the most important thing.
Explain the sentence "Quality is the soul of an enterprise and market is the life of an enterprise" with the content of the first lesson of economic life.
Quality is the embodiment of commodity use value. Commodity is the unity of value and use value, and use value is the material undertaker of value.
Producing marketable high-quality goods is the right way for enterprises to realize commodity value and complete an amazing leap. Therefore, quality is the soul of an enterprise.
Enterprises are the main body of the market, and the law of value is the objective law of the market economy. Enterprises must follow the law of market value, flexibly adjust the allocation of resources, actively participate in market competition, and grow stronger in the competition. Therefore, the market is the life of an enterprise.
What is the relationship between quality and enterprise development?
reprint
The Significance of Product Quality Management
Product quality management has far-reaching significance for the survival and development of enterprises, specifically the following points:
(1) is an important guarantee for corporate profits. The authoritative Gagegap poll in the United States shows that as long as the product quality is satisfactory, most users are willing to spend more money ... they are willing to spend twice as much money on a pair of high-quality shoes that are better than ordinary quality. In this sense, quality = profit, that is to say, only when the product quality is good and the customers are full, can the enterprise make a profit.
(2) It is the key for enterprises to win in the competition. The following examples can illustrate that product quality is the key to winning the competition. 1979, Sony Corporation of Japan found that there was something wrong with the color TV set produced by Sony's American factory, and customers often complained that the color density and balance of the TV set were worse than the original Japanese TV set. Later, after in-depth research by Sony, all TV parts in American factories meet the design tolerance requirements. The only difference is that the distribution of size error is different: the error distribution of American factories is uniform, while that of Japanese factories is normal. From the statistical point of view, the standard deviation of uniform distribution is larger than that of constant breakdown distribution, and the ratio of C standard deviation is 1.73 times, that is, the individual differences of products are relatively large, so the quality is poor. In other words, the industrial competitiveness of the United States and Japan is 1.73 times worse than the basic product management concept. Because of the gap of 1.73 times, the throne of American household appliances, automobiles, steel, semiconductors and textiles was lost to Japan one by one.
(3) Name the enterprise products. Many people are familiar with the mention of "Little Swan" washing machine. This is all due to the first-class quality of Little Swan. From 65438 to 0992, the "Little Swan" washing machine produced by Wuxi Washing Machine Factory realized 5000 trouble-free operations. 5000 times trouble-free operation means that the "Little Swan" washing machine can run faithfully once a day 13 years and 8 months, which shows the reliability of the "Little Swan" washing machine. No wonder "Little Swan" washing machine is famous in China. Not only won the only national gold medal for high-quality products in the history of washing machines in China, but also occupied 50% of the domestic market. Products are in short supply and there is no backlog of products in the warehouse.
Quality is the soul of an enterprise. Is it appropriate to use it as a corporate slogan?
The soul is unique to higher animals.
Why is quality the life of an enterprise?
Give you a few management maxims that affect the world:
1, quality is the soul of products and the life of enterprises;
2. Quality is the guarantee to maintain customer loyalty;
3. There are no poor quality products in the world, and only cheap products can survive for a long time;
4. Quality equals profit;
5, quality is the guarantee of enterprise survival.
What is the most important quality of an enterprise?
Reprint the following information for your reference.
Entrepreneurs should have the following qualities
Innovation is the soul
Schumpeter's view that entrepreneurs are innovators engaged in "creative destruction" highlights the essence and characteristics of entrepreneurship. The biggest hidden danger of an enterprise is the death of innovative spirit. An enterprise must either add value or scrap human resources, and innovation must become the instinct of entrepreneurs. But innovation is not a flash of genius, but the result of entrepreneurs' efforts. Innovation is a typical feature of entrepreneurial activities, from product innovation to technological innovation, market innovation, organizational form innovation and so on. The essence of innovative spirit is "to do different things, not to do things better". Therefore, an innovative entrepreneur is more like an artist full of * * *.
Adventure is nature.
Two economists, Richard Cantillion and Frank Rnight, associate entrepreneurship with risk or uncertainty. It is impossible to become an entrepreneur without the courage to take risks and risks. The risk of enterprise innovation is binary, and it is either success or failure. Only hedging cannot be traded, and entrepreneurs have no other third way. In America, 3M Company has a valuable advertising slogan: "In order to find the prince, you must kiss countless frogs". "Kissing a frog" often means taking risks and failing, but "If you don't want to make mistakes, then do nothing". Similarly, for many enterprises, such as Hewlett-Packard, Sony, Acer, Lenovo and Haier, they were established in Silicon Valley of the United States in 1939, Tokyo in 1946, Taiwan Province Province in China in 1976 and Beijing and Qingdao in China in 1984, respectively.
Cooperation is the essence.
As albert hirschman said, entrepreneurs take collective actions in major decisions, not individual actions. Although great entrepreneurs are often monologues on the surface, real entrepreneurs are actually good at cooperation, and this spirit of cooperation needs to be extended to every employee of the enterprise. It is neither possible nor necessary for an entrepreneur to become a superman, but an entrepreneur must have a very strong "networking" ability and consciousness to become a Spider-Man. Siemens is an example. This company adheres to the concept that employees are "entrepreneurs within the enterprise" and develops the potential of employees. In this process, the manager acts as a coach, allowing employees to cooperate, guiding them to locate their goals reasonably, giving them enough space to display and encouraging them in time. As a result, Siemens has achieved an enviable record of product innovation and growth.
Dedication is motivation.
Max Weber wrote in "Protestant Ethics and the Spirit of Capitalism": "This occupation that requires people to work constantly has become an indispensable part of their lives. In fact, this is the only possible motive. But at the same time, from the perspective of personal happiness, it expresses that this kind of life is so unreasonable: in life, a person lives for his career, not for survival. " Money is only one of the signs of success, and loyalty and responsibility to the cause are the "peak experience" and inexhaustible motivation of entrepreneurs.
Learning is the key.
Xunzi said, "learning is not enough." Peter Senge said in his masterpiece The Fifth Discipline: "Real learning involves the core of the meaning that man is man." Learning and IQ complement each other. From the perspective of systematic thinking, from entrepreneurs to the whole enterprise, it must be continuous learning, full-time learning, team learning and lifelong learning. The learning spirit of Japanese enterprises is particularly valuable. They learn quality and brand management from edwards Deming. Learn from Jocheff M. Zhu Lan to organize production; Learn marketing and management from peter drucker. Similarly, American companies are also learning with an open mind. Business process reengineering and flat organization are the results of learning Japanese team spirit.
Persistence is the true color.
Intel President Grove famously said, "Only paranoia can survive". This means that in the information age following Moore's Law, only by persistent innovation and Kuafu's persistent pursuit of the sun can we ensure success. In case of economic crisis, capitalists can vote with their feet and sell stocks ... >>
Quality is the life of an enterprise: what's the next sentence?
It is the soul of enterprise development and the core of competition.
How is the quality of the company?
Interdependence and mutual appearance. Quality is the soul of enterprise development, and enterprise is the foundation of production quality.
Why is quality the future of an enterprise?
The following is excerpted from Journal of South China University of Technology. Please refer to a famous saying in business circles: Without quality, there will be no tomorrow. Indeed, in today's increasingly fierce competition, quality is the key for enterprises to win competition and ensure sustainable development, especially for enterprises that provide high-tech products like South China University of Technology. In a sense, we can say that quality creates profits, productivity, market and the future of enterprises. But unfortunately, there are some misunderstandings in our core enterprises: R&D personnel pay more attention to technology than technology, production personnel pay more attention to scale than quality, sales personnel pay more attention to signing orders than after-sales, and the work of quality personnel basically stays at the level of product sampling, failing to upgrade to the level of quality management. What is quality? Perhaps everyone and every enterprise have their own cognition and understanding. Good quality, good service, good management and so on. Today, when science and technology are above all else and competition is intensifying, it is even more necessary to establish a correct understanding and attention to quality, which requires us to have a further profound understanding of the concept of quality. First of all, quality should be customer-centered and meet customer requirements. Under the condition of market economy, customer demand has become the main axis of business activities of enterprises, and how to meet customer demand is the premise of whether enterprises can obtain profits. However, good quality can not be achieved by simple high-tech indicators or several so-called international certifications, but measured by customer standards. An expert once said: the customer is the final judge of product quality, and whether it is suitable or not is the key to determine quality. Therefore, enterprises should take the customers they face as the fundamental starting point and decide the quality level of their products on this basis. What is suitable is the best, not the deliberate pursuit of absolute perfection. Absolute perfection is beyond the reach of customers. If so, there is no quality. Second, quality is based on the integration of management, life, decision-making, products and employees. Perhaps when it comes to quality, people will naturally think of product quality. Indeed, product quality is an important aspect of quality, but quality definitely includes more than product quality. Quality is a result, a comprehensive management achievement of all activities of an enterprise, including management, production, decision-making, products, employees, etc., which comes from all aspects of enterprise management. Any aspect related to an enterprise is interrelated and isolated from a certain aspect, which is by no means a concept of quality under modern economic conditions. Only when enterprises create a management atmosphere and a comprehensive management system that pursues and attaches importance to quality in environment, culture, life and other aspects, it is meaningful to emphasize quality and real quality is possible. In order to achieve quality, enterprises must establish decision-making quality, management quality, work quality, environmental quality, cultural quality and staff quality of life, so as to finally achieve the goal of improving quality. Third, there is no static standard for quality management. Quality is persistent self-reflection and improvement, and it is a never-ending learning in pursuit of Excellence. Promote in the pursuit of quality, and pursue higher quality through promotion. The core idea of quality management is to continuously improve quality with the changes of market demand and various conditions. The goal of improving quality is to pursue zero defects, which is a process of pursuing good quality. Quality is not the achievement to be achieved, but the spiritual strength that supports the life and soul of a person and a company, and it is the realm of self-satisfaction in the endless process. Again, there is another example. In Toyota, Japan, the product quality standard of 1995 requires the defective rate to be one in a million, which is already quite high in the world. But this year's requirement is that only one defective part is allowed in every two million parts, which shows their spirit of pursuing quality. Four, the goal of quality management-"zero defects". It seems that as soon as we see "zero defect", we will intuitively judge that a product or service cannot have zero defect. But the "zero defect" mentioned here does not mean the perfection of a product or service. Recently, the "zero defect" in management put forward by the business community means that enterprise activities should ensure that they reach the quality level specified by the enterprise in advance, and can fully meet the standards beforehand. Take Toyota Company of Japan as an example, the established standard is one in a million, so above this standard, we can achieve zero defects in product quality. That is to say, since the standard has been set, it should be regarded as the scale and standard of an effective action and an important aspect of our work assessment. If standards are just standards, just ideas before action or things floating above words, then ... >>